---
title: "Talend: search popularity and Share of Search in New Zealand"
description: "Talend is a data integration and ETL tool. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/talend"
publisher: "Brandwave"
---

# Talend: search popularity and Share of Search in New Zealand

Talend is a data integration and ETL tool. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Talend
- **Market**: New Zealand
- **Measured month**: Aug 2026
- **Share of Search among data integration and ETL tools**: 9.6%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Data integration and ETL tools | 3 | 9.6% | 50 |

- [Data integration and ETL tools](/demand/nz/categories/nz-data-integration-tools)

## How has branded search demand for Talend changed in New Zealand over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Talend in New Zealand fell from 70 to 50.
- Across the 11 months ending August 2026, Talend’s estimated Share of Search among data integration and ETL tools in New Zealand peaked at 15.4% in December 2025 and was lowest at 3.6% in June 2026.

## How did search popularity change for New Zealand data integration and ETL tools in August 2026?

- In August 2026, Talend overtook Stitch to rank 3rd among data integration and ETL tools in New Zealand, at 9.6%.
- In August 2026, Stitch lost estimated Share of Search among data integration and ETL tools in New Zealand, from 6.1% to 3.8%.
- In August 2026, Fivetran lost estimated Share of Search among data integration and ETL tools in New Zealand, from 69.4% to 67.3%.
- In August 2026, Airbyte lost estimated Share of Search among data integration and ETL tools in New Zealand, from 20.4% to 19.2%.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Data integration and ETL tools | 70 | 9.7% | 3 |
| Nov 2025 | Data integration and ETL tools | 60 | 11.3% | 3 |
| Dec 2025 | Data integration and ETL tools | 60 | 15.4% | 3 |
| Jan 2026 | Data integration and ETL tools | 50 | 12.8% | 3 |
| Feb 2026 | Data integration and ETL tools | 70 | 12.3% | 3 |
| Mar 2026 | Data integration and ETL tools | 60 | 9.7% | 3 |
| Apr 2026 | Data integration and ETL tools | 50 | 9.4% | 3 |
| May 2026 | Data integration and ETL tools | 50 | 9.3% | 3 |
| Jun 2026 | Data integration and ETL tools | 20 | 3.6% | 4 |
| Jul 2026 | Data integration and ETL tools | 20 | 4.1% | 4 |
| Aug 2026 | Data integration and ETL tools | 50 | 9.6% | 3 |
| Sep 2026 | Data integration and ETL tools | — | — | — |

## How is Talend measured?

Brandwave collects information about searches that people make online using Talend’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “talend”
- “talend data integration”
- “talend etl”

## Which data integration and ETL tools compete with Talend?

- [Fivetran](/demand/nz/brands/fivetran): Head-to-head: /demand/nz/compare/fivetran-vs-talend
- [Airbyte](/demand/nz/brands/airbyte): Head-to-head: /demand/nz/compare/airbyte-vs-talend
- [Stitch](/demand/nz/brands/stitch): Head-to-head: /demand/nz/compare/stitch-vs-talend

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Talend: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/talend

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/talend. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.