--- title: "Sunlight: search popularity in New Zealand" description: "Sunlight makes industrial and forklift batteries. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/brands/sunlight-batteries" publisher: "Brandwave" --- # Sunlight: search popularity in New Zealand Sunlight makes industrial and forklift batteries. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Sunlight - **Market**: New Zealand - **Measured month**: Sep 2026 - **Share of Search among forklift battery brands**: 0.31% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Forklift battery brands | 7 | 0.31% | 10 | - [Forklift battery brands](/demand/nz/categories/nz-forklift-battery-brands) ## Top forklift battery brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Sunlight was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Sunlight is the joint second most recommended of the seven. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Hawker | 1st | 3 of 3 | 1 of 2 | 4 of 5 | | Century Batteries | 2nd | 2 of 3 | 1 of 2 | 3 of 5 | | Sunlight | 2nd | 3 of 3 | 0 of 2 | 3 of 5 | | Crown | 4th | 3 of 3 | 1 of 2 | 4 of 5 | | Exide | 4th | 1 of 3 | 1 of 2 | 2 of 5 | | Hyster | 6th | 1 of 3 | 0 of 2 | 1 of 5 | | Clark | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about forklift battery brands - Asked ChatGPT "Which forklift battery brand should I buy in New Zealand?": 1. Sunlight, 2. Hawker, 3. Century Batteries, 4. Crown, 5. Hyster - Asked ChatGPT "What are the best forklift battery brands in New Zealand?": 1. Hawker, 2. Century Batteries, 3. Exide, 4. Sunlight, 5. Crown - Asked ChatGPT "What's the best forklift battery brand in New Zealand for warehouse shifts?": 1. Hawker, 2. Crown, 3. Sunlight - Searched Google, AI Overview "best forklift battery": 1. Hawker, 2. Exide, 3. Century Batteries - Searched Google, AI Overview "electric forklift battery": 1. Crown Not named in any answer: Clark. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How has branded search demand for Sunlight changed in New Zealand over the last 12 months? - Across the 12 months ending September 2026, estimated monthly branded searches for Sunlight in New Zealand held steady at 10. - Across the 12 months ending September 2026, Sunlight’s share of searches among forklift battery brands in New Zealand held steady at 0.31%. ## How did search popularity change for New Zealand forklift battery brands in September 2026? - In September 2026, Century Batteries gained share of searches among forklift battery brands in New Zealand, from 71.4% to 73.4%. - In September 2026, Exide lost share of searches among forklift battery brands in New Zealand, from 11.6% to 9.8%. - Estimated monthly branded searches for Clark in New Zealand fell 40% over 12 measured months, from 50 to 30 in September 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Forklift battery brands | 10 | 0.31% | 7 | | Nov 2025 | Forklift battery brands | 10 | 0.32% | 7 | | Dec 2025 | Forklift battery brands | 10 | 0.32% | 7 | | Jan 2026 | Forklift battery brands | 10 | 0.31% | 7 | | Feb 2026 | Forklift battery brands | 10 | 0.3% | 6 | | Mar 2026 | Forklift battery brands | 10 | 0.3% | 7 | | Apr 2026 | Forklift battery brands | 10 | 0.31% | 7 | | May 2026 | Forklift battery brands | 10 | 0.31% | 7 | | Jun 2026 | Forklift battery brands | 10 | 0.25% | 7 | | Jul 2026 | Forklift battery brands | 10 | 0.26% | 7 | | Aug 2026 | Forklift battery brands | 10 | 0.3% | 7 | | Sep 2026 | Forklift battery brands | 10 | 0.31% | 7 | ## How are Sunlight’s branded searches counted? Brandwave collects information about searches that people make online using Sunlight’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “sunlight batteries” ## Which forklift battery brands compete with Sunlight? - [Century Batteries](/demand/nz/brands/century-batteries) - [Crown](/demand/nz/brands/crown): Head-to-head: /demand/nz/compare/crown-vs-sunlight-batteries - [Exide](/demand/nz/brands/exide): Head-to-head: /demand/nz/compare/exide-vs-sunlight-batteries - [Clark](/demand/nz/brands/clark): Head-to-head: /demand/nz/compare/clark-vs-sunlight-batteries - [Hawker](/demand/nz/brands/hawker-batteries): Head-to-head: /demand/nz/compare/hawker-batteries-vs-sunlight-batteries - [Hyster](/demand/nz/brands/hyster): Head-to-head: /demand/nz/compare/hyster-vs-sunlight-batteries ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "Sunlight: search popularity in New Zealand". https://gobrandwave.com/demand/nz/brands/sunlight-batteries This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/sunlight-batteries. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.