---
title: "Stiebel Eltron: search popularity and Share of Search in New Zealand"
description: "Stiebel Eltron makes hot water systems sold in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/stiebel-eltron"
publisher: "Brandwave"
---

# Stiebel Eltron: search popularity and Share of Search in New Zealand

Stiebel Eltron makes hot water systems sold in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Stiebel Eltron
- **Market**: New Zealand
- **Measured month**: Aug 2026
- **Share of Search among hot water system brands**: 9.9%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Hot water system brands | 3 | 9.9% | 1.6K |

- [Hot water system brands](/demand/nz/categories/nz-hot-water-system-brands)

## How has branded search demand for Stiebel Eltron changed in New Zealand over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Stiebel Eltron in New Zealand rose from 1.3K to 1.6K.
- Across the 11 months ending August 2026, Stiebel Eltron’s estimated Share of Search among hot water system brands in New Zealand peaked at 11.5% in April 2026 and was lowest at 9.1% in February 2026.

## How did search popularity change for New Zealand hot water system brands in August 2026?

- In August 2026, Rheem gained estimated Share of Search among hot water system brands in New Zealand, from 38% to 39.2%.
- In August 2026, Stiebel Eltron lost estimated Share of Search among hot water system brands in New Zealand, from 10.6% to 9.9%.
- In August 2026, Rinnai lost estimated Share of Search among hot water system brands in New Zealand, from 50.1% to 49.3%.
- Estimated monthly branded searches for Dux in New Zealand rose 28.6% over 11 measured months, from 70 to 90 in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Hot water system brands | 1.3K | 9.6% | 3 |
| Nov 2025 | Hot water system brands | 1.4K | 11.2% | 3 |
| Dec 2025 | Hot water system brands | 880 | 9.2% | 3 |
| Jan 2026 | Hot water system brands | 1.1K | 9.9% | 3 |
| Feb 2026 | Hot water system brands | 1.2K | 9.1% | 3 |
| Mar 2026 | Hot water system brands | 1.4K | 9.6% | 3 |
| Apr 2026 | Hot water system brands | 1.7K | 11.5% | 3 |
| May 2026 | Hot water system brands | 1.7K | 10% | 3 |
| Jun 2026 | Hot water system brands | 1.7K | 10% | 3 |
| Jul 2026 | Hot water system brands | 1.9K | 10.6% | 3 |
| Aug 2026 | Hot water system brands | 1.6K | 9.9% | 3 |
| Sep 2026 | Hot water system brands | — | — | — |

## How is Stiebel Eltron measured?

Brandwave collects information about searches that people make online using Stiebel Eltron’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “stiebel eltron”
- “stiebel eltron heater”
- “stiebel eltron hot water”
- “stiebel eltron hot water cylinder”
- “stiebel eltron near me”
- “stiebel eltron nz”
- “stiebeleltron”

## Which hot water system brands compete with Stiebel Eltron?

- [Rinnai](/demand/nz/brands/rinnai): Head-to-head: /demand/nz/compare/rinnai-vs-stiebel-eltron
- [Rheem](/demand/nz/brands/rheem): Head-to-head: /demand/nz/compare/rheem-vs-stiebel-eltron
- [Thermann](/demand/nz/brands/thermann): Head-to-head: /demand/nz/compare/stiebel-eltron-vs-thermann
- [Dux](/demand/nz/brands/dux): Head-to-head: /demand/nz/compare/dux-vs-stiebel-eltron

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Stiebel Eltron: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/stiebel-eltron

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/stiebel-eltron. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.