---
title: "Stewart Dawsons: search popularity and Share of Search in New Zealand"
description: "Stewart Dawsons is a jewellery retailer in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/stewart-dawsons"
publisher: "Brandwave"
---

# Stewart Dawsons: search popularity and Share of Search in New Zealand

Stewart Dawsons is a jewellery retailer in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Stewart Dawsons
- **Owned by**: Pascoes Group
- **Market**: New Zealand
- **Measured month**: Aug 2026
- **Share of Search among jewellery retailers**: 4.4%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Jewellery retailers | 5 | 4.4% | 10K |

- [Jewellery retailers](/demand/nz/categories/nz-jewellery-retailers)

## How has branded search demand for Stewart Dawsons changed in New Zealand over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Stewart Dawsons in New Zealand fell from 11.6K to 10K.
- Across the 11 months ending August 2026, Stewart Dawsons rose from 6th to 5th among jewellery retailers in New Zealand.

## How did search popularity change for New Zealand jewellery retailers in August 2026?

- In August 2026, Michael Hill gained estimated Share of Search among jewellery retailers in New Zealand, from 24.2% to 26.4%.
- In August 2026, Pascoes gained estimated Share of Search among jewellery retailers in New Zealand, from 22.8% to 23.4%.
- In August 2026, Lovisa lost estimated Share of Search among jewellery retailers in New Zealand, from 15% to 13.1%.
- In August 2026, Walker & Hall lost estimated Share of Search among jewellery retailers in New Zealand, from 4.8% to 4.3%.
- In August 2026, Stewart Dawsons lost estimated Share of Search among jewellery retailers in New Zealand, from 4.9% to 4.4%.
- In August 2026, Goldmark rose from 8th to 7th among jewellery retailers in New Zealand.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Jewellery retailers | 11.6K | 4.7% | 6 |
| Nov 2025 | Jewellery retailers | 14.4K | 4.2% | 5 |
| Dec 2025 | Jewellery retailers | 18K | 4.2% | 5 |
| Jan 2026 | Jewellery retailers | 12K | 5% | 5 |
| Feb 2026 | Jewellery retailers | 9.8K | 4.5% | 6 |
| Mar 2026 | Jewellery retailers | 9.9K | 5.1% | 6 |
| Apr 2026 | Jewellery retailers | 10K | 4.8% | 6 |
| May 2026 | Jewellery retailers | 9.9K | 4.2% | 6 |
| Jun 2026 | Jewellery retailers | 9.6K | 4.7% | 6 |
| Jul 2026 | Jewellery retailers | 9.7K | 4.9% | 5 |
| Aug 2026 | Jewellery retailers | 10K | 4.4% | 5 |
| Sep 2026 | Jewellery retailers | — | — | — |

## How is Stewart Dawsons measured?

Brandwave collects information about searches that people make online using Stewart Dawsons’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “stewart dawsons”
- “stewart dawsons botany”
- “stewart dawsons earrings”
- “stewart dawsons engagement rings”
- “stewart dawsons jewellery”
- “stewart dawsons lower hutt”
- “stewart dawsons near me”
- “stewart dawsons nz”
- “stewart dawsons online”
- “stewart dawsons rings”
- “stewartdawsons”
- “stewartdawsons co nz”

## Which jewellery retailers compete with Stewart Dawsons?

- [Michael Hill](/demand/nz/brands/michael-hill)
- [Pandora](/demand/nz/brands/pandora): Head-to-head: /demand/nz/compare/pandora-vs-stewart-dawsons
- [Pascoes](/demand/nz/brands/pascoes): Head-to-head: /demand/nz/compare/pascoes-vs-stewart-dawsons
- [Lovisa](/demand/nz/brands/lovisa): Head-to-head: /demand/nz/compare/lovisa-vs-stewart-dawsons
- [Walker & Hall](/demand/nz/brands/walker-and-hall): Head-to-head: /demand/nz/compare/stewart-dawsons-vs-walker-and-hall
- [Goldmark](/demand/nz/brands/goldmark): Head-to-head: /demand/nz/compare/goldmark-vs-stewart-dawsons
- [Partridge Jewellers](/demand/nz/brands/partridge-jewellers)

## Who owns Stewart Dawsons?

Stewart Dawsons is owned by Pascoes Group. Brandwave also tracks Pascoes and Goldmark, owned by the same company, in New Zealand.

- [Pascoes Group](/demand/nz/companies/pascoes-group): Owns 3 tracked brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Who owns Stewart Dawsons?

Stewart Dawsons is owned by Pascoes Group. Brandwave also tracks Pascoes and Goldmark, owned by the same company, in New Zealand.

## Cite this page

Brandwave. "Stewart Dawsons: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/stewart-dawsons

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/stewart-dawsons. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.