---
title: "Southern Hospitality: search popularity and Share of Search in New Zealand"
description: "Southern Hospitality is a hospitality equipment supplier available in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/southern-hospitality"
publisher: "Brandwave"
---

# Southern Hospitality: search popularity and Share of Search in New Zealand

Southern Hospitality is a hospitality equipment supplier available in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Southern Hospitality
- **Owned by**: ECF Group
- **Market**: New Zealand
- **Measured month**: Aug 2026
- **Share of Search among hospitality equipment suppliers**: 51.7%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Hospitality equipment suppliers | 1 | 51.7% | 12.1K |

- [Hospitality equipment suppliers](/demand/nz/categories/nz-hospitality-equipment-suppliers)

## How has branded search demand for Southern Hospitality changed in New Zealand over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Southern Hospitality in New Zealand fell from 14K to 12.1K.
- Across the 11 months ending August 2026, Southern Hospitality’s estimated Share of Search among hospitality equipment suppliers in New Zealand decreased from 55.2% to 51.7%.
- Across the 11 months ending August 2026, Southern Hospitality’s estimated Share of Search among hospitality equipment suppliers in New Zealand peaked at 56.5% in July 2026 and was lowest at 46.3% in December 2025.

## How did search popularity change for New Zealand hospitality equipment suppliers in August 2026?

- In August 2026, Nisbets gained estimated Share of Search among hospitality equipment suppliers in New Zealand, from 43.5% to 48.3%.
- In August 2026, Southern Hospitality lost estimated Share of Search among hospitality equipment suppliers in New Zealand, from 56.5% to 51.7%.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Hospitality equipment suppliers | 14K | 55.2% | 1 |
| Nov 2025 | Hospitality equipment suppliers | 14K | 50.1% | 1 |
| Dec 2025 | Hospitality equipment suppliers | 9.9K | 46.3% | 2 |
| Jan 2026 | Hospitality equipment suppliers | 12.1K | 54.9% | 1 |
| Feb 2026 | Hospitality equipment suppliers | 11.4K | 54.9% | 1 |
| Mar 2026 | Hospitality equipment suppliers | 12.1K | 52.4% | 1 |
| Apr 2026 | Hospitality equipment suppliers | 11.3K | 54.4% | 1 |
| May 2026 | Hospitality equipment suppliers | 11.4K | 54.1% | 1 |
| Jun 2026 | Hospitality equipment suppliers | 12.1K | 52% | 1 |
| Jul 2026 | Hospitality equipment suppliers | 12.1K | 56.5% | 1 |
| Aug 2026 | Hospitality equipment suppliers | 12.1K | 51.7% | 1 |
| Sep 2026 | Hospitality equipment suppliers | — | — | — |

## How is Southern Hospitality measured?

Brandwave collects information about searches that people make online using Southern Hospitality’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “reward hospitality nz”
- “southern hospitality”
- “southern hospitality bbq”
- “southern hospitality co”
- “southern hospitality company”
- “southern hospitality for sale”
- “southern hospitality near me”
- “southern hospitality new plymouth”
- “southern hospitality nz”
- “southern hospitality online”
- “southern hospitality shop”
- “southern hospitality store”
- “southern hospitality supply”
- “southern hospitality warmer”
- “southern hospitality website”
- “southernhospitality”
- “southernhospitality co nz”
- “southernhospitality nz”
- “www southern hospitality”

## Which hospitality equipment suppliers compete with Southern Hospitality?

- [Nisbets](/demand/nz/brands/nisbets): Head-to-head: /demand/nz/compare/nisbets-vs-southern-hospitality

## Who owns Southern Hospitality?

Southern Hospitality is owned by ECF Group. Brandwave does not track any other brands owned by ECF Group.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Who owns Southern Hospitality?

Southern Hospitality is owned by ECF Group. Brandwave does not track any other brands owned by ECF Group.

## Cite this page

Brandwave. "Southern Hospitality: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/southern-hospitality

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/southern-hospitality. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.