---
title: "Somerset Grocer: search popularity and Share of Search in New Zealand"
description: "Somerset Grocer is a restaurant serving Ashburton, New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/somerset-grocer"
publisher: "Brandwave"
---

# Somerset Grocer: search popularity and Share of Search in New Zealand

Somerset Grocer is a restaurant serving Ashburton, New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Somerset Grocer
- **Market**: New Zealand
- **Measured month**: Aug 2026
- **Share of Search among ashburton restaurants**: 21.3%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Ashburton restaurants | 3 | 21.3% | 690 |

- [Ashburton restaurants](/demand/nz/categories/nz-ashburton-restaurants)

## How has branded search demand for Somerset Grocer changed in New Zealand over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Somerset Grocer in New Zealand fell from 790 to 690.
- Across the 11 months ending August 2026, Somerset Grocer’s estimated Share of Search among ashburton restaurants in New Zealand peaked at 28.4% in February 2026 and was lowest at 19.3% in May 2026.

## How did search popularity change for New Zealand ashburton restaurants in August 2026?

- In August 2026, Cleavers Corner gained estimated Share of Search among ashburton restaurants in New Zealand, from 22.9% to 25.9%.
- In August 2026, Somerset Grocer lost estimated Share of Search among ashburton restaurants in New Zealand, from 22.9% to 21.3%.
- In August 2026, Formosa Ashburton lost estimated Share of Search among ashburton restaurants in New Zealand, from 54.3% to 52.8%.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Ashburton restaurants | 790 | 21.1% | 3 |
| Nov 2025 | Ashburton restaurants | 970 | 26.9% | 3 |
| Dec 2025 | Ashburton restaurants | 1.1K | 27.1% | 2 |
| Jan 2026 | Ashburton restaurants | 1K | 25.3% | 2 |
| Feb 2026 | Ashburton restaurants | 980 | 28.4% | 2 |
| Mar 2026 | Ashburton restaurants | 800 | 24.4% | 3 |
| Apr 2026 | Ashburton restaurants | 850 | 24.1% | 3 |
| May 2026 | Ashburton restaurants | 710 | 19.3% | 3 |
| Jun 2026 | Ashburton restaurants | 660 | 21.2% | 3 |
| Jul 2026 | Ashburton restaurants | 720 | 22.9% | 3 |
| Aug 2026 | Ashburton restaurants | 690 | 21.3% | 3 |
| Sep 2026 | Ashburton restaurants | — | — | — |

## How is Somerset Grocer measured?

Brandwave collects information about searches that people make online using Somerset Grocer’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “somerset grocer”
- “somerset grocer ashburton”
- “somerset grocer menu”

## Which ashburton restaurants compete with Somerset Grocer?

- [Formosa Ashburton](/demand/nz/brands/formosa-ashburton): Head-to-head: /demand/nz/compare/formosa-ashburton-vs-somerset-grocer
- [Cleavers Corner](/demand/nz/brands/cleavers-corner): Head-to-head: /demand/nz/compare/cleavers-corner-vs-somerset-grocer

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Somerset Grocer: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/somerset-grocer

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/somerset-grocer. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.