--- title: "How popular is Shotgun Supplements? Searches and AI answers in New Zealand" description: "Shotgun Supplements is a sports nutrition brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/brands/shotgun-supplements" publisher: "Brandwave" --- # How popular is Shotgun Supplements? Searches and AI answers in New Zealand Shotgun Supplements is a sports nutrition brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Shotgun Supplements - **Market**: New Zealand - **Measured month**: Oct 2026 - **Share of Search among sports nutrition brands**: 0.39% ## Where does Shotgun Supplements compete? | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Sports nutrition brands | 8 | 0.39% | 170 | - [Sports nutrition brands](/demand/nz/categories/nz-sports-nutrition-brands) ## Top sports nutrition brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Shotgun Supplements was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Shotgun Supplements is the third most recommended of the nine. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | NZ Protein | 1st | 2 of 3 | 1 of 2 | 3 of 5 | | Musashi | 2nd | 2 of 3 | 0 of 2 | 2 of 5 | | Shotgun Supplements | 3rd | 2 of 3 | 0 of 2 | 2 of 5 | | Optimum Nutrition | 4th | 2 of 3 | 0 of 2 | 2 of 5 | | Ghost | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Myprotein | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Horleys | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Nutra Organics | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Balance Sports Nutrition | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about sports nutrition brands - Asked ChatGPT "Which sports nutrition brand should I buy in New Zealand?": 1. Musashi, 2. NZ Protein, 3. Optimum Nutrition - Asked ChatGPT "What are the best sports nutrition brands in New Zealand?": 1. NZ Protein, 2. Shotgun Supplements, 3. Musashi, 4. Optimum Nutrition - Asked ChatGPT "What's the best sports nutrition brand in New Zealand for muscle recovery?": 1. Shotgun Supplements - Searched Google, AI Overview "protein powder nz": 1. NZ Protein - Searched Google, AI Overview "muscle recovery supplement": named none of the brands we track Not named in any answer: Ghost, Myprotein, Horleys, Nutra Organics and Balance Sports Nutrition. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How has branded search demand for Shotgun Supplements changed in New Zealand over the last 12 months? - Across the 12 months ending October 2026, estimated monthly branded searches for Shotgun Supplements in New Zealand rose from 140 to 170. - Across the 12 months ending October 2026, Shotgun Supplements’ share of searches among sports nutrition brands in New Zealand held steady, from 0.45% to 0.39%. ## How did search popularity change for New Zealand sports nutrition brands in October 2026? - In October 2026, Musashi gained share of searches among sports nutrition brands in New Zealand, from 45.9% to 54.4%. - In October 2026, NZ Protein lost share of searches among sports nutrition brands in New Zealand, from 31.4% to 25.6%. - In October 2026, Myprotein lost share of searches among sports nutrition brands in New Zealand, from 4.7% to 3.2%. - In October 2026, Ghost rose from 5th to 4th among sports nutrition brands in New Zealand. - Estimated monthly branded searches for Optimum Nutrition in New Zealand rose 57.9% over 12 measured months, from 2.7K to 4.3K in October 2026. - Estimated monthly branded searches for Shotgun Supplements in New Zealand rose 21.4% over 12 measured months, from 140 to 170 in October 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Nov 2025 | Sports nutrition brands | 140 | 0.45% | 8 | | Dec 2025 | Sports nutrition brands | 110 | 0.51% | 8 | | Jan 2026 | Sports nutrition brands | 170 | 0.51% | 8 | | Feb 2026 | Sports nutrition brands | 140 | 0.42% | 8 | | Mar 2026 | Sports nutrition brands | 110 | 0.32% | 9 | | Apr 2026 | Sports nutrition brands | 90 | 0.3% | 8 | | May 2026 | Sports nutrition brands | 140 | 0.41% | 8 | | Jun 2026 | Sports nutrition brands | 260 | 0.65% | 8 | | Jul 2026 | Sports nutrition brands | 140 | 0.38% | 8 | | Aug 2026 | Sports nutrition brands | 110 | 0.3% | 9 | | Sep 2026 | Sports nutrition brands | 110 | 0.31% | 8 | | Oct 2026 | Sports nutrition brands | 170 | 0.39% | 8 | ## How are Shotgun Supplements’ branded searches counted? Brandwave collects information about searches that people make online using Shotgun Supplements’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “shotgun supplements” ## Which sports nutrition brands compete with Shotgun Supplements? - [Musashi](/demand/nz/brands/musashi) - [NZ Protein](/demand/nz/brands/nz-protein) - [Optimum Nutrition](/demand/nz/brands/optimum-nutrition) - [Ghost](/demand/nz/brands/ghost-lifestyle): Head-to-head: /demand/nz/compare/ghost-lifestyle-vs-shotgun-supplements - [Myprotein](/demand/nz/brands/myprotein): Head-to-head: /demand/nz/compare/myprotein-vs-shotgun-supplements - [Horleys](/demand/nz/brands/horleys): Head-to-head: /demand/nz/compare/horleys-vs-shotgun-supplements - [Nutra Organics](/demand/nz/brands/nutra-organics): Head-to-head: /demand/nz/compare/nutra-organics-vs-shotgun-supplements - [Balance Sports Nutrition](/demand/nz/brands/balance-sports-nutrition): Head-to-head: /demand/nz/compare/balance-sports-nutrition-vs-shotgun-supplements ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "How popular is Shotgun Supplements? Searches and AI answers in New Zealand". https://gobrandwave.com/demand/nz/brands/shotgun-supplements This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/shotgun-supplements. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.