--- title: "Sennheiser: search popularity and Share of Search in New Zealand" description: "Sennheiser offers over-ear headphones. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/brands/sennheiser" publisher: "Brandwave" --- # Sennheiser: search popularity and Share of Search in New Zealand Sennheiser offers over-ear headphones. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Sennheiser - **Market**: New Zealand - **Measured month**: Aug 2026 - **Share of Search among headphone brands**: 4.1% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Headphone brands | 5 | 4.1% | 10.3K | | Microphone brands | 1 | 48.8% | 10.3K | - [Headphone brands](/demand/nz/categories/nz-headphone-brands) - [Microphone brands](/demand/nz/categories/nz-microphone-brands) ## How has branded search demand for Sennheiser changed in New Zealand over the last 12 months? - Across the 11 months ending August 2026, estimated monthly branded searches for Sennheiser in New Zealand rose from 8.4K to 10.3K. - Across the 11 months ending August 2026, Sennheiser’s estimated Share of Search among headphone brands in New Zealand peaked at 4.9% in July 2026 and was lowest at 3.2% in December 2025. - Across the 11 months ending August 2026, Sennheiser’s estimated Share of Search among microphone brands in New Zealand increased from 45.5% to 48.8%. - Across the 11 months ending August 2026, Sennheiser’s estimated Share of Search among microphone brands in New Zealand peaked at 51% in July 2026 and was lowest at 42.1% in January 2026. ## How did search popularity change for New Zealand headphone brands in August 2026? - In August 2026, AirPods gained estimated Share of Search among headphone brands in New Zealand, from 43.3% to 44.5%. - In August 2026, Skullcandy gained estimated Share of Search among headphone brands in New Zealand, from 2.4% to 3%. - In August 2026, Sony lost estimated Share of Search among headphone brands in New Zealand, from 17.8% to 16.9%. - In August 2026, Sennheiser lost estimated Share of Search among headphone brands in New Zealand, from 4.9% to 4.1%. - Beats’ estimated Share of Search among headphone brands in New Zealand has lost ground for 3 months in a row, from 2.4% to 1.9% in August 2026. - In August 2026, Marshall rose from 9th to 8th among headphone brands in New Zealand. ## How did search popularity change for New Zealand microphone brands in August 2026? - In August 2026, RODE overtook Audio-Technica to rank 2nd among microphone brands in New Zealand, at 16.6%. - In August 2026, Blue Yeti gained estimated Share of Search among microphone brands in New Zealand, from 4.6% to 6.1%. - In August 2026, Shure gained estimated Share of Search among microphone brands in New Zealand, from 10.7% to 11.9%. - In August 2026, Sennheiser lost estimated Share of Search among microphone brands in New Zealand, from 51% to 48.8%. - In August 2026, Audio-Technica lost estimated Share of Search among microphone brands in New Zealand, from 17.6% to 16.6%. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Headphone brands | 8.4K | 3.7% | 5 | | Nov 2025 | Headphone brands | 10.2K | 3.5% | 5 | | Dec 2025 | Headphone brands | 9.8K | 3.2% | 5 | | Jan 2026 | Headphone brands | 7.3K | 3.4% | 5 | | Feb 2026 | Headphone brands | 6.7K | 3.7% | 5 | | Mar 2026 | Headphone brands | 7.7K | 3.6% | 5 | | Apr 2026 | Headphone brands | 7.8K | 3.8% | 5 | | May 2026 | Headphone brands | 9.8K | 4.3% | 5 | | Jun 2026 | Headphone brands | 11.5K | 4.8% | 5 | | Jul 2026 | Headphone brands | 11.8K | 4.9% | 5 | | Aug 2026 | Headphone brands | 10.3K | 4.1% | 5 | | Sep 2026 | Headphone brands | — | — | — | | Oct 2025 | Microphone brands | 8.4K | 45.5% | 1 | | Nov 2025 | Microphone brands | 10.2K | 49% | 1 | | Dec 2025 | Microphone brands | 9.8K | 46.2% | 1 | | Jan 2026 | Microphone brands | 7.3K | 42.1% | 1 | | Feb 2026 | Microphone brands | 6.7K | 43% | 1 | | Mar 2026 | Microphone brands | 7.7K | 43% | 1 | | Apr 2026 | Microphone brands | 7.8K | 44.1% | 1 | | May 2026 | Microphone brands | 9.8K | 44.8% | 1 | | Jun 2026 | Microphone brands | 11.5K | 49.3% | 1 | | Jul 2026 | Microphone brands | 11.8K | 51% | 1 | | Aug 2026 | Microphone brands | 10.3K | 48.8% | 1 | | Sep 2026 | Microphone brands | — | — | — | ## How is Sennheiser measured? Brandwave collects information about searches that people make online using Sennheiser’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading. - “hd599 sennheiser” - “mic sennheiser 421” - “sennheiser” - “sennheiser 280” - “sennheiser 416 mic” - “sennheiser 800s” - “sennheiser com” - “sennheiser e935 mic” - “sennheiser earbuds” - “sennheiser earphones” - “sennheiser hd 450bt” - “sennheiser hd 560s” - “sennheiser hd 600” - “sennheiser headphones” - “sennheiser mic” - “sennheiser microphone e835” - “sennheiser mke 600 mic” - “sennheiser momentum” - “sennheiser momentum 4” - “sennheiser momentum 4 wireless headphones” - “sennheiser momentum 5” - “sennheiser momentum true wireless 4” - “sennheiser near me” - “sennheiser new zealand” - “sennheiser nz” - “sennheiser online” - “sennheiser podcast mic” - “sennheiser radio mic” ## Which headphone brands compete with Sennheiser? - [AirPods](/demand/nz/brands/airpods) - [JBL](/demand/nz/brands/jbl): Head-to-head: /demand/nz/compare/jbl-vs-sennheiser - [Sony](/demand/nz/brands/sony): Head-to-head: /demand/nz/compare/sennheiser-vs-sony - [Bose](/demand/nz/brands/bose): Head-to-head: /demand/nz/compare/bose-vs-sennheiser - [Skullcandy](/demand/nz/brands/skullcandy): Head-to-head: /demand/nz/compare/sennheiser-vs-skullcandy - [Beats](/demand/nz/brands/beats): Head-to-head: /demand/nz/compare/beats-vs-sennheiser - [Marshall](/demand/nz/brands/marshall-audio) - [Jabra](/demand/nz/brands/jabra) ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "Sennheiser: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/sennheiser This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/sennheiser. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.