---
title: "Saunders & Co: search popularity and Share of Search in New Zealand"
description: "Saunders & Co provides legal services in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/saunders-co"
publisher: "Brandwave"
---

# Saunders & Co: search popularity and Share of Search in New Zealand

Saunders & Co provides legal services in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Saunders & Co
- **Market**: New Zealand
- **Measured month**: Aug 2026
- **Share of Search among christchurch law firms**: 43.7%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Christchurch law firms | 1 | 43.7% | 2.4K |

- [Christchurch law firms](/demand/nz/categories/nz-christchurch-law-firms)

## How has branded search demand for Saunders & Co changed in New Zealand over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Saunders & Co in New Zealand held steady at 2.4K.
- Across the 11 months ending August 2026, Saunders & Co’s estimated Share of Search among christchurch law firms in New Zealand decreased from 48% to 43.7%.
- Across the 11 months ending August 2026, Saunders & Co’s estimated Share of Search among christchurch law firms in New Zealand peaked at 48% in October 2025 and was lowest at 39.6% in April 2026.

## How did search popularity change for New Zealand christchurch law firms in August 2026?

- Estimated monthly branded searches for Mortlock McCormack Law in New Zealand rose 22.9% over 11 measured months, from 1.2K to 1.4K in August 2026.
- Estimated monthly branded searches for Harmans in New Zealand rose 19.8% over 11 measured months, from 810 to 970 in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Christchurch law firms | 2.4K | 48% | 1 |
| Nov 2025 | Christchurch law firms | 2.4K | 43% | 1 |
| Dec 2025 | Christchurch law firms | 1.9K | 45.3% | 1 |
| Jan 2026 | Christchurch law firms | 1.9K | 45.5% | 1 |
| Feb 2026 | Christchurch law firms | 1.9K | 41.5% | 1 |
| Mar 2026 | Christchurch law firms | 2.9K | 47.2% | 1 |
| Apr 2026 | Christchurch law firms | 1.9K | 39.6% | 1 |
| May 2026 | Christchurch law firms | 2.4K | 43.9% | 1 |
| Jun 2026 | Christchurch law firms | 2.4K | 45.9% | 1 |
| Jul 2026 | Christchurch law firms | 2.4K | 43.9% | 1 |
| Aug 2026 | Christchurch law firms | 2.4K | 43.7% | 1 |
| Sep 2026 | Christchurch law firms | — | — | — |

## How is Saunders & Co measured?

Brandwave collects information about searches that people make online using Saunders & Co’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “saunders & co”
- “saunders & co solicitors”
- “saunders and co”

## Which christchurch law firms compete with Saunders & Co?

- [Mortlock McCormack Law](/demand/nz/brands/mortlock-mccormack-law): Head-to-head: /demand/nz/compare/mortlock-mccormack-law-vs-saunders-co
- [Harmans](/demand/nz/brands/harmans): Head-to-head: /demand/nz/compare/harmans-vs-saunders-co
- [Layburn Hodgins](/demand/nz/brands/layburn-hodgins): Head-to-head: /demand/nz/compare/layburn-hodgins-vs-saunders-co

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Saunders & Co: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/saunders-co

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/saunders-co. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.