--- title: "How popular is Sable Fine Hair? Searches and AI answers in New Zealand" description: "Sable Fine Hair is a hair salon in Wellington. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/brands/sable-fine-hair" publisher: "Brandwave" --- # How popular is Sable Fine Hair? Searches and AI answers in New Zealand Sable Fine Hair is a hair salon in Wellington. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Sable Fine Hair - **Market**: New Zealand - **Measured month**: Oct 2026 - **Share of Search among wellington region hair salons**: 11% ## Where does Sable Fine Hair compete? | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Wellington region hair salons | 5 | 11% | 490 | - [Wellington region hair salons](/demand/nz/locations/wellington-region/hair-salons) ## Top wellington region hair salons in ChatGPT and Google AI Overviews In three ChatGPT questions and one Google AI Overview, Sable Fine Hair was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. Sable Fine Hair is the third most recommended of the six. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Miss Fox | 1st | 3 of 3 | 1 of 1 | 4 of 4 | | Buoy Salon & Spa | 2nd | 3 of 3 | 1 of 1 | 4 of 4 | | Sable Fine Hair | 3rd | 3 of 3 | 0 of 1 | 3 of 4 | | Tokki Hair Studio | 4th | 2 of 3 | 0 of 1 | 2 of 4 | | Mane Salon | 5th | 2 of 3 | 0 of 1 | 2 of 4 | | Reds Hairdressing | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | ## Every AI answer about wellington region hair salons - Asked ChatGPT "Which hair salon should I go to in Wellington Region, New Zealand?": 1. Miss Fox, 2. Sable Fine Hair, 3. Tokki Hair Studio, 4. Buoy Salon & Spa - Asked ChatGPT "What are the best hair salons in Wellington Region, New Zealand?": 1. Buoy Salon & Spa, 2. Miss Fox, 3. Sable Fine Hair, 4. Mane Salon, 5. Tokki Hair Studio - Asked ChatGPT "What's the best hair salon in Wellington Region, New Zealand for a haircut?": 1. Buoy Salon & Spa, 2. Sable Fine Hair, 3. Miss Fox, 4. Mane Salon - Searched Google, AI Overview "hairdresser wellington nz": 1. Miss Fox, 2. Buoy Salon & Spa Not named in any answer: Reds Hairdressing. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How has branded search demand for Sable Fine Hair changed in New Zealand over the last 12 months? - Across the 12 months ending October 2026, estimated monthly branded searches for Sable Fine Hair in New Zealand rose from 400 to 600. - Across the 12 months ending October 2026, Sable Fine Hair’s share of searches among wellington region hair salons in New Zealand increased from 8.8% to 11%. - Across the 12 months ending October 2026, Sable Fine Hair’s share of searches among wellington region hair salons in New Zealand peaked at 11.7% in September 2026 and was lowest at 8.6% in May 2026. ## How did search popularity change for New Zealand wellington region hair salons in October 2026? - In October 2026, Buoy Salon & Spa overtook Mane Salon to rank 2nd among wellington region hair salons in New Zealand, with 19.8% of the searches. - In October 2026, Miss Fox gained share of searches among wellington region hair salons in New Zealand, from 14.8% to 19.3%. - In October 2026, Mane Salon lost share of searches among wellington region hair salons in New Zealand, from 23.9% to 19.8%. - In October 2026, Tokki Hair Studio lost share of searches among wellington region hair salons in New Zealand, from 31.8% to 29.7%. - In October 2026, Sable Fine Hair lost share of searches among wellington region hair salons in New Zealand, from 11.7% to 11%. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Nov 2025 | Wellington region hair salons | 400 | 8.8% | 5 | | Dec 2025 | Wellington region hair salons | 330 | 8.6% | 5 | | Jan 2026 | Wellington region hair salons | 400 | 9.3% | 5 | | Feb 2026 | Wellington region hair salons | 400 | 9.8% | 5 | | Mar 2026 | Wellington region hair salons | 490 | 10.1% | 5 | | Apr 2026 | Wellington region hair salons | 400 | 9% | 5 | | May 2026 | Wellington region hair salons | 410 | 8.6% | 5 | | Jun 2026 | Wellington region hair salons | 330 | 8.6% | 5 | | Jul 2026 | Wellington region hair salons | 400 | 9.9% | 5 | | Aug 2026 | Wellington region hair salons | 400 | 10.5% | 5 | | Sep 2026 | Wellington region hair salons | 490 | 11.7% | 5 | | Oct 2026 | Wellington region hair salons | 490 | 11% | 5 | ## How are Sable Fine Hair’s branded searches counted? Brandwave collects information about searches that people make online using Sable Fine Hair’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading. - “sable fine hair” - “sable fine hair wellington” ## Which wellington region hair salons compete with Sable Fine Hair? - [Tokki Hair Studio](/demand/nz/brands/tokki-hair-studio): Head-to-head: /demand/nz/compare/sable-fine-hair-vs-tokki-hair-studio - [Buoy Salon & Spa](/demand/nz/brands/buoy-salon-and-spa): Head-to-head: /demand/nz/compare/buoy-salon-and-spa-vs-sable-fine-hair - [Mane Salon](/demand/nz/brands/mane-salon): Head-to-head: /demand/nz/compare/mane-salon-vs-sable-fine-hair - [Miss Fox](/demand/nz/brands/miss-fox): Head-to-head: /demand/nz/compare/miss-fox-vs-sable-fine-hair - [Reds Hairdressing](/demand/nz/brands/reds-hairdressing): Head-to-head: /demand/nz/compare/reds-hairdressing-vs-sable-fine-hair ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "How popular is Sable Fine Hair? Searches and AI answers in New Zealand". https://gobrandwave.com/demand/nz/brands/sable-fine-hair This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/sable-fine-hair. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.