---
title: "Rutherford Hotel Nelson: search popularity and Share of Search in New Zealand"
description: "Rutherford Hotel Nelson provides visitor accommodation in Nelson, New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/rutherford-hotel-nelson"
publisher: "Brandwave"
---

# Rutherford Hotel Nelson: search popularity and Share of Search in New Zealand

Rutherford Hotel Nelson provides visitor accommodation in Nelson, New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Rutherford Hotel Nelson
- **Market**: New Zealand
- **Measured month**: Aug 2026
- **Share of Search among nelson hotels and accommodation**: 47.7%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Nelson hotels and accommodation | 1 | 47.7% | 3K |

- [Nelson hotels and accommodation](/demand/nz/categories/nz-nelson-hotels)

## How has branded search demand for Rutherford Hotel Nelson changed in New Zealand over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Rutherford Hotel Nelson in New Zealand fell from 4.1K to 3K.
- Across the 11 months ending August 2026, Rutherford Hotel Nelson’s estimated Share of Search among nelson hotels and accommodation in New Zealand increased from 46.3% to 47.7%.
- Across the 11 months ending August 2026, Rutherford Hotel Nelson’s estimated Share of Search among nelson hotels and accommodation in New Zealand peaked at 49.6% in June 2026 and was lowest at 42.9% in January 2026.

## How did search popularity change for New Zealand nelson hotels and accommodation in August 2026?

- In August 2026, Grand Arden Monaco Nelson gained estimated Share of Search among nelson hotels and accommodation in New Zealand, from 12.9% to 14.2%.
- In August 2026, Harbourside Nelson gained estimated Share of Search among nelson hotels and accommodation in New Zealand, from 6.4% to 7.7%.
- In August 2026, Rutherford Hotel Nelson lost estimated Share of Search among nelson hotels and accommodation in New Zealand, from 49.3% to 47.7%.
- In August 2026, The Hotel Nelson lost estimated Share of Search among nelson hotels and accommodation in New Zealand, from 31.5% to 30.5%.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Nelson hotels and accommodation | 4.1K | 46.3% | 1 |
| Nov 2025 | Nelson hotels and accommodation | 4.3K | 44.5% | 1 |
| Dec 2025 | Nelson hotels and accommodation | 5.1K | 47.9% | 1 |
| Jan 2026 | Nelson hotels and accommodation | 4.2K | 42.9% | 1 |
| Feb 2026 | Nelson hotels and accommodation | 4.3K | 44.1% | 1 |
| Mar 2026 | Nelson hotels and accommodation | 5K | 48.5% | 1 |
| Apr 2026 | Nelson hotels and accommodation | 3K | 43.3% | 1 |
| May 2026 | Nelson hotels and accommodation | 3.1K | 49.5% | 1 |
| Jun 2026 | Nelson hotels and accommodation | 3K | 49.6% | 1 |
| Jul 2026 | Nelson hotels and accommodation | 3K | 49.3% | 1 |
| Aug 2026 | Nelson hotels and accommodation | 3K | 47.7% | 1 |
| Sep 2026 | Nelson hotels and accommodation | — | — | — |

## How is Rutherford Hotel Nelson measured?

Brandwave collects information about searches that people make online using Rutherford Hotel Nelson’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “rutherford hotel”
- “rutherford hotel accommodation”
- “rutherford hotel nelson”
- “rutherford hotel nelson a heritage hotel”
- “rutherford hotel nelson nelson”
- “the rutherford hotel”

## Which nelson hotels and accommodation compete with Rutherford Hotel Nelson?

- [The Hotel Nelson](/demand/nz/brands/the-hotel-nelson): Head-to-head: /demand/nz/compare/rutherford-hotel-nelson-vs-the-hotel-nelson
- [Grand Arden Monaco Nelson](/demand/nz/brands/grand-arden-monaco-nelson): Head-to-head: /demand/nz/compare/grand-arden-monaco-nelson-vs-rutherford-hotel-nelson
- [Harbourside Nelson](/demand/nz/brands/harbourside-nelson): Head-to-head: /demand/nz/compare/harbourside-nelson-vs-rutherford-hotel-nelson

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Rutherford Hotel Nelson: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/rutherford-hotel-nelson

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/rutherford-hotel-nelson. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.