---
title: "Rodgers & Co: search popularity and Share of Search in New Zealand"
description: "Rodgers & Co provides accounting and business advisory services in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/rodgers-co"
publisher: "Brandwave"
---

# Rodgers & Co: search popularity and Share of Search in New Zealand

Rodgers & Co provides accounting and business advisory services in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Rodgers & Co
- **Market**: New Zealand
- **Measured month**: Aug 2026
- **Share of Search among christchurch accounting firms**: 6.4%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Christchurch accounting firms | 3 | 6.4% | 210 |

- [Christchurch accounting firms](/demand/nz/categories/nz-christchurch-accounting-firms)

## How has branded search demand for Rodgers & Co changed in New Zealand over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Rodgers & Co in New Zealand rose from 170 to 210.
- Across the 11 months ending August 2026, Rodgers & Co’s estimated Share of Search among christchurch accounting firms in New Zealand increased from 5.3% to 6.4%.
- Across the 11 months ending August 2026, Rodgers & Co’s estimated Share of Search among christchurch accounting firms in New Zealand peaked at 7.7% in December 2025 and was lowest at 4.4% in June 2026.

## How did search popularity change for New Zealand christchurch accounting firms in August 2026?

- In August 2026, Rodgers & Co gained estimated Share of Search among christchurch accounting firms in New Zealand, from 5.6% to 6.4%.
- In August 2026, Sidekick lost estimated Share of Search among christchurch accounting firms in New Zealand, from 11.3% to 10.3%.
- Estimated monthly branded searches for Nextstep Accountants in New Zealand rose 33.3% over 11 measured months, from 30 to 40 in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Christchurch accounting firms | 170 | 5.3% | 3 |
| Nov 2025 | Christchurch accounting firms | 170 | 5.8% | 3 |
| Dec 2025 | Christchurch accounting firms | 170 | 7.7% | 3 |
| Jan 2026 | Christchurch accounting firms | 170 | 5.7% | 3 |
| Feb 2026 | Christchurch accounting firms | 170 | 5.5% | 3 |
| Mar 2026 | Christchurch accounting firms | 210 | 5.6% | 3 |
| Apr 2026 | Christchurch accounting firms | 170 | 4.8% | 3 |
| May 2026 | Christchurch accounting firms | 210 | 6.2% | 3 |
| Jun 2026 | Christchurch accounting firms | 170 | 4.4% | 3 |
| Jul 2026 | Christchurch accounting firms | 170 | 5.6% | 3 |
| Aug 2026 | Christchurch accounting firms | 210 | 6.4% | 3 |
| Sep 2026 | Christchurch accounting firms | — | — | — |

## How is Rodgers & Co measured?

Brandwave collects information about searches that people make online using Rodgers & Co’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “rodgers & co”
- “rodgers and co”

## Which christchurch accounting firms compete with Rodgers & Co?

- [SBA](/demand/nz/brands/sba): Head-to-head: /demand/nz/compare/rodgers-co-vs-sba
- [Sidekick](/demand/nz/brands/sidekick): Head-to-head: /demand/nz/compare/rodgers-co-vs-sidekick
- [Nextstep Accountants](/demand/nz/brands/nextstep-accountants): Head-to-head: /demand/nz/compare/nextstep-accountants-vs-rodgers-co

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Rodgers & Co: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/rodgers-co

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/rodgers-co. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.