---
title: "rm. hair: search popularity and Share of Search in New Zealand"
description: "rm. hair provides hairdressing services in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/rm-hair"
publisher: "Brandwave"
---

# rm. hair: search popularity and Share of Search in New Zealand

rm. hair provides hairdressing services in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: rm. hair
- **Market**: New Zealand
- **Measured month**: Aug 2026
- **Share of Search among napier hair salons**: 0.26%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Napier hair salons | 4 | 0.26% | 90 |

- [Napier hair salons](/demand/nz/categories/nz-napier-hair-salons)

## How has branded search demand for rm. hair changed in New Zealand over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for rm. hair in New Zealand fell from 180 to 90.
- Across the 11 months ending August 2026, rm. hair fell from 2nd to 4th among napier hair salons in New Zealand.

## How did search popularity change for New Zealand napier hair salons in August 2026?

- In August 2026, Hair at Henderson rose from 4th to 3rd among napier hair salons in New Zealand.
- In August 2026, rm. hair fell from 3rd to 4th among napier hair salons in New Zealand.
- Estimated monthly branded searches for The Good Place Hair in New Zealand rose 33.3% over 11 measured months, from 30 to 40 in August 2026.
- Estimated monthly branded searches for Molloy Hair Co. in New Zealand fell 50% over 11 measured months, from 40 to 20 in August 2026.
- Estimated monthly branded searches for Hair 2 Go in New Zealand fell 25% over 11 measured months, from 80 to 60 in August 2026.
- Estimated monthly branded searches for Vivo Hair in New Zealand fell 14.8% over 11 measured months, from 39.7K to 33.8K in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Napier hair salons | 180 | 0.45% | 2 |
| Nov 2025 | Napier hair salons | 230 | 0.52% | 2 |
| Dec 2025 | Napier hair salons | 280 | 0.71% | 2 |
| Jan 2026 | Napier hair salons | 280 | 0.69% | 2 |
| Feb 2026 | Napier hair salons | 180 | 0.56% | 2 |
| Mar 2026 | Napier hair salons | 200 | 0.58% | 2 |
| Apr 2026 | Napier hair salons | 200 | 0.56% | 2 |
| May 2026 | Napier hair salons | 160 | 0.45% | 2 |
| Jun 2026 | Napier hair salons | 140 | 0.39% | 2 |
| Jul 2026 | Napier hair salons | 160 | 0.45% | 3 |
| Aug 2026 | Napier hair salons | 90 | 0.26% | 4 |
| Sep 2026 | Napier hair salons | — | — | — |

## How is rm. hair measured?

Brandwave collects information about searches that people make online using rm. hair’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “rm hair”
- “rm hair napier”
- “rm. hair”
- “rm. hair napier”
- “rm.hair”
- “rmhair”

## Which napier hair salons compete with rm. hair?

- [Vivo Hair](/demand/nz/brands/vivo-hair): Head-to-head: /demand/nz/compare/rm-hair-vs-vivo-hair
- [KM Hair](/demand/nz/brands/km-hair): Head-to-head: /demand/nz/compare/km-hair-vs-rm-hair
- [Hair at Henderson](/demand/nz/brands/hair-at-henderson): Head-to-head: /demand/nz/compare/hair-at-henderson-vs-rm-hair
- [Hair 2 Go](/demand/nz/brands/hair-2-go): Head-to-head: /demand/nz/compare/hair-2-go-vs-rm-hair
- [The Good Place Hair](/demand/nz/brands/the-good-place-hair): Head-to-head: /demand/nz/compare/rm-hair-vs-the-good-place-hair
- [Molloy Hair Co.](/demand/nz/brands/molloy-hair-co)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "rm. hair: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/rm-hair

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/rm-hair. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
