--- title: "Rentokil: search popularity and Share of Search in New Zealand" description: "Rentokil provides pest control in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/brands/rentokil" publisher: "Brandwave" --- # Rentokil: search popularity and Share of Search in New Zealand Rentokil provides pest control in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Rentokil - **Market**: New Zealand - **Measured month**: Aug 2026 - **Share of Search among dunedin pest control companies**: 96.2% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Dunedin pest control companies | 1 | 96.2% | 2.3K | | New Plymouth pest control companies | 1 | 56.1% | 2.3K | | Palmerston North pest control companies | 1 | 96.2% | 2.3K | | Pest control companies | 1 | 94.6% | 2.3K | - [Dunedin pest control companies](/demand/nz/categories/nz-dunedin-pest-control-companies) - [New Plymouth pest control companies](/demand/nz/categories/nz-new-plymouth-pest-control-companies) - [Palmerston North pest control companies](/demand/nz/categories/nz-palmerston-north-pest-control-companies) - [Pest control companies](/demand/nz/categories/nz-pest-control-companies) ## How has branded search demand for Rentokil changed in New Zealand over the last 12 months? - Across the 11 months ending August 2026, estimated monthly branded searches for Rentokil in New Zealand fell from 2.6K to 2.3K. - Across the 11 months ending August 2026, Rentokil’s estimated Share of Search among dunedin pest control companies in New Zealand peaked at 96.9% in June 2026 and was lowest at 95.4% in July 2026. - Across the 11 months ending August 2026, Rentokil’s estimated Share of Search among new plymouth pest control companies in New Zealand increased from 50.2% to 56.1%. - Across the 11 months ending August 2026, Rentokil’s estimated Share of Search among new plymouth pest control companies in New Zealand peaked at 66% in June 2026 and was lowest at 34% in December 2025. - Across the 11 months ending August 2026, Rentokil’s estimated Share of Search among palmerston north pest control companies in New Zealand peaked at 96.9% in June 2026 and was lowest at 93.4% in November 2025. - Across the 11 months ending August 2026, Rentokil’s estimated Share of Search among pest control companies in New Zealand decreased from 95.6% to 94.6%. - Across the 11 months ending August 2026, Rentokil’s estimated Share of Search among pest control companies in New Zealand peaked at 95.8% in June 2026 and was lowest at 92.4% in December 2025. ## How did search popularity change for New Zealand dunedin pest control companies in August 2026? - In August 2026, Rentokil gained estimated Share of Search among dunedin pest control companies in New Zealand, from 95.4% to 96.2%. - In August 2026, Pest-Gone Services lost estimated Share of Search among dunedin pest control companies in New Zealand, from 2.1% to 1.3%. - Estimated monthly branded searches for Pest Specialists in New Zealand fell 33.3% over 11 measured months, from 30 to 20 in August 2026. ## How did search popularity change for New Zealand new plymouth pest control companies in August 2026? - In August 2026, Ecomist gained estimated Share of Search among new plymouth pest control companies in New Zealand, from 36.4% to 42.7%. - In August 2026, Rentokil lost estimated Share of Search among new plymouth pest control companies in New Zealand, from 61.4% to 56.1%. - In August 2026, Taranaki Property Care lost estimated Share of Search among new plymouth pest control companies in New Zealand, from 0.82% to 0.25%. - In August 2026, Bio-Tech Pest Control rose from 5th to 4th among new plymouth pest control companies in New Zealand. ## How did search popularity change for New Zealand palmerston north pest control companies in August 2026? - Estimated monthly branded searches for Pest Control Specialists in New Zealand rose 100% over 11 measured months, from 10 to 20 in August 2026. - Estimated monthly branded searches for The Pest Man in New Zealand fell 50% over 11 measured months, from 60 to 30 in August 2026. - Estimated monthly branded searches for Rentokil in New Zealand fell 13.1% over 11 measured months, from 2.6K to 2.3K in August 2026. ## How did search popularity change for New Zealand pest control companies in August 2026? - In August 2026, Flick gained estimated Share of Search among pest control companies in New Zealand, from 3.8% to 5%. - In August 2026, Rentokil lost estimated Share of Search among pest control companies in New Zealand, from 95.4% to 94.6%. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Dunedin pest control companies | 2.6K | 95.9% | 1 | | Nov 2025 | Dunedin pest control companies | 2.8K | 95.9% | 1 | | Dec 2025 | Dunedin pest control companies | 2.3K | 96.7% | 1 | | Jan 2026 | Dunedin pest control companies | 2.8K | 95.9% | 1 | | Feb 2026 | Dunedin pest control companies | 2.7K | 96.8% | 1 | | Mar 2026 | Dunedin pest control companies | 3.2K | 95.5% | 1 | | Apr 2026 | Dunedin pest control companies | 2.9K | 96.4% | 1 | | May 2026 | Dunedin pest control companies | 2.9K | 96% | 1 | | Jun 2026 | Dunedin pest control companies | 2.8K | 96.9% | 1 | | Jul 2026 | Dunedin pest control companies | 2.3K | 95.4% | 1 | | Aug 2026 | Dunedin pest control companies | 2.3K | 96.2% | 1 | | Sep 2026 | Dunedin pest control companies | — | — | — | | Oct 2025 | New Plymouth pest control companies | 2.6K | 50.2% | 1 | | Nov 2025 | New Plymouth pest control companies | 2.8K | 40.1% | 2 | | Dec 2025 | New Plymouth pest control companies | 2.3K | 34% | 2 | | Jan 2026 | New Plymouth pest control companies | 2.8K | 35.5% | 2 | | Feb 2026 | New Plymouth pest control companies | 2.7K | 44.5% | 2 | | Mar 2026 | New Plymouth pest control companies | 3.2K | 47.2% | 2 | | Apr 2026 | New Plymouth pest control companies | 2.9K | 54.3% | 1 | | May 2026 | New Plymouth pest control companies | 2.9K | 60.1% | 1 | | Jun 2026 | New Plymouth pest control companies | 2.8K | 66% | 1 | | Jul 2026 | New Plymouth pest control companies | 2.3K | 61.4% | 1 | | Aug 2026 | New Plymouth pest control companies | 2.3K | 56.1% | 1 | | Sep 2026 | New Plymouth pest control companies | — | — | — | | Oct 2025 | Palmerston North pest control companies | 2.6K | 95.9% | 1 | | Nov 2025 | Palmerston North pest control companies | 2.8K | 93.4% | 1 | | Dec 2025 | Palmerston North pest control companies | 2.3K | 94.7% | 1 | | Jan 2026 | Palmerston North pest control companies | 2.8K | 94.9% | 1 | | Feb 2026 | Palmerston North pest control companies | 2.7K | 95.4% | 1 | | Mar 2026 | Palmerston North pest control companies | 3.2K | 95.3% | 1 | | Apr 2026 | Palmerston North pest control companies | 2.9K | 96.1% | 1 | | May 2026 | Palmerston North pest control companies | 2.9K | 96.3% | 1 | | Jun 2026 | Palmerston North pest control companies | 2.8K | 96.9% | 1 | | Jul 2026 | Palmerston North pest control companies | 2.3K | 96.6% | 1 | | Aug 2026 | Palmerston North pest control companies | 2.3K | 96.2% | 1 | | Sep 2026 | Palmerston North pest control companies | — | — | — | | Oct 2025 | Pest control companies | 2.6K | 95.6% | 1 | | Nov 2025 | Pest control companies | 2.8K | 94.3% | 1 | | Dec 2025 | Pest control companies | 2.3K | 92.4% | 1 | | Jan 2026 | Pest control companies | 2.8K | 94.6% | 1 | | Feb 2026 | Pest control companies | 2.7K | 95.4% | 1 | | Mar 2026 | Pest control companies | 3.2K | 94.1% | 1 | | Apr 2026 | Pest control companies | 2.9K | 93.6% | 1 | | May 2026 | Pest control companies | 2.9K | 94.1% | 1 | | Jun 2026 | Pest control companies | 2.8K | 95.8% | 1 | | Jul 2026 | Pest control companies | 2.3K | 95.4% | 1 | | Aug 2026 | Pest control companies | 2.3K | 94.6% | 1 | | Sep 2026 | Pest control companies | — | — | — | ## How is Rentokil measured? Brandwave collects information about searches that people make online using Rentokil’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading. - “initial rentokil” - “my rentokil” - “rentokil” - “rentokil co nz” - “rentokil company” - “rentokil dunedin” - “rentokil fleas” - “rentokil initial company” - “rentokil initial ltd” - “rentokil near me” - “rentokil new plymouth” - “rentokil new zealand” - “rentokil nz” - “rentokil online” - “rentokil palmerston north” - “rentokil rat bait” - “rentokil rats” ## Which dunedin pest control companies compete with Rentokil? - [Pest-Gone Services](/demand/nz/brands/pest-gone-services): Head-to-head: /demand/nz/compare/pest-gone-services-vs-rentokil - [The Local Guys Pest Control](/demand/nz/brands/the-local-guys-pest-control): Head-to-head: /demand/nz/compare/rentokil-vs-the-local-guys-pest-control - [Pest Specialists](/demand/nz/brands/pest-specialists): Head-to-head: /demand/nz/compare/pest-specialists-vs-rentokil - [Summit Pest Control](/demand/nz/brands/summit-pest-control): Head-to-head: /demand/nz/compare/rentokil-vs-summit-pest-control ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "Rentokil: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/rentokil This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/rentokil. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.