---
title: "Razene: search popularity and Share of Search in New Zealand"
description: "Razene makes allergy relief sold in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/razene"
publisher: "Brandwave"
---

# Razene: search popularity and Share of Search in New Zealand

Razene makes allergy relief sold in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Razene
- **Market**: New Zealand
- **Measured month**: Aug 2026
- **Share of Search among hayfever and allergy brands**: 11.6%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Hayfever and allergy brands | 4 | 11.6% | 1.5K |

- [Hayfever and allergy brands](/demand/nz/categories/nz-hayfever-and-allergy-brands)

## How has branded search demand for Razene changed in New Zealand over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Razene in New Zealand fell from 2.1K to 1.5K.
- Across the 11 months ending August 2026, Razene’s estimated Share of Search among hayfever and allergy brands in New Zealand decreased from 14.1% to 11.6%.
- Across the 11 months ending August 2026, Razene’s estimated Share of Search among hayfever and allergy brands in New Zealand peaked at 14.1% in October 2025 and was lowest at 10.5% in July 2026.
- Across the 11 months ending August 2026, Razene fell from 3rd to 4th among hayfever and allergy brands in New Zealand.

## How did search popularity change for New Zealand hayfever and allergy brands in August 2026?

- In August 2026, Telfast gained estimated Share of Search among hayfever and allergy brands in New Zealand, from 21.1% to 23.5%.
- In August 2026, Razene gained estimated Share of Search among hayfever and allergy brands in New Zealand, from 10.5% to 11.6%.
- In August 2026, Claratyne gained estimated Share of Search among hayfever and allergy brands in New Zealand, from 9% to 10%.
- In August 2026, Flixonase lost estimated Share of Search among hayfever and allergy brands in New Zealand, from 39.4% to 36.3%.
- In August 2026, Zyrtec lost estimated Share of Search among hayfever and allergy brands in New Zealand, from 19.9% to 18.6%.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Hayfever and allergy brands | 2.1K | 14.1% | 3 |
| Nov 2025 | Hayfever and allergy brands | 2.5K | 13.3% | 3 |
| Dec 2025 | Hayfever and allergy brands | 2.9K | 14.1% | 3 |
| Jan 2026 | Hayfever and allergy brands | 1.6K | 13.4% | 4 |
| Feb 2026 | Hayfever and allergy brands | 1.5K | 13.5% | 4 |
| Mar 2026 | Hayfever and allergy brands | 1.5K | 13.2% | 4 |
| Apr 2026 | Hayfever and allergy brands | 1.4K | 13.1% | 4 |
| May 2026 | Hayfever and allergy brands | 1.4K | 12.3% | 4 |
| Jun 2026 | Hayfever and allergy brands | 1.2K | 11.3% | 5 |
| Jul 2026 | Hayfever and allergy brands | 1.3K | 10.5% | 4 |
| Aug 2026 | Hayfever and allergy brands | 1.5K | 11.6% | 4 |
| Sep 2026 | Hayfever and allergy brands | — | — | — |

## How is Razene measured?

Brandwave collects information about searches that people make online using Razene’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “razene”
- “razene 10mg”
- “razene antihistamine”
- “razene cetirizine”
- “razene cetirizine hydrochloride”
- “razene hayfever”
- “razene tablets”

## Which hayfever and allergy brands compete with Razene?

- [Flixonase](/demand/nz/brands/flixonase): Head-to-head: /demand/nz/compare/flixonase-vs-razene
- [Telfast](/demand/nz/brands/telfast): Head-to-head: /demand/nz/compare/razene-vs-telfast
- [Zyrtec](/demand/nz/brands/zyrtec): Head-to-head: /demand/nz/compare/razene-vs-zyrtec
- [Claratyne](/demand/nz/brands/claratyne): Head-to-head: /demand/nz/compare/claratyne-vs-razene

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Razene: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/razene

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/razene. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.