---
title: "Rane: search popularity and Share of Search in New Zealand"
description: "Rane makes DJ equipment sold in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/rane"
publisher: "Brandwave"
---

# Rane: search popularity and Share of Search in New Zealand

Rane makes DJ equipment sold in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Rane
- **Market**: New Zealand
- **Measured month**: Aug 2026
- **Share of Search among DJ equipment brands**: 10.6%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| DJ equipment brands | 4 | 10.6% | 170 |

- [DJ equipment brands](/demand/nz/categories/nz-dj-equipment-brands)

## How has branded search demand for Rane changed in New Zealand over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Rane in New Zealand held steady at 170.
- Across the 11 months ending August 2026, Rane’s estimated Share of Search among DJ equipment brands in New Zealand peaked at 11.7% in May 2026 and was lowest at 8.6% in December 2025.
- Across the 11 months ending August 2026, Rane fell from 3rd to 4th among DJ equipment brands in New Zealand.

## How did search popularity change for New Zealand DJ equipment brands in August 2026?

- In August 2026, Numark gained estimated Share of Search among DJ equipment brands in New Zealand, from 41.3% to 43.8%.
- In August 2026, Rane gained estimated Share of Search among DJ equipment brands in New Zealand, from 8.9% to 10.6%.
- In August 2026, Native Instruments gained estimated Share of Search among DJ equipment brands in New Zealand, from 24.6% to 26.3%.
- In August 2026, AlphaTheta lost estimated Share of Search among DJ equipment brands in New Zealand, from 17.9% to 13.1%.
- In August 2026, Denon DJ lost estimated Share of Search among DJ equipment brands in New Zealand, from 7.3% to 6.3%.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | DJ equipment brands | 170 | 11.1% | 3 |
| Nov 2025 | DJ equipment brands | 170 | 10.1% | 4 |
| Dec 2025 | DJ equipment brands | 140 | 8.6% | 4 |
| Jan 2026 | DJ equipment brands | 210 | 8.7% | 4 |
| Feb 2026 | DJ equipment brands | 150 | 9% | 4 |
| Mar 2026 | DJ equipment brands | 160 | 10.7% | 4 |
| Apr 2026 | DJ equipment brands | 140 | 9.8% | 4 |
| May 2026 | DJ equipment brands | 190 | 11.7% | 3 |
| Jun 2026 | DJ equipment brands | 140 | 8.9% | 4 |
| Jul 2026 | DJ equipment brands | 160 | 8.9% | 4 |
| Aug 2026 | DJ equipment brands | 170 | 10.6% | 4 |
| Sep 2026 | DJ equipment brands | — | — | — |

## How is Rane measured?

Brandwave collects information about searches that people make online using Rane’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “rane cdj”
- “rane dj”
- “rane dj controller”
- “rane dj decks”
- “rane mixer”
- “rane one”
- “rane one mk2”

## Which DJ equipment brands compete with Rane?

- [Numark](/demand/nz/brands/numark): Head-to-head: /demand/nz/compare/numark-vs-rane
- [Native Instruments](/demand/nz/brands/native-instruments): Head-to-head: /demand/nz/compare/native-instruments-vs-rane
- [AlphaTheta](/demand/nz/brands/alphatheta): Head-to-head: /demand/nz/compare/alphatheta-vs-rane
- [Denon DJ](/demand/nz/brands/denon-dj): Head-to-head: /demand/nz/compare/denon-dj-vs-rane

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Rane: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/rane

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/rane. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.