--- title: "Pumble: search popularity in New Zealand" description: "A team chat app. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/brands/pumble" publisher: "Brandwave" --- # Pumble: search popularity in New Zealand A team chat app. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Pumble - **Market**: New Zealand - **Measured month**: Sep 2026 - **Share of Search among team chat apps**: 0.03% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Team chat apps | 6 | 0.03% | 50 | - [Team chat apps](/demand/nz/categories/nz-team-chat-apps) ## Top team chat apps in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Pumble was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Pumble is the fifth most recommended of the eight. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Slack | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Microsoft Teams | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | Google Chat | 3rd | 3 of 3 | 2 of 2 | 5 of 5 | | Discord | 4th | 1 of 3 | 2 of 2 | 3 of 5 | | Pumble | 5th | 1 of 3 | 1 of 2 | 2 of 5 | | Rocket.Chat | 6th | 1 of 3 | 0 of 2 | 1 of 5 | | Workplace | 7th | 1 of 3 | 0 of 2 | 1 of 5 | | Zoho Cliq | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about team chat apps - Asked ChatGPT "Which team chat app should I use in New Zealand?": 1. Microsoft Teams, 2. Slack, 3. Google Chat, 4. Discord - Asked ChatGPT "What are the best team chat apps in New Zealand?": 1. Microsoft Teams, 2. Slack, 3. Google Chat, 4. Rocket.Chat, 5. Workplace - Asked ChatGPT "What's the best team chat app in New Zealand for a small team?": 1. Slack, 2. Microsoft Teams, 3. Google Chat, 4. Pumble - Searched Google, AI Overview "best team chat app": 1. Slack, 2. Microsoft Teams, 3. Google Chat, 4. Discord, 5. Pumble - Searched Google, AI Overview "work chat app": 1. Slack, 2. Microsoft Teams, 3. Google Chat, 4. Discord Not named in any answer: Zoho Cliq. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 19, 2026. ## How has branded search demand for Pumble changed in New Zealand over the last 12 months? - Across the 12 months ending September 2026, estimated monthly branded searches for Pumble in New Zealand rose from 30 to 50. - Across the 12 months ending September 2026, Pumble rose from 8th to 6th among team chat apps in New Zealand. ## How did search popularity change for New Zealand team chat apps in September 2026? - In September 2026, Discord gained share of searches among team chat apps in New Zealand, from 69.9% to 71.6%. - In September 2026, Microsoft Teams lost share of searches among team chat apps in New Zealand, from 12.3% to 10.5%. - In September 2026, Google Chat rose from 3rd to 2nd among team chat apps in New Zealand. - In September 2026, Rocket.Chat rose from 8th to 7th among team chat apps in New Zealand. - In September 2026, Workplace fell from 7th to 8th among team chat apps in New Zealand. - Estimated monthly branded searches for Pumble in New Zealand rose 66.7% over 12 measured months, from 30 to 50 in September 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Team chat apps | 30 | 0.02% | 8 | | Nov 2025 | Team chat apps | 40 | 0.02% | 8 | | Dec 2025 | Team chat apps | 40 | 0.03% | 8 | | Jan 2026 | Team chat apps | 70 | 0.05% | 6 | | Feb 2026 | Team chat apps | 70 | 0.04% | 7 | | Mar 2026 | Team chat apps | 50 | 0.02% | 8 | | Apr 2026 | Team chat apps | 50 | 0.03% | 7 | | May 2026 | Team chat apps | 50 | 0.03% | 7 | | Jun 2026 | Team chat apps | 40 | 0.02% | 7 | | Jul 2026 | Team chat apps | 40 | 0.02% | 7 | | Aug 2026 | Team chat apps | 70 | 0.04% | 6 | | Sep 2026 | Team chat apps | 50 | 0.03% | 6 | ## How are Pumble’s branded searches counted? Brandwave collects information about searches that people make online using Pumble’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “pumble” ## Which team chat apps compete with Pumble? - [Discord](/demand/nz/brands/discord) - [Google Chat](/demand/nz/brands/google-chat) - [Microsoft Teams](/demand/nz/brands/microsoft-teams): Head-to-head: /demand/nz/compare/microsoft-teams-vs-pumble - [Slack](/demand/nz/brands/slack): Head-to-head: /demand/nz/compare/pumble-vs-slack - [Zoho Cliq](/demand/nz/brands/zoho-cliq): Head-to-head: /demand/nz/compare/pumble-vs-zoho-cliq - [Rocket.Chat](/demand/nz/brands/rocket-chat): Head-to-head: /demand/nz/compare/pumble-vs-rocket-chat - [Workplace](/demand/nz/brands/workplace): Head-to-head: /demand/nz/compare/pumble-vs-workplace ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "Pumble: search popularity in New Zealand". https://gobrandwave.com/demand/nz/brands/pumble This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/pumble. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.