---
title: "Prodigy: search popularity and Share of Search in New Zealand"
description: "Prodigy is an online learning platform used by New Zealand schools and families. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/prodigy"
publisher: "Brandwave"
---

# Prodigy: search popularity and Share of Search in New Zealand

Prodigy is an online learning platform used by New Zealand schools and families. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Prodigy
- **Market**: New Zealand
- **Measured month**: Aug 2026
- **Share of Search among school learning platforms**: 8.8%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| School learning platforms | 5 | 8.8% | 26.2K |

- [School learning platforms](/demand/nz/categories/nz-school-learning-platforms)

## How has branded search demand for Prodigy changed in New Zealand over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Prodigy in New Zealand held steady, from 25K to 26.2K.
- Across the 11 months ending August 2026, Prodigy’s estimated Share of Search among school learning platforms in New Zealand decreased from 10.6% to 8.8%.
- Across the 11 months ending August 2026, Prodigy’s estimated Share of Search among school learning platforms in New Zealand peaked at 27.2% in December 2025 and was lowest at 4.2% in April 2026.

## How did search popularity change for New Zealand school learning platforms in August 2026?

- In August 2026, Maths Buddy overtook Prodigy to rank 4th among school learning platforms in New Zealand, at 11.3%.
- In August 2026, Education Perfect gained estimated Share of Search among school learning platforms in New Zealand, from 35.6% to 37.5%.
- In August 2026, Mathletics gained estimated Share of Search among school learning platforms in New Zealand, from 29.3% to 31%.
- In August 2026, Prodigy lost estimated Share of Search among school learning platforms in New Zealand, from 11.2% to 8.8%.
- In August 2026, Reading Eggs lost estimated Share of Search among school learning platforms in New Zealand, from 13.3% to 11.5%.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | School learning platforms | 25K | 10.6% | 5 |
| Nov 2025 | School learning platforms | 31.3K | 13.3% | 5 |
| Dec 2025 | School learning platforms | 16.9K | 27.2% | 2 |
| Jan 2026 | School learning platforms | 4.8K | 19.2% | 3 |
| Feb 2026 | School learning platforms | 30.1K | 11.1% | 5 |
| Mar 2026 | School learning platforms | 31K | 7.5% | 5 |
| Apr 2026 | School learning platforms | 6.3K | 4.2% | 5 |
| May 2026 | School learning platforms | 18.2K | 6.5% | 5 |
| Jun 2026 | School learning platforms | 37.4K | 12.5% | 4 |
| Jul 2026 | School learning platforms | 19.3K | 11.2% | 4 |
| Aug 2026 | School learning platforms | 26.2K | 8.8% | 5 |
| Sep 2026 | School learning platforms | — | — | — |

## How is Prodigy measured?

Brandwave collects information about searches that people make online using Prodigy’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “game prodigy game”
- “math prodigy math”
- “play prodigy math”
- “prodigy game”
- “prodigy game play com”
- “prodigy learning”
- “prodigy math”
- “prodigy math app”
- “prodigy math game”
- “prodigy prodigy game com”
- “prodigy reading”

## Which school learning platforms compete with Prodigy?

- [Education Perfect](/demand/nz/brands/education-perfect): Head-to-head: /demand/nz/compare/education-perfect-vs-prodigy
- [Mathletics](/demand/nz/brands/mathletics): Head-to-head: /demand/nz/compare/mathletics-vs-prodigy
- [Reading Eggs](/demand/nz/brands/reading-eggs): Head-to-head: /demand/nz/compare/prodigy-vs-reading-eggs
- [Maths Buddy](/demand/nz/brands/maths-buddy): Head-to-head: /demand/nz/compare/maths-buddy-vs-prodigy

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Prodigy: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/prodigy

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/prodigy. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.