---
title: "PRLaw: search popularity and Share of Search in New Zealand"
description: "PRLaw provides legal advice and legal services in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/prlaw"
publisher: "Brandwave"
---

# PRLaw: search popularity and Share of Search in New Zealand

PRLaw provides legal advice and legal services in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: PRLaw
- **Market**: New Zealand
- **Measured month**: Aug 2026
- **Share of Search among invercargill law firms**: 15.3%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Invercargill law firms | 3 | 15.3% | 600 |

- [Invercargill law firms](/demand/nz/categories/nz-invercargill-law-firms)

## How has branded search demand for PRLaw changed in New Zealand over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for PRLaw in New Zealand fell from 650 to 600.
- Across the 11 months ending August 2026, PRLaw’s estimated Share of Search among invercargill law firms in New Zealand decreased from 16.8% to 15.3%.
- Across the 11 months ending August 2026, PRLaw’s estimated Share of Search among invercargill law firms in New Zealand peaked at 22.8% in December 2025 and was lowest at 14% in July 2026.

## How did search popularity change for New Zealand invercargill law firms in August 2026?

- In August 2026, Ward Adams Bryan-Lamb overtook French Burt Partners to rank 7th among invercargill law firms in New Zealand, at 4.1%.
- In August 2026, PRLaw gained estimated Share of Search among invercargill law firms in New Zealand, from 14% to 15.3%.
- In August 2026, Walker Murdoch Law gained estimated Share of Search among invercargill law firms in New Zealand, from 4.9% to 5.6%.
- In August 2026, Cruickshank Pryde lost estimated Share of Search among invercargill law firms in New Zealand, from 22% to 19.1%.
- In August 2026, AWS Legal lost estimated Share of Search among invercargill law firms in New Zealand, from 37.6% to 36.9%.
- Mee & Henry’s estimated Share of Search among invercargill law firms in New Zealand has gained ground for 3 months in a row, from 3.5% to 4.1% in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Invercargill law firms | 650 | 16.8% | 3 |
| Nov 2025 | Invercargill law firms | 720 | 17.7% | 3 |
| Dec 2025 | Invercargill law firms | 780 | 22.8% | 2 |
| Jan 2026 | Invercargill law firms | 570 | 17.2% | 3 |
| Feb 2026 | Invercargill law firms | 690 | 18.5% | 3 |
| Mar 2026 | Invercargill law firms | 850 | 17.3% | 3 |
| Apr 2026 | Invercargill law firms | 750 | 18.2% | 3 |
| May 2026 | Invercargill law firms | 680 | 15.9% | 3 |
| Jun 2026 | Invercargill law firms | 720 | 15.8% | 3 |
| Jul 2026 | Invercargill law firms | 540 | 14% | 3 |
| Aug 2026 | Invercargill law firms | 600 | 15.3% | 3 |
| Sep 2026 | Invercargill law firms | — | — | — |

## How is PRLaw measured?

Brandwave collects information about searches that people make online using PRLaw’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “pr law”
- “prlaw”
- “prlaw invercargill”

## Which invercargill law firms compete with PRLaw?

- [AWS Legal](/demand/nz/brands/aws-legal): Head-to-head: /demand/nz/compare/aws-legal-vs-prlaw
- [Cruickshank Pryde](/demand/nz/brands/cruickshank-pryde): Head-to-head: /demand/nz/compare/cruickshank-pryde-vs-prlaw
- [Eagles Eagles & Redpath](/demand/nz/brands/eagles-eagles-redpath): Head-to-head: /demand/nz/compare/eagles-eagles-redpath-vs-prlaw
- [Walker Murdoch Law](/demand/nz/brands/walker-murdoch-law): Head-to-head: /demand/nz/compare/prlaw-vs-walker-murdoch-law
- [Mee & Henry](/demand/nz/brands/mee-henry): Head-to-head: /demand/nz/compare/mee-henry-vs-prlaw
- [Ward Adams Bryan-Lamb](/demand/nz/brands/ward-adams-bryan-lamb)
- [French Burt Partners](/demand/nz/brands/french-burt-partners)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "PRLaw: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/prlaw

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/prlaw. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
