--- title: "Power BI: search popularity and Share of Search in New Zealand" description: "Power BI is a business intelligence tool used in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/brands/power-bi" publisher: "Brandwave" --- # Power BI: search popularity and Share of Search in New Zealand Power BI is a business intelligence tool used in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Power BI - **Owned by**: Microsoft - **Market**: New Zealand - **Measured month**: Aug 2026 - **Share of Search among business intelligence tools**: 73% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Business intelligence tools | 1 | 73% | 9.2K | - [Business intelligence tools](/demand/nz/categories/nz-business-intelligence-tools) ## How has branded search demand for Power BI changed in New Zealand over the last 12 months? - Across the 11 months ending August 2026, estimated monthly branded searches for Power BI in New Zealand held steady, from 9.3K to 9.2K. - Across the 11 months ending August 2026, Power BI’s estimated Share of Search among business intelligence tools in New Zealand peaked at 79.2% in June 2026 and was lowest at 71.9% in May 2026. ## How did search popularity change for New Zealand business intelligence tools in August 2026? - In August 2026, Tableau gained estimated Share of Search among business intelligence tools in New Zealand, from 9.6% to 11.2%. - In August 2026, Metabase gained estimated Share of Search among business intelligence tools in New Zealand, from 2.3% to 3.3%. - In August 2026, Power BI lost estimated Share of Search among business intelligence tools in New Zealand, from 75.4% to 73%. - In August 2026, Looker Studio lost estimated Share of Search among business intelligence tools in New Zealand, from 8.8% to 8%. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Business intelligence tools | 9.3K | 72.8% | 1 | | Nov 2025 | Business intelligence tools | 9.2K | 73.4% | 1 | | Dec 2025 | Business intelligence tools | 7.2K | 75.4% | 1 | | Jan 2026 | Business intelligence tools | 7.5K | 72.2% | 1 | | Feb 2026 | Business intelligence tools | 9.1K | 73.2% | 1 | | Mar 2026 | Business intelligence tools | 11.2K | 72.3% | 1 | | Apr 2026 | Business intelligence tools | 9.2K | 72.2% | 1 | | May 2026 | Business intelligence tools | 9.8K | 71.9% | 1 | | Jun 2026 | Business intelligence tools | 12.4K | 79.2% | 1 | | Jul 2026 | Business intelligence tools | 9.1K | 75.4% | 1 | | Aug 2026 | Business intelligence tools | 9.2K | 73% | 1 | | Sep 2026 | Business intelligence tools | — | — | — | ## How is Power BI measured? Brandwave collects information about searches that people make online using Power BI’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading. - “power bi application” - “power bi bi” - “power bi consulting” - “power bi dashboard” - “power bi data visualisation” - “power bi nz” - “power bi online” - “power bi pricing” - “power bi professional” - “power bi reporting” - “power bi service” - “power bi web” - “power bi what is” - “powerbi” - “powerbi bi” - “powerbi dashboard” ## Which business intelligence tools compete with Power BI? - [Tableau](/demand/nz/brands/tableau): Head-to-head: /demand/nz/compare/power-bi-vs-tableau - [Looker Studio](/demand/nz/brands/looker-studio): Head-to-head: /demand/nz/compare/looker-studio-vs-power-bi - [Qlik](/demand/nz/brands/qlik): Head-to-head: /demand/nz/compare/power-bi-vs-qlik - [Metabase](/demand/nz/brands/metabase): Head-to-head: /demand/nz/compare/metabase-vs-power-bi ## Who owns Power BI? Power BI is owned by Microsoft. Brandwave also tracks Microsoft Copilot, Bing, GitHub Actions, GitHub Copilot, LinkedIn, LinkedIn Ads, Microsoft 365, Microsoft Advertising, Microsoft Authenticator, Microsoft Azure, Microsoft Bookings, Microsoft Clarity, Microsoft Dynamics 365, Microsoft Edge, Microsoft Forms, Microsoft Power Apps, Microsoft PowerPoint, Microsoft Surface, Microsoft Teams, Microsoft To Do, Microsoft Translator, Microsoft Visio, Minecraft, OneDrive, OneNote, Outlook, Power Automate, SharePoint, Xbox and Xbox Game Pass, owned by the same company, in New Zealand. - [Microsoft](/demand/nz/companies/microsoft): Owns 35 tracked brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Who owns Power BI? Power BI is owned by Microsoft. Brandwave also tracks Microsoft Copilot, Bing, GitHub Actions, GitHub Copilot, LinkedIn, LinkedIn Ads, Microsoft 365, Microsoft Advertising, Microsoft Authenticator, Microsoft Azure, Microsoft Bookings, Microsoft Clarity, Microsoft Dynamics 365, Microsoft Edge, Microsoft Forms, Microsoft Power Apps, Microsoft PowerPoint, Microsoft Surface, Microsoft Teams, Microsoft To Do, Microsoft Translator, Microsoft Visio, Minecraft, OneDrive, OneNote, Outlook, Power Automate, SharePoint, Xbox and Xbox Game Pass, owned by the same company, in New Zealand. ## Cite this page Brandwave. "Power BI: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/power-bi This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/power-bi. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.