---
title: "Posca: search popularity and Share of Search in New Zealand"
description: "Posca makes art supplies sold in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/posca"
publisher: "Brandwave"
---

# Posca: search popularity and Share of Search in New Zealand

Posca makes art supplies sold in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Posca
- **Market**: New Zealand
- **Measured month**: Aug 2026
- **Share of Search among art supply brands**: 42.1%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Art supply brands | 1 | 42.1% | 3.7K |

- [Art supply brands](/demand/nz/categories/nz-art-supply-brands)

## How has branded search demand for Posca changed in New Zealand over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Posca in New Zealand rose from 2.7K to 3.7K.
- Across the 11 months ending August 2026, Posca’s estimated Share of Search among art supply brands in New Zealand decreased from 42.7% to 42.1%.
- Across the 11 months ending August 2026, Posca’s estimated Share of Search among art supply brands in New Zealand peaked at 49.1% in November 2025 and was lowest at 38.2% in January 2026.

## How did search popularity change for New Zealand art supply brands in August 2026?

- In August 2026, Winsor & Newton gained estimated Share of Search among art supply brands in New Zealand, from 13.9% to 15.7%.
- In August 2026, Faber-Castell gained estimated Share of Search among art supply brands in New Zealand, from 26.8% to 28.1%.
- In August 2026, Copic gained estimated Share of Search among art supply brands in New Zealand, from 9.1% to 9.9%.
- In August 2026, Derwent gained estimated Share of Search among art supply brands in New Zealand, from 3.4% to 4.2%.
- In August 2026, Posca lost estimated Share of Search among art supply brands in New Zealand, from 46.8% to 42.1%.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Art supply brands | 2.7K | 42.7% | 1 |
| Nov 2025 | Art supply brands | 3.9K | 49.1% | 1 |
| Dec 2025 | Art supply brands | 4.1K | 49% | 1 |
| Jan 2026 | Art supply brands | 2.6K | 38.2% | 1 |
| Feb 2026 | Art supply brands | 2.8K | 43.4% | 1 |
| Mar 2026 | Art supply brands | 3.5K | 47.1% | 1 |
| Apr 2026 | Art supply brands | 3.4K | 43.5% | 1 |
| May 2026 | Art supply brands | 4K | 45.4% | 1 |
| Jun 2026 | Art supply brands | 4.4K | 45.9% | 1 |
| Jul 2026 | Art supply brands | 4.4K | 46.8% | 1 |
| Aug 2026 | Art supply brands | 3.7K | 42.1% | 1 |
| Sep 2026 | Art supply brands | — | — | — |

## How is Posca measured?

Brandwave collects information about searches that people make online using Posca’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “acrylic markers posca”
- “paint pens uni posca”
- “pens posca”
- “posca”
- “posca art supplies”
- “posca com”
- “posca markers”
- “posca near me”
- “posca nz”
- “posca paint”
- “posca paint marker”
- “posca paint pens”
- “posca pencils”
- “posca pens warehouse”
- “posca uni pens”
- “uni posca markers”

## Which art supply brands compete with Posca?

- [Faber-Castell](/demand/nz/brands/faber-castell): Head-to-head: /demand/nz/compare/faber-castell-vs-posca
- [Winsor & Newton](/demand/nz/brands/winsor-and-newton): Head-to-head: /demand/nz/compare/posca-vs-winsor-and-newton
- [Copic](/demand/nz/brands/copic): Head-to-head: /demand/nz/compare/copic-vs-posca
- [Derwent](/demand/nz/brands/derwent): Head-to-head: /demand/nz/compare/derwent-vs-posca

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Posca: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/posca

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/posca. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.