---
title: "Pinocchio: search popularity and Share of Search in New Zealand"
description: "Pinocchio is a family-owned restaurant in Greytown, Wairarapa. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/pinocchio"
publisher: "Brandwave"
---

# Pinocchio: search popularity and Share of Search in New Zealand

Pinocchio is a family-owned restaurant in Greytown, Wairarapa. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Pinocchio
- **Market**: New Zealand
- **Measured month**: Aug 2026
- **Share of Search among greytown restaurants**: 0.25%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Greytown restaurants | 3 | 0.25% | 20 |

- [Greytown restaurants](/demand/nz/categories/nz-greytown-restaurants)

## How has branded search demand for Pinocchio changed in New Zealand over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Pinocchio in New Zealand fell from 30 to 20.
- Across the 11 months ending August 2026, Pinocchio’s estimated Share of Search among greytown restaurants in New Zealand held steady, from 0.38% to 0.25%.

## How did search popularity change for New Zealand greytown restaurants in August 2026?

- In August 2026, Aroma India gained estimated Share of Search among greytown restaurants in New Zealand, from 16.9% to 23.6%.
- In August 2026, The White Swan Greytown lost estimated Share of Search among greytown restaurants in New Zealand, from 82.9% to 76.1%.
- Estimated monthly branded searches for Pinocchio in New Zealand fell 33.3% over 11 measured months, from 30 to 20 in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Greytown restaurants | 30 | 0.38% | 3 |
| Nov 2025 | Greytown restaurants | 30 | 0.39% | 3 |
| Dec 2025 | Greytown restaurants | 20 | 0.2% | 3 |
| Jan 2026 | Greytown restaurants | 30 | 0.26% | 3 |
| Feb 2026 | Greytown restaurants | 30 | 0.3% | 3 |
| Mar 2026 | Greytown restaurants | 30 | 0.3% | 3 |
| Apr 2026 | Greytown restaurants | 30 | 0.32% | 3 |
| May 2026 | Greytown restaurants | 20 | 0.23% | 3 |
| Jun 2026 | Greytown restaurants | 20 | 0.24% | 3 |
| Jul 2026 | Greytown restaurants | 20 | 0.15% | 3 |
| Aug 2026 | Greytown restaurants | 20 | 0.25% | 3 |
| Sep 2026 | Greytown restaurants | — | — | — |

## How is Pinocchio measured?

Brandwave collects information about searches that people make online using Pinocchio’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “pinocchio greytown”
- “pinocchio greytown menu”
- “pinocchio restaurant greytown”

## Which greytown restaurants compete with Pinocchio?

- [The White Swan Greytown](/demand/nz/brands/the-white-swan-greytown): Head-to-head: /demand/nz/compare/pinocchio-vs-the-white-swan-greytown
- [Aroma India](/demand/nz/brands/aroma-india): Head-to-head: /demand/nz/compare/aroma-india-vs-pinocchio

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Pinocchio: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/pinocchio

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/pinocchio. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.