--- title: "Pine O Cleen: search popularity in New Zealand" description: "Pine O Cleen makes household cleaners. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/brands/pine-o-cleen" publisher: "Brandwave" --- # Pine O Cleen: search popularity in New Zealand Pine O Cleen makes household cleaners. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Pine O Cleen - **Market**: New Zealand - **Measured month**: Sep 2026 - **Share of Search among household cleaning brands**: 0.11% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Household cleaning brands | 11 | 0.11% | 10 | - [Household cleaning brands](/demand/nz/categories/nz-household-cleaning-brands) ## Top household cleaning brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Pine O Cleen did not appear in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | ecostore | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Earthwise | 2nd | 3 of 3 | 0 of 2 | 3 of 5 | | Jif | 3rd | 2 of 3 | 1 of 2 | 3 of 5 | | Dettol | 4th | 3 of 3 | 1 of 2 | 4 of 5 | | Selleys | 5th | 2 of 3 | 1 of 2 | 3 of 5 | | Janola | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Morning Fresh | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Harpic | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Domex | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | White King | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Ajax | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Pine O Cleen | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about household cleaning brands - Asked ChatGPT "Which household cleaning brand should I buy in New Zealand?": 1. Earthwise, 2. ecostore, 3. Selleys, 4. Dettol - Asked ChatGPT "What are the best household cleaning brands in New Zealand?": 1. ecostore, 2. Earthwise, 3. Jif, 4. Dettol, 5. Selleys - Asked ChatGPT "What's the best household cleaning brand in New Zealand for everyday cleaning?": 1. ecostore, 2. Jif, 3. Earthwise, 4. Dettol - Searched Google, AI Overview "best cleaning products": 1. ecostore, 2. Dettol, 3. Selleys, 4. Jif - Searched Google, AI Overview "home cleaning products": 1. ecostore Not named in any answer: Janola, Morning Fresh, Harpic, Domex, White King, Ajax and Pine O Cleen. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How has branded search demand for Pine O Cleen changed in New Zealand over the last 12 months? - Across the 12 months ending September 2026, estimated monthly branded searches for Pine O Cleen in New Zealand held steady at 10. - Across the 12 months ending September 2026, Pine O Cleen’s share of searches among household cleaning brands in New Zealand held steady, from 0.14% to 0.11%. ## How did search popularity change for New Zealand household cleaning brands in September 2026? - In September 2026, Dettol gained share of searches among household cleaning brands in New Zealand, from 45.8% to 46.5%. - In September 2026, ecostore lost share of searches among household cleaning brands in New Zealand, from 25.6% to 23.8%. - Jif’s share of searches among household cleaning brands in New Zealand has gained ground for 3 months in a row, from 8.1% to 10.1% in September 2026. - Estimated monthly branded searches for Morning Fresh in New Zealand rose 128.6% over 12 measured months, from 140 to 320 in September 2026. - Estimated monthly branded searches for Harpic in New Zealand rose 54.5% over 12 measured months, from 110 to 170 in September 2026. - Estimated monthly branded searches for Domex in New Zealand rose 22.2% over 12 measured months, from 90 to 110 in September 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Household cleaning brands | 10 | 0.14% | 11 | | Nov 2025 | Household cleaning brands | 10 | 0.13% | 11 | | Dec 2025 | Household cleaning brands | 10 | 0.14% | 11 | | Jan 2026 | Household cleaning brands | 10 | 0.12% | 11 | | Feb 2026 | Household cleaning brands | 10 | 0.13% | 11 | | Mar 2026 | Household cleaning brands | 10 | 0.12% | 11 | | Apr 2026 | Household cleaning brands | 10 | 0.13% | 11 | | May 2026 | Household cleaning brands | 10 | 0.13% | 11 | | Jun 2026 | Household cleaning brands | 10 | 0.13% | 11 | | Jul 2026 | Household cleaning brands | 10 | 0.12% | 11 | | Aug 2026 | Household cleaning brands | 10 | 0.11% | 11 | | Sep 2026 | Household cleaning brands | 10 | 0.11% | 11 | ## How are Pine O Cleen’s branded searches counted? Brandwave collects information about searches that people make online using Pine O Cleen’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “pine o cleen” ## Which household cleaning brands compete with Pine O Cleen? - [Dettol](/demand/nz/brands/dettol) - [ecostore](/demand/nz/brands/ecostore) - [Jif](/demand/nz/brands/jif) - [Janola](/demand/nz/brands/janola) - [Earthwise](/demand/nz/brands/earthwise) - [Morning Fresh](/demand/nz/brands/morning-fresh) - [Harpic](/demand/nz/brands/harpic): Head-to-head: /demand/nz/compare/harpic-vs-pine-o-cleen - [Domex](/demand/nz/brands/domex): Head-to-head: /demand/nz/compare/domex-vs-pine-o-cleen - [White King](/demand/nz/brands/white-king): Head-to-head: /demand/nz/compare/pine-o-cleen-vs-white-king - [Ajax](/demand/nz/brands/ajax): Head-to-head: /demand/nz/compare/ajax-vs-pine-o-cleen - [Selleys](/demand/nz/brands/selleys): Head-to-head: /demand/nz/compare/pine-o-cleen-vs-selleys ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "Pine O Cleen: search popularity in New Zealand". https://gobrandwave.com/demand/nz/brands/pine-o-cleen This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/pine-o-cleen. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.