---
title: "Pika: search popularity and Share of Search in New Zealand"
description: "Pika is an AI video generator used in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/pika"
publisher: "Brandwave"
---

# Pika: search popularity and Share of Search in New Zealand

Pika is an AI video generator used in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Pika
- **Market**: New Zealand
- **Measured month**: Aug 2026
- **Share of Search among AI video generators**: 3.7%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| AI video generators | 6 | 3.7% | 330 |

- [AI video generators](/demand/nz/categories/nz-ai-video-generators)

## How has branded search demand for Pika changed in New Zealand over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Pika in New Zealand fell from 870 to 330.
- Across the 11 months ending August 2026, Pika’s estimated Share of Search among AI video generators in New Zealand increased from 2.3% to 3.7%.
- Across the 11 months ending August 2026, Pika’s estimated Share of Search among AI video generators in New Zealand peaked at 6.4% in April 2026 and was lowest at 2.3% in October 2025.

## How did search popularity change for New Zealand AI video generators in August 2026?

- In August 2026, Synthesia overtook Runway to rank 4th among AI video generators in New Zealand, at 10.6%.
- In August 2026, Runway gained estimated Share of Search among AI video generators in New Zealand, from 8.8% to 10.2%.
- In August 2026, HeyGen gained estimated Share of Search among AI video generators in New Zealand, from 25.8% to 27.1%.
- In August 2026, Kling AI lost estimated Share of Search among AI video generators in New Zealand, from 32.8% to 29%.
- In August 2026, Pika lost estimated Share of Search among AI video generators in New Zealand, from 4.7% to 3.7%.
- Estimated monthly branded searches for Sora in New Zealand fell 94.2% over 11 measured months, from 29.8K to 1.7K in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | AI video generators | 870 | 2.3% | 6 |
| Nov 2025 | AI video generators | 740 | 3.6% | 6 |
| Dec 2025 | AI video generators | 510 | 3.6% | 6 |
| Jan 2026 | AI video generators | 770 | 5% | 6 |
| Feb 2026 | AI video generators | 540 | 4.3% | 6 |
| Mar 2026 | AI video generators | 750 | 4.8% | 6 |
| Apr 2026 | AI video generators | 810 | 6.4% | 6 |
| May 2026 | AI video generators | 540 | 4.6% | 6 |
| Jun 2026 | AI video generators | 440 | 4.5% | 6 |
| Jul 2026 | AI video generators | 440 | 4.7% | 6 |
| Aug 2026 | AI video generators | 330 | 3.7% | 6 |
| Sep 2026 | AI video generators | — | — | — |

## How is Pika measured?

Brandwave collects information about searches that people make online using Pika’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “pika ai”
- “pika ai video”
- “pika labs”

## Which AI video generators compete with Pika?

- [Kling AI](/demand/nz/brands/kling-ai): Head-to-head: /demand/nz/compare/kling-ai-vs-pika
- [HeyGen](/demand/nz/brands/heygen): Head-to-head: /demand/nz/compare/heygen-vs-pika
- [Sora](/demand/nz/brands/sora): Head-to-head: /demand/nz/compare/pika-vs-sora
- [Synthesia](/demand/nz/brands/synthesia): Head-to-head: /demand/nz/compare/pika-vs-synthesia
- [Runway](/demand/nz/brands/runway): Head-to-head: /demand/nz/compare/pika-vs-runway

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Pika: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/pika

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/pika. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.