--- title: "How popular is Photobox? Searches and AI answers in New Zealand" description: "Photobox offers custom printed photo books. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/brands/photobox" publisher: "Brandwave" --- # How popular is Photobox? Searches and AI answers in New Zealand Photobox offers custom printed photo books. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Photobox - **Market**: New Zealand - **Measured month**: Oct 2026 - **Share of Search among photo book printing services**: 1.3% ## Where does Photobox compete? | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Photo book printing services | 6 | 1.3% | 390 | - [Photo book printing services](/demand/nz/categories/nz-photo-book-printing-services) ## Top photo book printing services in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Photobox did not appear in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | MILK Books | 1st | 3 of 3 | 1 of 2 | 4 of 5 | | Diamond Photo | 2nd | 2 of 3 | 1 of 2 | 3 of 5 | | Vistaprint | 3rd | 3 of 3 | 1 of 2 | 4 of 5 | | Snapfish | 4th | 2 of 3 | 1 of 2 | 3 of 5 | | Mixbook | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Photobox | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Shutterfly | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Chatbooks | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Artifact Uprising | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about photo book printing services - Asked ChatGPT "Which photo book printing service should I buy in New Zealand?": 1. Diamond Photo, 2. MILK Books, 3. Snapfish, 4. Vistaprint - Asked ChatGPT "What are the best photo book printing service brands in New Zealand?": 1. MILK Books, 2. Vistaprint, 3. Snapfish - Asked ChatGPT "What's the best photo book printing service in New Zealand for family photos?": 1. Diamond Photo, 2. MILK Books, 3. Vistaprint - Searched Google, AI Overview "photo book nz": 1. Vistaprint, 2. Snapfish, 3. Diamond Photo, 4. MILK Books - Searched Google, AI Overview "photo book printing": named none of the brands we track Not named in any answer: Mixbook, Photobox, Shutterfly, Chatbooks and Artifact Uprising. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How has branded search demand for Photobox changed in New Zealand over the last 12 months? - Across the 12 months ending October 2026, estimated monthly branded searches for Photobox in New Zealand fell from 480 to 390. - Across the 12 months ending October 2026, Photobox’s share of searches among photo book printing services in New Zealand held steady, from 0.87% to 1.3%. ## How did search popularity change for New Zealand photo book printing services in October 2026? - In October 2026, Snapfish gained share of searches among photo book printing services in New Zealand, from 44.6% to 48.1%. - In October 2026, Diamond Photo gained share of searches among photo book printing services in New Zealand, from 13.3% to 14.3%. - In October 2026, Vistaprint lost share of searches among photo book printing services in New Zealand, from 32.5% to 29.5%. - In October 2026, Mixbook lost share of searches among photo book printing services in New Zealand, from 2.7% to 1.9%. - Estimated monthly branded searches for Artifact Uprising in New Zealand fell 50% over 12 measured months, from 140 to 70 in October 2026. - Estimated monthly branded searches for MILK Books in New Zealand fell 47.4% over 12 measured months, from 1.9K to 1K in October 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Nov 2025 | Photo book printing services | 480 | 0.87% | 6 | | Dec 2025 | Photo book printing services | 590 | 1.3% | 7 | | Jan 2026 | Photo book printing services | 480 | 1.3% | 6 | | Feb 2026 | Photo book printing services | 320 | 1.1% | 7 | | Mar 2026 | Photo book printing services | 320 | 1.1% | 6 | | Apr 2026 | Photo book printing services | 320 | 1.1% | 6 | | May 2026 | Photo book printing services | 320 | 0.99% | 6 | | Jun 2026 | Photo book printing services | 260 | 0.95% | 6 | | Jul 2026 | Photo book printing services | 260 | 0.97% | 6 | | Aug 2026 | Photo book printing services | 390 | 1.2% | 6 | | Sep 2026 | Photo book printing services | 390 | 1.4% | 6 | | Oct 2026 | Photo book printing services | 390 | 1.3% | 6 | ## How are Photobox’s branded searches counted? Brandwave collects information about searches that people make online using Photobox’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “photobox” ## Which photo book printing services compete with Photobox? - [Snapfish](/demand/nz/brands/snapfish) - [Vistaprint](/demand/nz/brands/vistaprint) - [Diamond Photo](/demand/nz/brands/diamond-photo): Head-to-head: /demand/nz/compare/diamond-photo-vs-photobox - [MILK Books](/demand/nz/brands/milk-books): Head-to-head: /demand/nz/compare/milk-books-vs-photobox - [Mixbook](/demand/nz/brands/mixbook): Head-to-head: /demand/nz/compare/mixbook-vs-photobox - [Shutterfly](/demand/nz/brands/shutterfly): Head-to-head: /demand/nz/compare/photobox-vs-shutterfly - [Chatbooks](/demand/nz/brands/chatbooks): Head-to-head: /demand/nz/compare/chatbooks-vs-photobox - [Artifact Uprising](/demand/nz/brands/artifact-uprising) ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "How popular is Photobox? Searches and AI answers in New Zealand". https://gobrandwave.com/demand/nz/brands/photobox This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/photobox. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.