--- title: "How popular is Pets in the City? Searches and AI answers in New Zealand" description: "Pets in the City runs dog daycare, boarding and grooming. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/brands/pets-in-the-city" publisher: "Brandwave" --- # How popular is Pets in the City? Searches and AI answers in New Zealand Pets in the City runs dog daycare, boarding and grooming. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Pets in the City - **Market**: New Zealand - **Measured month**: Oct 2026 - **Share of Search among pet daycare and boarding**: 31.3% ## Where does Pets in the City compete? | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Pet daycare and boarding | 2 | 31.3% | 1.3K | - [Pet daycare and boarding](/demand/nz/categories/nz-pet-daycare-and-boarding) ## Top pet daycare and boarding in ChatGPT and Google AI Overviews In three ChatGPT questions and one Google AI Overview, Pets in the City was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. Pets in the City is the joint most recommended of the five. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | K9 Heaven | 1st | 2 of 3 | 0 of 1 | 2 of 4 | | Pets in the City | 1st | 2 of 3 | 0 of 1 | 2 of 4 | | Riverside Cattery | 3rd | 2 of 3 | 0 of 1 | 2 of 4 | | The Dog House | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | | Bark Avenue | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | ## Every AI answer about pet daycare and boarding - Asked ChatGPT "Which pet daycare and boarding business should I book in New Zealand?": 1. Pets in the City, 2. K9 Heaven, 3. Riverside Cattery - Asked ChatGPT "What are the best pet daycare and boarding businesses in New Zealand?": 1. K9 Heaven, 2. Pets in the City, 3. Riverside Cattery - Asked ChatGPT "What's the best pet daycare and boarding business in New Zealand for my dog?": named none of the brands we track - Searched Google, AI Overview "pet boarding nz": named none of the brands we track Not named in any answer: The Dog House and Bark Avenue. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How has branded search demand for Pets in the City changed in New Zealand over the last 12 months? - Across the 12 months ending October 2026, estimated monthly branded searches for Pets in the City in New Zealand fell from 1.6K to 1.3K. - Across the 12 months ending October 2026, Pets in the City’s share of searches among pet daycare and boarding in New Zealand increased from 29.3% to 31.3%. - Across the 12 months ending October 2026, Pets in the City’s share of searches among pet daycare and boarding in New Zealand peaked at 32.9% in September 2026 and was lowest at 26.3% in April 2026. ## How did search popularity change for New Zealand pet daycare and boarding in October 2026? - In October 2026, The Dog House gained share of searches among pet daycare and boarding in New Zealand, from 4.3% to 6.3%. - In October 2026, Riverside Cattery gained share of searches among pet daycare and boarding in New Zealand, from 9.9% to 11.6%. - In October 2026, Bark Avenue gained share of searches among pet daycare and boarding in New Zealand, from 3.5% to 5.1%. - In October 2026, K9 Heaven lost share of searches among pet daycare and boarding in New Zealand, from 49.4% to 45.8%. - In October 2026, Pets in the City lost share of searches among pet daycare and boarding in New Zealand, from 32.9% to 31.3%. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Nov 2025 | Pet daycare and boarding | 1.6K | 29.3% | 2 | | Dec 2025 | Pet daycare and boarding | 1.6K | 32.3% | 2 | | Jan 2026 | Pet daycare and boarding | 1.6K | 29.5% | 2 | | Feb 2026 | Pet daycare and boarding | 1.3K | 27% | 2 | | Mar 2026 | Pet daycare and boarding | 1.6K | 31.5% | 2 | | Apr 2026 | Pet daycare and boarding | 1.3K | 26.3% | 2 | | May 2026 | Pet daycare and boarding | 1.3K | 27.4% | 2 | | Jun 2026 | Pet daycare and boarding | 1.3K | 28% | 2 | | Jul 2026 | Pet daycare and boarding | 1.6K | 31.6% | 2 | | Aug 2026 | Pet daycare and boarding | 1.6K | 31.9% | 2 | | Sep 2026 | Pet daycare and boarding | 1.6K | 32.9% | 2 | | Oct 2026 | Pet daycare and boarding | 1.3K | 31.3% | 2 | ## How are Pets in the City’s branded searches counted? Brandwave collects information about searches that people make online using Pets in the City’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “pets in the city” ## Which pet daycare and boarding compete with Pets in the City? - [K9 Heaven](/demand/nz/brands/k9-heaven): Head-to-head: /demand/nz/compare/k9-heaven-vs-pets-in-the-city - [Riverside Cattery](/demand/nz/brands/riverside-cattery): Head-to-head: /demand/nz/compare/pets-in-the-city-vs-riverside-cattery - [The Dog House](/demand/nz/brands/the-dog-house): Head-to-head: /demand/nz/compare/pets-in-the-city-vs-the-dog-house - [Bark Avenue](/demand/nz/brands/bark-avenue): Head-to-head: /demand/nz/compare/bark-avenue-vs-pets-in-the-city ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "How popular is Pets in the City? Searches and AI answers in New Zealand". https://gobrandwave.com/demand/nz/brands/pets-in-the-city This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/pets-in-the-city. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.