--- title: "Personnel Placements: search popularity and Share of Search in New Zealand" description: "Personnel Placements provides recruitment and staffing services in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/brands/personnel-placements" publisher: "Brandwave" --- # Personnel Placements: search popularity and Share of Search in New Zealand Personnel Placements provides recruitment and staffing services in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Personnel Placements - **Market**: New Zealand - **Measured month**: Aug 2026 - **Share of Search among ashburton recruitment agencies**: 32.9% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Ashburton recruitment agencies | 1 | 32.9% | 230 | | Timaru recruitment agencies | 3 | 10.3% | 230 | - [Ashburton recruitment agencies](/demand/nz/categories/nz-ashburton-recruitment-agencies) - [Timaru recruitment agencies](/demand/nz/categories/nz-timaru-recruitment-agencies) ## How has branded search demand for Personnel Placements changed in New Zealand over the last 12 months? - Across the 11 months ending August 2026, estimated monthly branded searches for Personnel Placements in New Zealand fell from 280 to 230. - Across the 11 months ending August 2026, Personnel Placements’ estimated Share of Search among ashburton recruitment agencies in New Zealand decreased from 36.4% to 32.9%. - Across the 11 months ending August 2026, Personnel Placements’ estimated Share of Search among ashburton recruitment agencies in New Zealand peaked at 42.7% in March 2026 and was lowest at 30.9% in December 2025. - Across the 11 months ending August 2026, Personnel Placements rose from 2nd to 1st among ashburton recruitment agencies in New Zealand. - Across the 11 months ending August 2026, Personnel Placements’ estimated Share of Search among timaru recruitment agencies in New Zealand decreased from 12.8% to 10.3%. - Across the 11 months ending August 2026, Personnel Placements’ estimated Share of Search among timaru recruitment agencies in New Zealand peaked at 16.2% in March 2026 and was lowest at 10.3% in August 2026. ## How did search popularity change for New Zealand ashburton recruitment agencies in August 2026? - In August 2026, XR Recruitment overtook Agstaff to rank 2nd among ashburton recruitment agencies in New Zealand, at 30%. - In August 2026, Fast Force gained estimated Share of Search among ashburton recruitment agencies in New Zealand, from 8.2% to 14.3%. - In August 2026, Personnel Placements lost estimated Share of Search among ashburton recruitment agencies in New Zealand, from 38.8% to 32.9%. - In August 2026, Agstaff lost estimated Share of Search among ashburton recruitment agencies in New Zealand, from 28.2% to 22.9%. ## How did search popularity change for New Zealand timaru recruitment agencies in August 2026? - In August 2026, Canstaff gained estimated Share of Search among timaru recruitment agencies in New Zealand, from 34.2% to 37.7%. - In August 2026, Stafford Recruitment gained estimated Share of Search among timaru recruitment agencies in New Zealand, from 51.3% to 52%. - In August 2026, Personnel Placements lost estimated Share of Search among timaru recruitment agencies in New Zealand, from 14.5% to 10.3%. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Ashburton recruitment agencies | 280 | 36.4% | 2 | | Nov 2025 | Ashburton recruitment agencies | 340 | 39.1% | 1 | | Dec 2025 | Ashburton recruitment agencies | 210 | 30.9% | 2 | | Jan 2026 | Ashburton recruitment agencies | 280 | 34.6% | 2 | | Feb 2026 | Ashburton recruitment agencies | 320 | 42.7% | 1 | | Mar 2026 | Ashburton recruitment agencies | 440 | 42.7% | 1 | | Apr 2026 | Ashburton recruitment agencies | 330 | 33.7% | 1 | | May 2026 | Ashburton recruitment agencies | 280 | 35% | 1 | | Jun 2026 | Ashburton recruitment agencies | 320 | 36% | 1 | | Jul 2026 | Ashburton recruitment agencies | 330 | 38.8% | 1 | | Aug 2026 | Ashburton recruitment agencies | 230 | 32.9% | 1 | | Sep 2026 | Ashburton recruitment agencies | — | — | — | | Oct 2025 | Timaru recruitment agencies | 280 | 12.8% | 3 | | Nov 2025 | Timaru recruitment agencies | 340 | 15.8% | 3 | | Dec 2025 | Timaru recruitment agencies | 210 | 14.6% | 3 | | Jan 2026 | Timaru recruitment agencies | 280 | 12.8% | 3 | | Feb 2026 | Timaru recruitment agencies | 320 | 14.4% | 3 | | Mar 2026 | Timaru recruitment agencies | 440 | 16.2% | 3 | | Apr 2026 | Timaru recruitment agencies | 330 | 14.2% | 3 | | May 2026 | Timaru recruitment agencies | 280 | 10.6% | 3 | | Jun 2026 | Timaru recruitment agencies | 320 | 11.3% | 3 | | Jul 2026 | Timaru recruitment agencies | 330 | 14.5% | 3 | | Aug 2026 | Timaru recruitment agencies | 230 | 10.3% | 3 | | Sep 2026 | Timaru recruitment agencies | — | — | — | ## How is Personnel Placements measured? Brandwave collects information about searches that people make online using Personnel Placements’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading. - “personnel placements” - “personnel placements ashburton” - “personnel placements jobs” - “personnel placements timaru” - “personnelplacements” ## Which ashburton recruitment agencies compete with Personnel Placements? - [XR Recruitment](/demand/nz/brands/xr-recruitment): Head-to-head: /demand/nz/compare/personnel-placements-vs-xr-recruitment - [Agstaff](/demand/nz/brands/agstaff): Head-to-head: /demand/nz/compare/agstaff-vs-personnel-placements - [Fast Force](/demand/nz/brands/fast-force): Head-to-head: /demand/nz/compare/fast-force-vs-personnel-placements ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "Personnel Placements: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/personnel-placements This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/personnel-placements. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.