--- title: "PERL Electrical: search popularity and Share of Search in New Zealand" description: "PERL Electrical provides security alarm, CCTV and access control installation services in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/brands/perl-electrical" publisher: "Brandwave" --- # PERL Electrical: search popularity and Share of Search in New Zealand PERL Electrical provides security alarm, CCTV and access control installation services in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: PERL Electrical - **Market**: New Zealand - **Measured month**: Aug 2026 - **Share of Search among napier electrical contractors**: 35.1% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Napier electrical contractors | 2 | 35.1% | 330 | | Napier security system installers | 1 | 63.5% | 330 | | New Plymouth electrical contractors | 3 | 11.4% | 330 | - [Napier electrical contractors](/demand/nz/categories/nz-napier-electrical-contractors) - [Napier security system installers](/demand/nz/categories/nz-napier-security-system-installers) - [New Plymouth electrical contractors](/demand/nz/categories/nz-new-plymouth-electrical-contractors) ## How has branded search demand for PERL Electrical changed in New Zealand over the last 12 months? - Across the 11 months ending August 2026, estimated monthly branded searches for PERL Electrical in New Zealand held steady, from 320 to 330. - Across the 11 months ending August 2026, PERL Electrical’s estimated Share of Search among napier electrical contractors in New Zealand increased from 33.3% to 35.1%. - Across the 11 months ending August 2026, PERL Electrical’s estimated Share of Search among napier electrical contractors in New Zealand peaked at 44% in December 2025 and was lowest at 30.8% in May 2026. - Across the 11 months ending August 2026, PERL Electrical’s estimated Share of Search among napier security system installers in New Zealand increased from 62.7% to 63.5%. - Across the 11 months ending August 2026, PERL Electrical’s estimated Share of Search among napier security system installers in New Zealand peaked at 75.5% in December 2025 and was lowest at 60.7% in July 2026. - Across the 11 months ending August 2026, PERL Electrical’s estimated Share of Search among new plymouth electrical contractors in New Zealand peaked at 15.5% in March 2026 and was lowest at 10.5% in June 2026. - Across the 11 months ending August 2026, PERL Electrical fell from 2nd to 3rd among new plymouth electrical contractors in New Zealand. ## How did search popularity change for New Zealand napier electrical contractors in August 2026? - In August 2026, Just Electrics gained estimated Share of Search among napier electrical contractors in New Zealand, from 13.2% to 18.1%. - In August 2026, Buzz Electrics lost estimated Share of Search among napier electrical contractors in New Zealand, from 49.1% to 44.7%. - In August 2026, Best Forsyth Electrical lost estimated Share of Search among napier electrical contractors in New Zealand, from 2.8% to 2.1%. - PERL Electrical’s estimated Share of Search among napier electrical contractors in New Zealand has gained ground for 3 months in a row, from 30.8% to 35.1% in August 2026. ## How did search popularity change for New Zealand napier security system installers in August 2026? - In August 2026, HSM Group overtook Eastek Technologies to rank 2nd among napier security system installers in New Zealand, at 15.4%. - In August 2026, PERL Electrical gained estimated Share of Search among napier security system installers in New Zealand, from 60.7% to 63.5%. - In August 2026, Advanced Security lost estimated Share of Search among napier security system installers in New Zealand, from 8.2% to 5.8%. - In August 2026, Guardian Surveillance lost estimated Share of Search among napier security system installers in New Zealand, from 3.3% to 1.9%. - In August 2026, Eastek Technologies lost estimated Share of Search among napier security system installers in New Zealand, from 14.8% to 13.5%. ## How did search popularity change for New Zealand new plymouth electrical contractors in August 2026? - In August 2026, Electric L overtook PERL Electrical to rank 2nd among new plymouth electrical contractors in New Zealand, at 15.2%. - In August 2026, Laser Electrical lost estimated Share of Search among new plymouth electrical contractors in New Zealand, from 72.9% to 69.6%. - In August 2026, PERL Electrical lost estimated Share of Search among new plymouth electrical contractors in New Zealand, from 13.2% to 11.4%. - Estimated monthly branded searches for KES Electrical in New Zealand fell 26.7% over 11 measured months, from 150 to 110 in August 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Napier electrical contractors | 320 | 33.3% | 2 | | Nov 2025 | Napier electrical contractors | 370 | 36.6% | 2 | | Dec 2025 | Napier electrical contractors | 370 | 44% | 1 | | Jan 2026 | Napier electrical contractors | 350 | 38% | 2 | | Feb 2026 | Napier electrical contractors | 350 | 34.7% | 2 | | Mar 2026 | Napier electrical contractors | 460 | 36.5% | 2 | | Apr 2026 | Napier electrical contractors | 350 | 35% | 2 | | May 2026 | Napier electrical contractors | 370 | 30.8% | 2 | | Jun 2026 | Napier electrical contractors | 350 | 33% | 2 | | Jul 2026 | Napier electrical contractors | 370 | 34.9% | 2 | | Aug 2026 | Napier electrical contractors | 330 | 35.1% | 2 | | Sep 2026 | Napier electrical contractors | — | — | — | | Oct 2025 | Napier security system installers | 320 | 62.7% | 1 | | Nov 2025 | Napier security system installers | 370 | 64.9% | 1 | | Dec 2025 | Napier security system installers | 370 | 75.5% | 1 | | Jan 2026 | Napier security system installers | 350 | 71.4% | 1 | | Feb 2026 | Napier security system installers | 350 | 68.6% | 1 | | Mar 2026 | Napier security system installers | 460 | 68.7% | 1 | | Apr 2026 | Napier security system installers | 350 | 66% | 1 | | May 2026 | Napier security system installers | 370 | 68.5% | 1 | | Jun 2026 | Napier security system installers | 350 | 64.8% | 1 | | Jul 2026 | Napier security system installers | 370 | 60.7% | 1 | | Aug 2026 | Napier security system installers | 330 | 63.5% | 1 | | Sep 2026 | Napier security system installers | — | — | — | | Oct 2025 | New Plymouth electrical contractors | 320 | 11.4% | 2 | | Nov 2025 | New Plymouth electrical contractors | 370 | 12.8% | 3 | | Dec 2025 | New Plymouth electrical contractors | 370 | 15.4% | 2 | | Jan 2026 | New Plymouth electrical contractors | 350 | 12.4% | 3 | | Feb 2026 | New Plymouth electrical contractors | 350 | 12.4% | 3 | | Mar 2026 | New Plymouth electrical contractors | 460 | 15.5% | 2 | | Apr 2026 | New Plymouth electrical contractors | 350 | 12.8% | 2 | | May 2026 | New Plymouth electrical contractors | 370 | 13.3% | 2 | | Jun 2026 | New Plymouth electrical contractors | 350 | 10.5% | 2 | | Jul 2026 | New Plymouth electrical contractors | 370 | 13.2% | 2 | | Aug 2026 | New Plymouth electrical contractors | 330 | 11.4% | 3 | | Sep 2026 | New Plymouth electrical contractors | — | — | — | ## How is PERL Electrical measured? Brandwave collects information about searches that people make online using PERL Electrical’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading. - “perl electrical” - “perl electrical napier” ## Which napier electrical contractors compete with PERL Electrical? - [Buzz Electrics](/demand/nz/brands/buzz-electrics): Head-to-head: /demand/nz/compare/buzz-electrics-vs-perl-electrical - [Just Electrics](/demand/nz/brands/just-electrics): Head-to-head: /demand/nz/compare/just-electrics-vs-perl-electrical - [Best Forsyth Electrical](/demand/nz/brands/best-forsyth-electrical): Head-to-head: /demand/nz/compare/best-forsyth-electrical-vs-perl-electrical ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "PERL Electrical: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/perl-electrical This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/perl-electrical. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.