---
title: "Pearson + Hooker Optometrists: search popularity and Share of Search in New Zealand"
description: "Pearson + Hooker Optometrists provides optometry services in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/pearson-hooker-optometrists"
publisher: "Brandwave"
---

# Pearson + Hooker Optometrists: search popularity and Share of Search in New Zealand

Pearson + Hooker Optometrists provides optometry services in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Pearson + Hooker Optometrists
- **Market**: New Zealand
- **Measured month**: Aug 2026
- **Share of Search among napier optometrists**: 0.04%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Napier optometrists | 5 | 0.04% | 50 |

- [Napier optometrists](/demand/nz/categories/nz-napier-optometrists)

## How has branded search demand for Pearson + Hooker Optometrists changed in New Zealand over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Pearson + Hooker Optometrists in New Zealand held steady at 50.
- Across the 11 months ending August 2026, Pearson + Hooker Optometrists’ estimated Share of Search among napier optometrists in New Zealand held steady at 0.04%.

## How did search popularity change for New Zealand napier optometrists in August 2026?

- In August 2026, Specsavers gained estimated Share of Search among napier optometrists in New Zealand, from 75.4% to 75.9%.
- In August 2026, OPSM lost estimated Share of Search among napier optometrists in New Zealand, from 24.5% to 23.9%.
- Estimated monthly branded searches for Herb Maynard Optometrist in New Zealand rose 40% over 11 measured months, from 50 to 70 in August 2026.
- Estimated monthly branded searches for Bennett + Pearson Optometrists in New Zealand fell 18.8% over 11 measured months, from 160 to 130 in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Napier optometrists | 50 | 0.04% | 5 |
| Nov 2025 | Napier optometrists | 30 | 0.02% | 5 |
| Dec 2025 | Napier optometrists | 40 | 0.03% | 4 |
| Jan 2026 | Napier optometrists | 40 | 0.03% | 5 |
| Feb 2026 | Napier optometrists | 50 | 0.04% | 4 |
| Mar 2026 | Napier optometrists | 40 | 0.03% | 5 |
| Apr 2026 | Napier optometrists | 40 | 0.03% | 5 |
| May 2026 | Napier optometrists | 40 | 0.03% | 5 |
| Jun 2026 | Napier optometrists | 40 | 0.03% | 5 |
| Jul 2026 | Napier optometrists | 50 | 0.04% | 5 |
| Aug 2026 | Napier optometrists | 50 | 0.04% | 5 |
| Sep 2026 | Napier optometrists | — | — | — |

## How is Pearson + Hooker Optometrists measured?

Brandwave collects information about searches that people make online using Pearson + Hooker Optometrists’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “pearson and hooker”

## Which napier optometrists compete with Pearson + Hooker Optometrists?

- [Specsavers](/demand/nz/brands/specsavers): Head-to-head: /demand/nz/compare/pearson-hooker-optometrists-vs-specsavers
- [OPSM](/demand/nz/brands/opsm): Head-to-head: /demand/nz/compare/opsm-vs-pearson-hooker-optometrists
- [Bennett + Pearson Optometrists](/demand/nz/brands/bennett-pearson-optometrists): Head-to-head: /demand/nz/compare/bennett-pearson-optometrists-vs-pearson-hooker-optometrists
- [Herb Maynard Optometrist](/demand/nz/brands/herb-maynard-optometrist): Head-to-head: /demand/nz/compare/herb-maynard-optometrist-vs-pearson-hooker-optometrists

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Pearson + Hooker Optometrists: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/pearson-hooker-optometrists

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/pearson-hooker-optometrists. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.