--- title: "Paterson Burn: search popularity and Share of Search in New Zealand" description: "Paterson Burn offers Hamilton optometrist services in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/brands/paterson-burn" publisher: "Brandwave" --- # Paterson Burn: search popularity and Share of Search in New Zealand Paterson Burn offers Hamilton optometrist services in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Paterson Burn - **Market**: New Zealand - **Measured month**: Aug 2026 - **Share of Search among hamilton optometrists**: 36.7% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Hamilton optometrists | 2 | 36.7% | 1.9K | | Tauranga optometrists | 1 | 78.5% | 1.9K | - [Hamilton optometrists](/demand/nz/categories/nz-hamilton-optometrists) - [Tauranga optometrists](/demand/nz/categories/nz-tauranga-optometrists) ## How has branded search demand for Paterson Burn changed in New Zealand over the last 12 months? - Across the 11 months ending August 2026, estimated monthly branded searches for Paterson Burn in New Zealand rose from 1.7K to 1.9K. - Across the 11 months ending August 2026, Paterson Burn’s estimated Share of Search among hamilton optometrists in New Zealand decreased from 38.3% to 36.7%. - Across the 11 months ending August 2026, Paterson Burn’s estimated Share of Search among hamilton optometrists in New Zealand peaked at 45.3% in June 2026 and was lowest at 36.7% in August 2026. - Across the 11 months ending August 2026, Paterson Burn’s estimated Share of Search among tauranga optometrists in New Zealand peaked at 81.2% in July 2026 and was lowest at 75.4% in January 2026. ## How did search popularity change for New Zealand hamilton optometrists in August 2026? - In August 2026, Rose Optometry gained estimated Share of Search among hamilton optometrists in New Zealand, from 58.3% to 60.6%. - In August 2026, Paterson Burn lost estimated Share of Search among hamilton optometrists in New Zealand, from 39.3% to 36.7%. - Estimated monthly branded searches for Gates Optometrists in New Zealand fell 26.3% over 11 measured months, from 190 to 140 in August 2026. ## How did search popularity change for New Zealand tauranga optometrists in August 2026? - In August 2026, Bay Eye Care gained estimated Share of Search among tauranga optometrists in New Zealand, from 18.8% to 21.5%. - In August 2026, Paterson Burn lost estimated Share of Search among tauranga optometrists in New Zealand, from 81.2% to 78.5%. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Hamilton optometrists | 1.7K | 38.3% | 2 | | Nov 2025 | Hamilton optometrists | 1.7K | 38.6% | 2 | | Dec 2025 | Hamilton optometrists | 1.5K | 41.3% | 2 | | Jan 2026 | Hamilton optometrists | 1.8K | 39.1% | 2 | | Feb 2026 | Hamilton optometrists | 1.8K | 39.7% | 2 | | Mar 2026 | Hamilton optometrists | 2.2K | 39.5% | 2 | | Apr 2026 | Hamilton optometrists | 1.6K | 37.7% | 2 | | May 2026 | Hamilton optometrists | 2K | 42.6% | 2 | | Jun 2026 | Hamilton optometrists | 2.3K | 45.3% | 2 | | Jul 2026 | Hamilton optometrists | 2.2K | 39.3% | 2 | | Aug 2026 | Hamilton optometrists | 1.9K | 36.7% | 2 | | Sep 2026 | Hamilton optometrists | — | — | — | | Oct 2025 | Tauranga optometrists | 1.7K | 78.3% | 1 | | Nov 2025 | Tauranga optometrists | 1.7K | 76.7% | 1 | | Dec 2025 | Tauranga optometrists | 1.5K | 80.5% | 1 | | Jan 2026 | Tauranga optometrists | 1.8K | 75.4% | 1 | | Feb 2026 | Tauranga optometrists | 1.8K | 76.5% | 1 | | Mar 2026 | Tauranga optometrists | 2.2K | 79.8% | 1 | | Apr 2026 | Tauranga optometrists | 1.6K | 78.8% | 1 | | May 2026 | Tauranga optometrists | 2K | 79.3% | 1 | | Jun 2026 | Tauranga optometrists | 2.3K | 80.7% | 1 | | Jul 2026 | Tauranga optometrists | 2.2K | 81.2% | 1 | | Aug 2026 | Tauranga optometrists | 1.9K | 78.5% | 1 | | Sep 2026 | Tauranga optometrists | — | — | — | ## How is Paterson Burn measured? Brandwave collects information about searches that people make online using Paterson Burn’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading. - “paterson burn” - “paterson burn cambridge” - “paterson burn cambridge nz” - “paterson burn chartwell” - “paterson burn fraser street” - “paterson burn hamilton” - “paterson burn optometrist” - “paterson burn optometrists cambridge” - “paterson burn optometrists hamilton” - “paterson burn optometrists hamilton cbd” - “paterson burn optometrists te awamutu” - “paterson burn optometrists thames” - “paterson burn optometrists tokoroa” - “paterson burn optometrists waiuku” - “paterson burn tauranga” - “paterson burn te awamutu” - “paterson burn thames” - “paterson burn tokoroa” - “paterson burn waiuku” - “patersonburn” ## Which hamilton optometrists compete with Paterson Burn? - [Rose Optometry](/demand/nz/brands/rose-optometry): Head-to-head: /demand/nz/compare/paterson-burn-vs-rose-optometry - [Gates Optometrists](/demand/nz/brands/gates-optometrists): Head-to-head: /demand/nz/compare/gates-optometrists-vs-paterson-burn ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "Paterson Burn: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/paterson-burn This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/paterson-burn. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.