---
title: "How popular is Pangram? Searches and AI answers in New Zealand"
description: "An AI-generated text detector. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/pangram-labs"
publisher: "Brandwave"
---

# How popular is Pangram? Searches and AI answers in New Zealand

An AI-generated text detector. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Pangram
- **Market**: New Zealand
- **Measured month**: Oct 2026
- **Share of Search among AI content detectors**: 1%

## Where does Pangram compete?

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| AI content detectors | 7 | 1% | 470 |

- [AI content detectors](/demand/nz/categories/nz-ai-content-detectors)

## Top AI content detectors in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Pangram was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Pangram is the third most recommended of the seven.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| GPTZero | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Turnitin | 2nd | 3 of 3 | 1 of 2 | 4 of 5 |
| Pangram | 3rd | 2 of 3 | 0 of 2 | 2 of 5 |
| Originality.ai | 4th | 2 of 3 | 1 of 2 | 3 of 5 |
| Copyleaks | 5th | 2 of 3 | 0 of 2 | 2 of 5 |
| Winston AI | 6th | 0 of 3 | 1 of 2 | 1 of 5 |
| ZeroGPT | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about AI content detectors

- Asked ChatGPT "Which AI content detector should I use in New Zealand?": 1. Pangram, 2. GPTZero, 3. Turnitin, 4. Copyleaks
- Asked ChatGPT "What are the best AI content detectors in New Zealand?": 1. GPTZero, 2. Originality.ai, 3. Copyleaks, 4. Turnitin
- Asked ChatGPT "What's the best AI content detector in New Zealand for written work?": 1. GPTZero, 2. Turnitin, 3. Pangram, 4. Originality.ai
- Searched Google, AI Overview "plagiarism checker": 1. GPTZero, 2. Turnitin
- Searched Google, AI Overview "best ai detector": 1. GPTZero, 2. Winston AI, 3. Originality.ai

Not named in any answer: ZeroGPT.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 20, 2026.

## How has branded search demand for Pangram changed in New Zealand over the last 12 months?

- Across the 12 months ending October 2026, estimated monthly branded searches for Pangram in New Zealand rose from 30 to 470.
- Across the 12 months ending October 2026, Pangram’s share of searches among AI content detectors in New Zealand increased from 0.12% to 1%.

## How did search popularity change for New Zealand AI content detectors in October 2026?

- In October 2026, ZeroGPT gained share of searches among AI content detectors in New Zealand, from 39.6% to 41.8%.
- In October 2026, Turnitin lost share of searches among AI content detectors in New Zealand, from 31.9% to 30%.
- In October 2026, Copyleaks lost share of searches among AI content detectors in New Zealand, from 3.7% to 3.2%.
- Originality.ai’s share of searches among AI content detectors in New Zealand has gained ground for 3 months in a row, from 1% to 2.2% in October 2026.
- Pangram’s share of searches among AI content detectors in New Zealand has gained ground for 3 months in a row, from 0.52% to 1% in October 2026.
- GPTZero’s share of searches among AI content detectors in New Zealand has lost ground for 3 months in a row, from 57.5% to 19.1% in October 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Nov 2025 | AI content detectors | 30 | 0.12% | 7 |
| Dec 2025 | AI content detectors | 30 | 0.33% | 7 |
| Jan 2026 | AI content detectors | 30 | 0.3% | 7 |
| Feb 2026 | AI content detectors | 50 | 0.2% | 7 |
| Mar 2026 | AI content detectors | 190 | 0.19% | 7 |
| Apr 2026 | AI content detectors | 110 | 0.16% | 7 |
| May 2026 | AI content detectors | 210 | 0.19% | 7 |
| Jun 2026 | AI content detectors | 560 | 0.53% | 7 |
| Jul 2026 | AI content detectors | 280 | 0.52% | 7 |
| Aug 2026 | AI content detectors | 510 | 0.8% | 7 |
| Sep 2026 | AI content detectors | 410 | 0.86% | 7 |
| Oct 2026 | AI content detectors | 470 | 1% | 7 |

## How are Pangram’s branded searches counted?

Brandwave collects information about searches that people make online using Pangram’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “pangram ai”
- “pangram ai detector”
- “pangram labs”

## Which AI content detectors compete with Pangram?

- [ZeroGPT](/demand/nz/brands/zerogpt)
- [Turnitin](/demand/nz/brands/turnitin): Head-to-head: /demand/nz/compare/pangram-labs-vs-turnitin
- [GPTZero](/demand/nz/brands/gptzero): Head-to-head: /demand/nz/compare/gptzero-vs-pangram-labs
- [Copyleaks](/demand/nz/brands/copyleaks): Head-to-head: /demand/nz/compare/copyleaks-vs-pangram-labs
- [Winston AI](/demand/nz/brands/winston-ai): Head-to-head: /demand/nz/compare/pangram-labs-vs-winston-ai
- [Originality.ai](/demand/nz/brands/originality-ai): Head-to-head: /demand/nz/compare/originality-ai-vs-pangram-labs

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "How popular is Pangram? Searches and AI answers in New Zealand". https://gobrandwave.com/demand/nz/brands/pangram-labs

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/pangram-labs. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
