---
title: "Palmers: search popularity and Share of Search in New Zealand"
description: "Palmers is a garden centre in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/palmers"
publisher: "Brandwave"
---

# Palmers: search popularity and Share of Search in New Zealand

Palmers is a garden centre in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Palmers
- **Market**: New Zealand
- **Measured month**: Aug 2026
- **Share of Search among garden centres**: 5.3%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Garden centres | 3 | 5.3% | 2K |

- [Garden centres](/demand/nz/categories/nz-garden-centres)

## How has branded search demand for Palmers changed in New Zealand over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Palmers in New Zealand fell from 3.5K to 2K.
- Across the 11 months ending August 2026, Palmers’ estimated Share of Search among garden centres in New Zealand peaked at 5.9% in July 2026 and was lowest at 4.3% in March 2026.

## How did search popularity change for New Zealand garden centres in August 2026?

- In August 2026, Oderings gained estimated Share of Search among garden centres in New Zealand, from 30.2% to 35.6%.
- In August 2026, Kings Plant Barn lost estimated Share of Search among garden centres in New Zealand, from 59.6% to 54.8%.
- In August 2026, Palmers lost estimated Share of Search among garden centres in New Zealand, from 5.9% to 5.3%.
- Estimated monthly branded searches for Awapuni Nurseries in New Zealand fell 43.6% over 11 measured months, from 2.9K to 1.6K in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Garden centres | 3.5K | 5.1% | 3 |
| Nov 2025 | Garden centres | 3.5K | 5.5% | 3 |
| Dec 2025 | Garden centres | 3K | 4.9% | 3 |
| Jan 2026 | Garden centres | 2.4K | 5.3% | 3 |
| Feb 2026 | Garden centres | 2K | 5.2% | 3 |
| Mar 2026 | Garden centres | 1.6K | 4.3% | 4 |
| Apr 2026 | Garden centres | 2.3K | 5.1% | 3 |
| May 2026 | Garden centres | 2K | 5.7% | 3 |
| Jun 2026 | Garden centres | 1.6K | 5.7% | 3 |
| Jul 2026 | Garden centres | 1.9K | 5.9% | 3 |
| Aug 2026 | Garden centres | 2K | 5.3% | 3 |
| Sep 2026 | Garden centres | — | — | — |

## How is Palmers measured?

Brandwave collects information about searches that people make online using Palmers’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “palmers garden centre”
- “palmers garden centre lower hutt”
- “palmers garden centre near me”
- “palmers garden centre online shopping”
- “palmers nursery”
- “palmers plants”

## Which garden centres compete with Palmers?

- [Kings Plant Barn](/demand/nz/brands/kings-plant-barn): Head-to-head: /demand/nz/compare/kings-plant-barn-vs-palmers
- [Oderings](/demand/nz/brands/oderings): Head-to-head: /demand/nz/compare/oderings-vs-palmers
- [Awapuni Nurseries](/demand/nz/brands/awapuni-nurseries): Head-to-head: /demand/nz/compare/awapuni-nurseries-vs-palmers

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Palmers: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/palmers

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/palmers. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.