---
title: "How popular is Organic Maps? Searches and AI answers in New Zealand"
description: "A free, open source offline maps app. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/organic-maps"
publisher: "Brandwave"
---

# How popular is Organic Maps? Searches and AI answers in New Zealand

A free, open source offline maps app. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Organic Maps
- **Market**: New Zealand
- **Measured month**: Oct 2026
- **Share of Search among maps and navigation apps**: 0.03%

## Where does Organic Maps compete?

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Maps and navigation apps | 5 | 0.03% | 170 |

- [Maps and navigation apps](/demand/nz/categories/nz-navigation-apps)

## Top maps and navigation apps in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Organic Maps was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Organic Maps is the fourth most recommended of the five.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Google Maps | 1st | 3 of 3 | 1 of 2 | 4 of 5 |
| Apple Maps | 2nd | 3 of 3 | 1 of 2 | 4 of 5 |
| Waze | 3rd | 3 of 3 | 1 of 2 | 4 of 5 |
| Organic Maps | 4th | 3 of 3 | 0 of 2 | 3 of 5 |
| AllTrails | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about maps and navigation apps

- Asked ChatGPT "Which maps or navigation app should I use in New Zealand?": 1. Google Maps, 2. Apple Maps, 3. Organic Maps, 4. Waze
- Asked ChatGPT "What are the best maps and navigation apps in New Zealand?": 1. Google Maps, 2. Apple Maps, 3. Organic Maps, 4. Waze
- Asked ChatGPT "What's the best maps or navigation app in New Zealand for driving directions?": 1. Google Maps, 2. Waze, 3. Apple Maps, 4. Organic Maps
- Searched Google, AI Overview "maps app nz": named none of the brands we track
- Searched Google, AI Overview "best navigation app": 1. Google Maps, 2. Waze, 3. Apple Maps

Not named in any answer: AllTrails.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 19, 2026.

## How has branded search demand for Organic Maps changed in New Zealand over the last 12 months?

- Across the 12 months ending October 2026, estimated monthly branded searches for Organic Maps in New Zealand rose from 90 to 170.
- Across the 12 months ending October 2026, Organic Maps’ share of searches among maps and navigation apps in New Zealand held steady, from 0.01% to 0.03%.

## How did search popularity change for New Zealand maps and navigation apps in October 2026?

- Estimated monthly branded searches for Organic Maps in New Zealand rose 88.9% over 12 measured months, from 90 to 170 in October 2026.
- Estimated monthly branded searches for Apple Maps in New Zealand rose 79.7% over 12 measured months, from 2.7K to 4.8K in October 2026.
- Estimated monthly branded searches for Google Maps in New Zealand fell 17.7% over 12 measured months, from 701K to 576K in October 2026.
- Estimated monthly branded searches for AllTrails in New Zealand fell 16.7% over 12 measured months, from 3K to 2.5K in October 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Nov 2025 | Maps and navigation apps | 90 | 0.01% | 5 |
| Dec 2025 | Maps and navigation apps | 90 | 0.02% | 5 |
| Jan 2026 | Maps and navigation apps | 110 | 0.02% | 5 |
| Feb 2026 | Maps and navigation apps | 140 | 0.02% | 5 |
| Mar 2026 | Maps and navigation apps | 140 | 0.02% | 5 |
| Apr 2026 | Maps and navigation apps | 140 | 0.02% | 5 |
| May 2026 | Maps and navigation apps | 110 | 0.02% | 5 |
| Jun 2026 | Maps and navigation apps | 140 | 0.02% | 5 |
| Jul 2026 | Maps and navigation apps | 170 | 0.03% | 5 |
| Aug 2026 | Maps and navigation apps | 260 | 0.04% | 5 |
| Sep 2026 | Maps and navigation apps | 260 | 0.04% | 5 |
| Oct 2026 | Maps and navigation apps | 170 | 0.03% | 5 |

## How are Organic Maps’ branded searches counted?

Brandwave collects information about searches that people make online using Organic Maps’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “organic maps”

## Which maps and navigation apps compete with Organic Maps?

- [Google Maps](/demand/nz/brands/google-maps): Head-to-head: /demand/nz/compare/google-maps-vs-organic-maps
- [Apple Maps](/demand/nz/brands/apple-maps): Head-to-head: /demand/nz/compare/apple-maps-vs-organic-maps
- [Waze](/demand/nz/brands/waze): Head-to-head: /demand/nz/compare/organic-maps-vs-waze
- [AllTrails](/demand/nz/brands/alltrails): Head-to-head: /demand/nz/compare/alltrails-vs-organic-maps

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "How popular is Organic Maps? Searches and AI answers in New Zealand". https://gobrandwave.com/demand/nz/brands/organic-maps

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/organic-maps. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
