---
title: "Opt4 Personnel: search popularity and Share of Search in New Zealand"
description: "Opt4 Personnel provides recruitment and staffing services in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/opt4-personnel"
publisher: "Brandwave"
---

# Opt4 Personnel: search popularity and Share of Search in New Zealand

Opt4 Personnel provides recruitment and staffing services in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Opt4 Personnel
- **Market**: New Zealand
- **Measured month**: Aug 2026
- **Share of Search among blenheim recruitment agencies**: 7%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Blenheim recruitment agencies | 4 | 7% | 30 |

- [Blenheim recruitment agencies](/demand/nz/categories/nz-blenheim-recruitment-agencies)

## How has branded search demand for Opt4 Personnel changed in New Zealand over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Opt4 Personnel in New Zealand fell from 40 to 30.
- Across the 11 months ending August 2026, Opt4 Personnel’s estimated Share of Search among blenheim recruitment agencies in New Zealand decreased from 11.4% to 7%.
- Across the 11 months ending August 2026, Opt4 Personnel’s estimated Share of Search among blenheim recruitment agencies in New Zealand peaked at 19.6% in June 2026 and was lowest at 7% in August 2026.
- Across the 11 months ending August 2026, Opt4 Personnel fell from 3rd to 4th among blenheim recruitment agencies in New Zealand.

## How did search popularity change for New Zealand blenheim recruitment agencies in August 2026?

- In August 2026, Only Human overtook Opt4 Personnel to rank 3rd among blenheim recruitment agencies in New Zealand, at 7%.
- In August 2026, Intepeople gained estimated Share of Search among blenheim recruitment agencies in New Zealand, from 52.5% to 58.1%.
- In August 2026, Search Recruitment gained estimated Share of Search among blenheim recruitment agencies in New Zealand, from 25% to 27.9%.
- In August 2026, Opt4 Personnel lost estimated Share of Search among blenheim recruitment agencies in New Zealand, from 17.5% to 7%.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Blenheim recruitment agencies | 40 | 11.4% | 3 |
| Nov 2025 | Blenheim recruitment agencies | 30 | 7.3% | 4 |
| Dec 2025 | Blenheim recruitment agencies | 40 | 10.3% | 3 |
| Jan 2026 | Blenheim recruitment agencies | 50 | 9.8% | 3 |
| Feb 2026 | Blenheim recruitment agencies | 60 | 13.3% | 3 |
| Mar 2026 | Blenheim recruitment agencies | 50 | 10.4% | 3 |
| Apr 2026 | Blenheim recruitment agencies | 70 | 17.5% | 3 |
| May 2026 | Blenheim recruitment agencies | 70 | 15.9% | 3 |
| Jun 2026 | Blenheim recruitment agencies | 100 | 19.6% | 3 |
| Jul 2026 | Blenheim recruitment agencies | 70 | 17.5% | 3 |
| Aug 2026 | Blenheim recruitment agencies | 30 | 7% | 4 |
| Sep 2026 | Blenheim recruitment agencies | — | — | — |

## How is Opt4 Personnel measured?

Brandwave collects information about searches that people make online using Opt4 Personnel’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “opt4 personnel”
- “opt4 personnel blenheim”

## Which blenheim recruitment agencies compete with Opt4 Personnel?

- [Intepeople](/demand/nz/brands/intepeople): Head-to-head: /demand/nz/compare/intepeople-vs-opt4-personnel
- [Search Recruitment](/demand/nz/brands/search-recruitment): Head-to-head: /demand/nz/compare/opt4-personnel-vs-search-recruitment
- [Only Human](/demand/nz/brands/only-human): Head-to-head: /demand/nz/compare/only-human-vs-opt4-personnel

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Opt4 Personnel: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/opt4-personnel

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/opt4-personnel. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.