---
title: "Onsen Hot Pools: search popularity and Share of Search in New Zealand"
description: "Onsen Hot Pools is a hot pool complex in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/onsen-hot-pools"
publisher: "Brandwave"
---

# Onsen Hot Pools: search popularity and Share of Search in New Zealand

Onsen Hot Pools is a hot pool complex in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Onsen Hot Pools
- **Market**: New Zealand
- **Measured month**: Aug 2026
- **Share of Search among hot pools**: 15.1%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Hot pools | 3 | 15.1% | 13K |

- [Hot pools](/demand/nz/categories/nz-hot-pools)

## How has branded search demand for Onsen Hot Pools changed in New Zealand over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Onsen Hot Pools in New Zealand rose from 12.1K to 13K.
- Across the 11 months ending August 2026, Onsen Hot Pools’ estimated Share of Search among hot pools in New Zealand increased from 12.9% to 15.1%.
- Across the 11 months ending August 2026, Onsen Hot Pools’ estimated Share of Search among hot pools in New Zealand peaked at 19.3% in June 2026 and was lowest at 7.3% in December 2025.
- Across the 11 months ending August 2026, Onsen Hot Pools rose from 4th to 3rd among hot pools in New Zealand.

## How did search popularity change for New Zealand hot pools in August 2026?

- In August 2026, Onsen Hot Pools overtook Waikite Valley Thermal Pools to rank 3rd among hot pools in New Zealand, at 15.1%.
- In August 2026, Hanmer Springs Thermal Pools gained estimated Share of Search among hot pools in New Zealand, from 9.6% to 11.5%.
- In August 2026, Wairakei Terraces gained estimated Share of Search among hot pools in New Zealand, from 23.1% to 24.4%.
- In August 2026, Tekapo Springs gained estimated Share of Search among hot pools in New Zealand, from 7.1% to 8.5%.
- In August 2026, Waikite Valley Thermal Pools lost estimated Share of Search among hot pools in New Zealand, from 15.7% to 11.6%.
- In August 2026, Polynesian Spa lost estimated Share of Search among hot pools in New Zealand, from 32.2% to 28.9%.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Hot pools | 12.1K | 12.9% | 4 |
| Nov 2025 | Hot pools | 10.2K | 10.7% | 4 |
| Dec 2025 | Hot pools | 10.2K | 7.3% | 5 |
| Jan 2026 | Hot pools | 13.1K | 9.3% | 5 |
| Feb 2026 | Hot pools | 10.2K | 9.7% | 5 |
| Mar 2026 | Hot pools | 10.7K | 10% | 5 |
| Apr 2026 | Hot pools | 13.1K | 11.5% | 5 |
| May 2026 | Hot pools | 13.1K | 14.6% | 3 |
| Jun 2026 | Hot pools | 16K | 19.3% | 3 |
| Jul 2026 | Hot pools | 13.8K | 12.2% | 4 |
| Aug 2026 | Hot pools | 13K | 15.1% | 3 |
| Sep 2026 | Hot pools | — | — | — |

## How is Onsen Hot Pools measured?

Brandwave collects information about searches that people make online using Onsen Hot Pools’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “onsen co nz”
- “onsen hot pools”
- “onsen hot pools discount”
- “onsen hot pools photos”
- “onsen hot pools price”
- “onsen queenstown”
- “onsenhotpools”

## Which hot pools compete with Onsen Hot Pools?

- [Polynesian Spa](/demand/nz/brands/polynesian-spa): Head-to-head: /demand/nz/compare/onsen-hot-pools-vs-polynesian-spa
- [Wairakei Terraces](/demand/nz/brands/wairakei-terraces): Head-to-head: /demand/nz/compare/onsen-hot-pools-vs-wairakei-terraces
- [Waikite Valley Thermal Pools](/demand/nz/brands/waikite-valley-thermal-pools): Head-to-head: /demand/nz/compare/onsen-hot-pools-vs-waikite-valley-thermal-pools
- [Hanmer Springs Thermal Pools](/demand/nz/brands/hanmer-springs-thermal-pools): Head-to-head: /demand/nz/compare/hanmer-springs-thermal-pools-vs-onsen-hot-pools
- [Tekapo Springs](/demand/nz/brands/tekapo-springs): Head-to-head: /demand/nz/compare/onsen-hot-pools-vs-tekapo-springs

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Onsen Hot Pools: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/onsen-hot-pools

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/onsen-hot-pools. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.