---
title: "Olark: search popularity in New Zealand"
description: "Olark is a live chat platform. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/olark"
publisher: "Brandwave"
---

# Olark: search popularity in New Zealand

Olark is a live chat platform. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Olark
- **Market**: New Zealand
- **Measured month**: Sep 2026
- **Share of Search among live chat platforms**: 0.83%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Live chat platforms | 6 | 0.83% | 10 |

- [Live chat platforms](/demand/nz/categories/nz-live-chat-platforms)

## Top live chat platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Olark did not appear in any of the five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| tawk.to | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Tidio | 2nd | 3 of 3 | 2 of 2 | 5 of 5 |
| Zendesk | 3rd | 3 of 3 | 1 of 2 | 4 of 5 |
| LiveChat | 4th | 1 of 3 | 2 of 2 | 3 of 5 |
| Crisp | 5th | 1 of 3 | 0 of 2 | 1 of 5 |
| Olark | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about live chat platforms

- Asked ChatGPT "Which live chat platform should I use in New Zealand?": 1. tawk.to, 2. Tidio, 3. Crisp, 4. Zendesk, 5. LiveChat
- Asked ChatGPT "What are the best live chat platforms in New Zealand?": 1. Tidio, 2. tawk.to, 3. Zendesk
- Asked ChatGPT "What's the best live chat platform in New Zealand for customer support?": 1. Tidio, 2. Zendesk, 3. tawk.to
- Searched Google, AI Overview "website chat software": 1. tawk.to, 2. Tidio, 3. LiveChat
- Searched Google, AI Overview "live chat for website": 1. tawk.to, 2. LiveChat, 3. Zendesk, 4. Tidio

Not named in any answer: Olark.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## How has branded search demand for Olark changed in New Zealand over the last 12 months?

- Across the 12 months ending September 2026, estimated monthly branded searches for Olark in New Zealand fell from 20 to 10.
- Across the 12 months ending September 2026, Olark’s share of searches among live chat platforms in New Zealand peaked at 3% in November 2025 and was lowest at 0.7% in February 2026.
- Across the 12 months ending September 2026, Olark fell from 5th to 6th among live chat platforms in New Zealand.

## How did search popularity change for New Zealand live chat platforms in September 2026?

- In September 2026, Zendesk gained share of searches among live chat platforms in New Zealand, from 80.8% to 83.5%.
- In September 2026, LiveChat lost share of searches among live chat platforms in New Zealand, from 3.2% to 1.7%.
- In September 2026, Crisp lost share of searches among live chat platforms in New Zealand, from 1.6% to 0.83%.
- In September 2026, Olark lost share of searches among live chat platforms in New Zealand, from 1.6% to 0.83%.
- Estimated monthly branded searches for Tidio in New Zealand fell 47.1% over 12 measured months, from 170 to 90 in September 2026.
- Estimated monthly branded searches for tawk.to in New Zealand fell 22.2% over 12 measured months, from 90 to 70 in September 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Live chat platforms | 20 | 1.2% | 5 |
| Nov 2025 | Live chat platforms | 40 | 3% | 4 |
| Dec 2025 | Live chat platforms | 10 | 0.89% | 6 |
| Jan 2026 | Live chat platforms | 10 | 0.74% | 6 |
| Feb 2026 | Live chat platforms | 10 | 0.7% | 6 |
| Mar 2026 | Live chat platforms | 20 | 1.5% | 5 |
| Apr 2026 | Live chat platforms | 20 | 1.9% | 6 |
| May 2026 | Live chat platforms | 20 | 1.5% | 5 |
| Jun 2026 | Live chat platforms | 20 | 1.5% | 6 |
| Jul 2026 | Live chat platforms | 20 | 1.8% | 6 |
| Aug 2026 | Live chat platforms | 20 | 1.6% | 6 |
| Sep 2026 | Live chat platforms | 10 | 0.83% | 6 |

## How are Olark’s branded searches counted?

Brandwave collects information about searches that people make online using Olark’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “olark”

## Which live chat platforms compete with Olark?

- [Zendesk](/demand/nz/brands/zendesk): Head-to-head: /demand/nz/compare/olark-vs-zendesk
- [Tidio](/demand/nz/brands/tidio): Head-to-head: /demand/nz/compare/olark-vs-tidio
- [tawk.to](/demand/nz/brands/tawk-to): Head-to-head: /demand/nz/compare/olark-vs-tawk-to
- [LiveChat](/demand/nz/brands/livechat): Head-to-head: /demand/nz/compare/livechat-vs-olark
- [Crisp](/demand/nz/brands/crisp): Head-to-head: /demand/nz/compare/crisp-vs-olark

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Olark: search popularity in New Zealand". https://gobrandwave.com/demand/nz/brands/olark

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/olark. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
