--- title: "How popular is Oak & Ivy? Searches and AI answers in New Zealand" description: "A bar and restaurant in Blenheim. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/brands/oak-and-ivy-blenheim" publisher: "Brandwave" --- # How popular is Oak & Ivy? Searches and AI answers in New Zealand A bar and restaurant in Blenheim. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Oak & Ivy - **Market**: New Zealand - **Measured month**: Oct 2026 - **Share of Search among Blenheim and Marlborough restaurants**: 12.8% ## Where does Oak & Ivy compete? | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Blenheim and Marlborough restaurants | 4 | 12.8% | 440 | - [Blenheim and Marlborough restaurants](/demand/nz/locations/blenheim/restaurants) ## Top Blenheim and Marlborough restaurants in ChatGPT and Google AI Overviews In three ChatGPT questions, Oak & Ivy was mentioned in two out of three: in two of the three ChatGPT answers. Oak & Ivy is the fourth most recommended of the seven. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | All answers that named it | | --- | --- | --- | --- | | Arbour | 1st | 3 of 3 | 3 of 3 | | Gramado's | 2nd | 3 of 3 | 3 of 3 | | Harvest Restaurant | 3rd | 3 of 3 | 3 of 3 | | Oak & Ivy | 4th | 2 of 3 | 2 of 3 | | Number 11 at Wairau River | 5th | 2 of 3 | 2 of 3 | | Raupō | Not ranked | 0 of 3 | 0 of 3 | | Scotch Wine Bar | Not ranked | 0 of 3 | 0 of 3 | ## Every AI answer about Blenheim and Marlborough restaurants - Asked ChatGPT "Which and Marlborough restaurant should I go to in Blenheim, New Zealand?": 1. Arbour, 2. Gramado's, 3. Harvest Restaurant, 4. Oak & Ivy, 5. Number 11 at Wairau River - Asked ChatGPT "What are the best and Marlborough restaurants in Blenheim, New Zealand?": 1. Arbour, 2. Gramado's, 3. Harvest Restaurant, 4. Oak & Ivy, 5. Number 11 at Wairau River - Asked ChatGPT "What's the best and Marlborough restaurant in Blenheim, New Zealand for a nice meal?": 1. Arbour, 2. Harvest Restaurant, 3. Gramado's Not named in any answer: Raupō and Scotch Wine Bar. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 20, 2026. ## How has branded search demand for Oak & Ivy changed in New Zealand over the last 12 months? - Across the 12 months ending October 2026, estimated monthly branded searches for Oak & Ivy in New Zealand fell from 1.4K to 440. - Across the 12 months ending October 2026, Oak & Ivy’s share of searches among Blenheim and Marlborough restaurants in New Zealand decreased from 25.9% to 12.8%. - Across the 12 months ending October 2026, Oak & Ivy’s share of searches among Blenheim and Marlborough restaurants in New Zealand peaked at 25.9% in November 2025 and was lowest at 10.1% in April 2026. - Across the 12 months ending October 2026, Oak & Ivy fell from 2nd to 4th among Blenheim and Marlborough restaurants in New Zealand. ## How did search popularity change for New Zealand Blenheim and Marlborough restaurants in October 2026? - In October 2026, Harvest Restaurant overtook Raupō to become the leader among Blenheim and Marlborough restaurants in New Zealand, with 29.1% of the searches. - In October 2026, Scotch Wine Bar gained share of searches among Blenheim and Marlborough restaurants in New Zealand, from 10.7% to 11.6%. - In October 2026, Number 11 at Wairau River gained share of searches among Blenheim and Marlborough restaurants in New Zealand, from 1.6% to 2.3%. - In October 2026, Raupō lost share of searches among Blenheim and Marlborough restaurants in New Zealand, from 23.6% to 20.1%. - In October 2026, Gramado's lost share of searches among Blenheim and Marlborough restaurants in New Zealand, from 21.7% to 18.9%. - In October 2026, Oak & Ivy lost share of searches among Blenheim and Marlborough restaurants in New Zealand, from 14.2% to 12.8%. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Nov 2025 | Blenheim and Marlborough restaurants | 1.4K | 25.9% | 2 | | Dec 2025 | Blenheim and Marlborough restaurants | 1.4K | 19.7% | 2 | | Jan 2026 | Blenheim and Marlborough restaurants | 970 | 13.2% | 3 | | Feb 2026 | Blenheim and Marlborough restaurants | 1K | 14.1% | 3 | | Mar 2026 | Blenheim and Marlborough restaurants | 680 | 12% | 4 | | Apr 2026 | Blenheim and Marlborough restaurants | 460 | 10.1% | 5 | | May 2026 | Blenheim and Marlborough restaurants | 480 | 11.5% | 5 | | Jun 2026 | Blenheim and Marlborough restaurants | 390 | 11.1% | 5 | | Jul 2026 | Blenheim and Marlborough restaurants | 360 | 13% | 4 | | Aug 2026 | Blenheim and Marlborough restaurants | 440 | 13.8% | 4 | | Sep 2026 | Blenheim and Marlborough restaurants | 440 | 14.2% | 4 | | Oct 2026 | Blenheim and Marlborough restaurants | 440 | 12.8% | 4 | ## How are Oak & Ivy’s branded searches counted? Brandwave collects information about searches that people make online using Oak & Ivy’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading. - “oak & ivy blenheim” - “oak and ivy blenheim” ## Which Blenheim and Marlborough restaurants compete with Oak & Ivy? - [Harvest Restaurant](/demand/nz/brands/harvest-restaurant-blenheim): Head-to-head: /demand/nz/compare/harvest-restaurant-blenheim-vs-oak-and-ivy-blenheim - [Raupō](/demand/nz/brands/raupo): Head-to-head: /demand/nz/compare/oak-and-ivy-blenheim-vs-raupo - [Gramado's](/demand/nz/brands/gramados): Head-to-head: /demand/nz/compare/gramados-vs-oak-and-ivy-blenheim - [Scotch Wine Bar](/demand/nz/brands/scotch-wine-bar): Head-to-head: /demand/nz/compare/oak-and-ivy-blenheim-vs-scotch-wine-bar - [Arbour](/demand/nz/brands/arbour): Head-to-head: /demand/nz/compare/arbour-vs-oak-and-ivy-blenheim - [Number 11 at Wairau River](/demand/nz/brands/number-11-wairau-river) ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "How popular is Oak & Ivy? Searches and AI answers in New Zealand". https://gobrandwave.com/demand/nz/brands/oak-and-ivy-blenheim This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/oak-and-ivy-blenheim. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.