--- title: "NZ Post: search popularity and Share of Search in New Zealand" description: "New Zealand's national postal service, delivering mail and parcels and running PostShop outlets. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/brands/nz-post" publisher: "Brandwave" --- # NZ Post: search popularity and Share of Search in New Zealand New Zealand's national postal service, delivering mail and parcels and running PostShop outlets. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: NZ Post - **Market**: New Zealand - **Measured month**: Aug 2026 - **Share of Search among courier and parcel delivery companies**: 60.6% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | courier and parcel delivery companies | 1 | 60.6% | 303K | - [New Zealand courier and parcel delivery companies](/demand/nz/categories/nz-parcel-couriers) ## How has branded search demand for NZ Post changed in New Zealand over the last 12 months? - Across the 11 months ending August 2026, estimated monthly branded searches for NZ Post in New Zealand held steady, from 304K to 303K. - Across the 11 months ending August 2026, NZ Post’s estimated Share of Search among courier and parcel delivery companies in New Zealand increased from 57.1% to 60.6%. - Across the 11 months ending August 2026, NZ Post’s estimated Share of Search among courier and parcel delivery companies in New Zealand peaked at 62.3% in February 2026 and was lowest at 56.5% in July 2026. ## How did search popularity change for New Zealand courier and parcel delivery companies in August 2026? - In August 2026, NZ Post gained estimated Share of Search among courier and parcel delivery companies in New Zealand, from 56.5% to 60.6%. - In August 2026, NZ Couriers lost estimated Share of Search among courier and parcel delivery companies in New Zealand, from 11.4% to 10.4%. - In August 2026, DHL lost estimated Share of Search among courier and parcel delivery companies in New Zealand, from 10.8% to 9.8%. - In August 2026, Aramex lost estimated Share of Search among courier and parcel delivery companies in New Zealand, from 9.7% to 8.7%. - In August 2026, Mainfreight lost estimated Share of Search among courier and parcel delivery companies in New Zealand, from 5.9% to 5.4%. - Post Haste’s estimated Share of Search among courier and parcel delivery companies in New Zealand has lost ground for 3 months in a row, from 3.2% to 2.7% in August 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | courier and parcel delivery companies | 304K | 57.1% | 1 | | Nov 2025 | courier and parcel delivery companies | 308K | 58.5% | 1 | | Dec 2025 | courier and parcel delivery companies | 373K | 60.6% | 1 | | Jan 2026 | courier and parcel delivery companies | 314K | 61.7% | 1 | | Feb 2026 | courier and parcel delivery companies | 303K | 62.3% | 1 | | Mar 2026 | courier and parcel delivery companies | 310K | 59.4% | 1 | | Apr 2026 | courier and parcel delivery companies | 301K | 59.7% | 1 | | May 2026 | courier and parcel delivery companies | 256K | 58.8% | 1 | | Jun 2026 | courier and parcel delivery companies | 301K | 58.7% | 1 | | Jul 2026 | courier and parcel delivery companies | 256K | 56.5% | 1 | | Aug 2026 | courier and parcel delivery companies | 303K | 60.6% | 1 | | Sep 2026 | courier and parcel delivery companies | — | — | — | ## How is NZ Post measured? Brandwave collects information about searches that people make online using NZ Post’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading. - “New Zealand Post” - “New Zealand Post courier” - “New Zealand Post courier service” - “New Zealand Post Hamilton” - “New Zealand Post near me” - “NZ Post” - “NZ Post Australia” - “NZ Post business” - “NZ Post co” - “NZ Post cost” - “NZ Post courier prices” - “NZ Post courier service” - “NZ Post Highbrook” - “NZ Post international” - “NZ Post international courier” - “NZ Post international courier charges” - “NZ Post near me” - “NZ Post New Plymouth” - “NZ Post New Zealand” - “NZ Post NZ” - “NZ Post office” - “NZ Post office near me” - “NZ Post overnight courier” - “NZ Post parcel” - “NZ Post prices” - “NZ Post rural delivery” - “NZ Post sending” - “NZ Post sending a parcel” - “NZ Post sending internationally” - “NZ Post shipping” - “NZ Post shop” - “NZ Post shops” - “NZ Post website” - “NZ Post YouShop” - “nzpost” ## Which courier and parcel delivery companies compete with NZ Post? - [NZ Couriers](/demand/nz/brands/nz-couriers): Head-to-head: /demand/nz/compare/nz-couriers-vs-nz-post - [DHL](/demand/nz/brands/dhl): Head-to-head: /demand/nz/compare/dhl-vs-nz-post - [Aramex](/demand/nz/brands/aramex): Head-to-head: /demand/nz/compare/aramex-vs-nz-post - [Mainfreight](/demand/nz/brands/mainfreight): Head-to-head: /demand/nz/compare/mainfreight-vs-nz-post - [Post Haste](/demand/nz/brands/post-haste): Head-to-head: /demand/nz/compare/nz-post-vs-post-haste - [CourierPost](/demand/nz/brands/courierpost) - [Castle Parcels](/demand/nz/brands/castle-parcels) ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "NZ Post: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/nz-post This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/nz-post. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.