---
title: "NZ Breakers: search popularity and Share of Search in New Zealand"
description: "NZ Breakers is a professional sports team based in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/nz-breakers"
publisher: "Brandwave"
---

# NZ Breakers: search popularity and Share of Search in New Zealand

NZ Breakers is a professional sports team based in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: NZ Breakers
- **Market**: New Zealand
- **Measured month**: Aug 2026
- **Share of Search among professional sports teams**: 3.4%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Professional sports teams | 4 | 3.4% | 5.5K |

- [Professional sports teams](/demand/nz/categories/nz-professional-sports-teams)

## How has branded search demand for NZ Breakers changed in New Zealand over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for NZ Breakers in New Zealand fell from 21.2K to 5.5K.
- Across the 11 months ending August 2026, NZ Breakers’ estimated Share of Search among professional sports teams in New Zealand decreased from 11.8% to 3.4%.
- Across the 11 months ending August 2026, NZ Breakers’ estimated Share of Search among professional sports teams in New Zealand peaked at 11.8% in October 2025 and was lowest at 0.85% in May 2026.
- Across the 11 months ending August 2026, NZ Breakers fell from 3rd to 4th among professional sports teams in New Zealand.

## How did search popularity change for New Zealand professional sports teams in August 2026?

- In August 2026, One NZ Warriors gained estimated Share of Search among professional sports teams in New Zealand, from 55.1% to 70.8%.
- In August 2026, NZ Breakers gained estimated Share of Search among professional sports teams in New Zealand, from 2.6% to 3.4%.
- In August 2026, Auckland FC lost estimated Share of Search among professional sports teams in New Zealand, from 34.2% to 17.6%.
- Estimated monthly branded searches for Wellington Phoenix in New Zealand fell 73.2% over 11 measured months, from 50.1K to 13.4K in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Professional sports teams | 21.2K | 11.8% | 3 |
| Nov 2025 | Professional sports teams | 14.1K | 5.9% | 3 |
| Dec 2025 | Professional sports teams | 16.9K | 7.8% | 3 |
| Jan 2026 | Professional sports teams | 21K | 8.9% | 3 |
| Feb 2026 | Professional sports teams | 15K | 6.4% | 4 |
| Mar 2026 | Professional sports teams | 3K | 1.2% | 4 |
| Apr 2026 | Professional sports teams | 2.8K | 1% | 4 |
| May 2026 | Professional sports teams | 4.4K | 0.85% | 4 |
| Jun 2026 | Professional sports teams | 3.4K | 3.1% | 4 |
| Jul 2026 | Professional sports teams | 3.7K | 2.6% | 4 |
| Aug 2026 | Professional sports teams | 5.5K | 3.4% | 4 |
| Sep 2026 | Professional sports teams | — | — | — |

## How is NZ Breakers measured?

Brandwave collects information about searches that people make online using NZ Breakers’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “breakers basketball”
- “nbl nz breakers”
- “new zealand breakers basketball”
- “nz breakers”
- “nz breakers fixtures”
- “nz breakers game”
- “nz breakers near me”
- “nz breakers team”
- “nz breakers tickets”
- “nzbreakers”
- “nzbreakers tickets”

## Which professional sports teams compete with NZ Breakers?

- [One NZ Warriors](/demand/nz/brands/one-nz-warriors): Head-to-head: /demand/nz/compare/nz-breakers-vs-one-nz-warriors
- [Auckland FC](/demand/nz/brands/auckland-fc): Head-to-head: /demand/nz/compare/auckland-fc-vs-nz-breakers
- [Wellington Phoenix](/demand/nz/brands/wellington-phoenix): Head-to-head: /demand/nz/compare/nz-breakers-vs-wellington-phoenix

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "NZ Breakers: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/nz-breakers

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/nz-breakers. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.