--- title: "Novotel New Plymouth Taranaki: search popularity and Share of Search in New Zealand" description: "Novotel New Plymouth Taranaki provides visitor accommodation in New Plymouth, New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/brands/novotel-new-plymouth-taranaki" publisher: "Brandwave" --- # Novotel New Plymouth Taranaki: search popularity and Share of Search in New Zealand Novotel New Plymouth Taranaki provides visitor accommodation in New Plymouth, New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Novotel New Plymouth Taranaki - **Owned by**: Accor - **Market**: New Zealand - **Measured month**: Aug 2026 - **Share of Search among new plymouth hotels and accommodation**: 17.8% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | New Plymouth hotels and accommodation | 3 | 17.8% | 3.6K | - [New Plymouth hotels and accommodation](/demand/nz/categories/nz-new-plymouth-hotels) ## How has branded search demand for Novotel New Plymouth Taranaki changed in New Zealand over the last 12 months? - Across the 11 months ending August 2026, estimated monthly branded searches for Novotel New Plymouth Taranaki in New Zealand fell from 3.8K to 3.6K. - Across the 11 months ending August 2026, Novotel New Plymouth Taranaki’s estimated Share of Search among new plymouth hotels and accommodation in New Zealand decreased from 21.4% to 17.8%. - Across the 11 months ending August 2026, Novotel New Plymouth Taranaki’s estimated Share of Search among new plymouth hotels and accommodation in New Zealand peaked at 24.2% in December 2025 and was lowest at 17.8% in August 2026. ## How did search popularity change for New Zealand new plymouth hotels and accommodation in August 2026? - In August 2026, King & Queen Hotel Suites gained estimated Share of Search among new plymouth hotels and accommodation in New Zealand, from 40.8% to 47.3%. - In August 2026, Novotel New Plymouth Taranaki lost estimated Share of Search among new plymouth hotels and accommodation in New Zealand, from 21.4% to 17.8%. - In August 2026, The Devon Hotel lost estimated Share of Search among new plymouth hotels and accommodation in New Zealand, from 37.8% to 34.9%. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | New Plymouth hotels and accommodation | 3.8K | 21.4% | 3 | | Nov 2025 | New Plymouth hotels and accommodation | 3.9K | 20.8% | 3 | | Dec 2025 | New Plymouth hotels and accommodation | 5.6K | 24.2% | 3 | | Jan 2026 | New Plymouth hotels and accommodation | 5.5K | 19% | 3 | | Feb 2026 | New Plymouth hotels and accommodation | 3.9K | 20.9% | 3 | | Mar 2026 | New Plymouth hotels and accommodation | 3.7K | 21.2% | 3 | | Apr 2026 | New Plymouth hotels and accommodation | 3.3K | 19.7% | 3 | | May 2026 | New Plymouth hotels and accommodation | 3.3K | 20.9% | 3 | | Jun 2026 | New Plymouth hotels and accommodation | 3.4K | 19.9% | 3 | | Jul 2026 | New Plymouth hotels and accommodation | 4K | 21.4% | 3 | | Aug 2026 | New Plymouth hotels and accommodation | 3.6K | 17.8% | 3 | | Sep 2026 | New Plymouth hotels and accommodation | — | — | — | ## How is Novotel New Plymouth Taranaki measured? Brandwave collects information about searches that people make online using Novotel New Plymouth Taranaki’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading. - “novotel new plymouth” - “novotel new plymouth nz” - “novotel new plymouth taranaki” - “novotel taranaki” - “the novotel new plymouth” ## Which new plymouth hotels and accommodation compete with Novotel New Plymouth Taranaki? - [King & Queen Hotel Suites](/demand/nz/brands/king-and-queen-hotel-suites): Head-to-head: /demand/nz/compare/king-and-queen-hotel-suites-vs-novotel-new-plymouth-taranaki - [The Devon Hotel](/demand/nz/brands/the-devon-hotel): Head-to-head: /demand/nz/compare/novotel-new-plymouth-taranaki-vs-the-devon-hotel ## Who owns Novotel New Plymouth Taranaki? Novotel New Plymouth Taranaki is owned by Accor. Brandwave also tracks Accor, Novotel Auckland Airport, Novotel Christchurch Cathedral Square, Novotel Hamilton Tainui, Novotel Queenstown Lakeside, Novotel Rotorua Lakeside, Pullman Auckland, Pullman Rotorua, Sofitel Auckland Viaduct Harbour, Sofitel Queenstown and Sofitel Wellington, owned by the same company, in New Zealand. - [Accor](/demand/nz/companies/accor): Owns 12 tracked brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Who owns Novotel New Plymouth Taranaki? Novotel New Plymouth Taranaki is owned by Accor. Brandwave also tracks Accor, Novotel Auckland Airport, Novotel Christchurch Cathedral Square, Novotel Hamilton Tainui, Novotel Queenstown Lakeside, Novotel Rotorua Lakeside, Pullman Auckland, Pullman Rotorua, Sofitel Auckland Viaduct Harbour, Sofitel Queenstown and Sofitel Wellington, owned by the same company, in New Zealand. ## Cite this page Brandwave. "Novotel New Plymouth Taranaki: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/novotel-new-plymouth-taranaki This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/novotel-new-plymouth-taranaki. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.