--- title: "Northern Bass: search popularity and Share of Search in New Zealand" description: "Northern Bass is a music festival in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/brands/northern-bass" publisher: "Brandwave" --- # Northern Bass: search popularity and Share of Search in New Zealand Northern Bass is a music festival in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Northern Bass - **Market**: New Zealand - **Measured month**: Aug 2026 - **Share of Search among music festivals**: 8.9% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Music festivals | 2 | 8.9% | 6.2K | - [Music festivals](/demand/nz/categories/nz-music-festivals) ## How has branded search demand for Northern Bass changed in New Zealand over the last 12 months? - Across the 11 months ending August 2026, estimated monthly branded searches for Northern Bass in New Zealand fell from 7K to 6.2K. - Across the 11 months ending August 2026, Northern Bass’ estimated Share of Search among music festivals in New Zealand decreased from 15.5% to 8.9%. - Across the 11 months ending August 2026, Northern Bass’ estimated Share of Search among music festivals in New Zealand peaked at 25.2% in December 2025 and was lowest at 0.77% in February 2026. - Across the 11 months ending August 2026, Northern Bass rose from 3rd to 2nd among music festivals in New Zealand. ## How did search popularity change for New Zealand music festivals in August 2026? - In August 2026, Laneway gained estimated Share of Search among music festivals in New Zealand, from 4.1% to 8.8%. - In August 2026, Rhythm and Vines gained estimated Share of Search among music festivals in New Zealand, from 76.4% to 78.7%. - In August 2026, Northern Bass lost estimated Share of Search among music festivals in New Zealand, from 15.7% to 8.9%. - Electric Avenue’s estimated Share of Search among music festivals in New Zealand has lost ground for 3 months in a row, from 8.6% to 2.7% in August 2026. - Splore’s estimated Share of Search among music festivals in New Zealand has lost ground for 3 months in a row, from 4.5% to 0.66% in August 2026. - Homegrown’s estimated Share of Search among music festivals in New Zealand has lost ground for 3 months in a row, from 3.4% to 0.23% in August 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Music festivals | 7K | 15.5% | 3 | | Nov 2025 | Music festivals | 8.6K | 17.6% | 3 | | Dec 2025 | Music festivals | 35.1K | 25.2% | 2 | | Jan 2026 | Music festivals | 2.9K | 3% | 5 | | Feb 2026 | Music festivals | 1.1K | 0.77% | 6 | | Mar 2026 | Music festivals | 2K | 11.2% | 4 | | Apr 2026 | Music festivals | 2K | 16.7% | 3 | | May 2026 | Music festivals | 2K | 20.7% | 2 | | Jun 2026 | Music festivals | 2.5K | 20.3% | 2 | | Jul 2026 | Music festivals | 8.2K | 15.7% | 2 | | Aug 2026 | Music festivals | 6.2K | 8.9% | 2 | | Sep 2026 | Music festivals | — | — | — | ## How is Northern Bass measured? Brandwave collects information about searches that people make online using Northern Bass’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading. - “northern bass” - “northern bass bus tickets” - “northern bass festival” - “northern bass lineup” - “northern bass near me” - “northern bass new zealand” - “northern bass tickets” - “northernbass” - “northernbass co nz” - “northernbass lineup” - “northernbass tickets” ## Which music festivals compete with Northern Bass? - [Rhythm and Vines](/demand/nz/brands/rhythm-and-vines): Head-to-head: /demand/nz/compare/northern-bass-vs-rhythm-and-vines - [Laneway](/demand/nz/brands/laneway): Head-to-head: /demand/nz/compare/laneway-vs-northern-bass - [Electric Avenue](/demand/nz/brands/electric-avenue): Head-to-head: /demand/nz/compare/electric-avenue-vs-northern-bass - [Splore](/demand/nz/brands/splore): Head-to-head: /demand/nz/compare/northern-bass-vs-splore - [Homegrown](/demand/nz/brands/homegrown): Head-to-head: /demand/nz/compare/homegrown-vs-northern-bass ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "Northern Bass: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/northern-bass This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/northern-bass. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.