---
title: "MUK Hair: search popularity in New Zealand"
description: "MUK Hair makes hair styling tools. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/muk-hair"
publisher: "Brandwave"
---

# MUK Hair: search popularity in New Zealand

MUK Hair makes hair styling tools. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: MUK Hair
- **Market**: New Zealand
- **Measured month**: Sep 2026
- **Share of Search among curling wand brands**: 0.38%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Curling wand brands | 5 | 0.38% | 70 |

- [Curling wand brands](/demand/nz/categories/nz-curling-wand-brands)

## Top curling wand brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, MUK Hair was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. MUK Hair is the third most recommended of the five.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| ghd | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Remington | 2nd | 2 of 3 | 1 of 2 | 3 of 5 |
| MUK Hair | 3rd | 2 of 3 | 0 of 2 | 2 of 5 |
| BaByliss | 4th | 2 of 3 | 0 of 2 | 2 of 5 |
| GHD | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about curling wand brands

- Asked ChatGPT "Which curling wand brand should I buy in New Zealand?": 1. ghd, 2. Remington, 3. MUK Hair, 4. BaByliss
- Asked ChatGPT "What are the best curling wand brands in New Zealand?": 1. ghd, 2. MUK Hair, 3. Remington
- Asked ChatGPT "What's the best curling wand brand in New Zealand for curly hair?": 1. ghd, 2. BaByliss
- Searched Google, AI Overview "hair curler nz": 1. Remington, 2. ghd
- Searched Google, AI Overview "best curling wand": 1. ghd

Not named in any answer: GHD.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## How has branded search demand for MUK Hair changed in New Zealand over the last 12 months?

- Across the 12 months ending September 2026, estimated monthly branded searches for MUK Hair in New Zealand fell from 110 to 70.
- Across the 12 months ending September 2026, MUK Hair’s share of searches among curling wand brands in New Zealand held steady, from 0.63% to 0.38%.

## How did search popularity change for New Zealand curling wand brands in September 2026?

- In September 2026, ghd gained share of searches among curling wand brands in New Zealand, from 89.6% to 90.9%.
- In September 2026, BaByliss lost share of searches among curling wand brands in New Zealand, from 7.4% to 6.1%.
- Estimated monthly branded searches for Remington in New Zealand rose 23.5% over 12 measured months, from 170 to 210 in September 2026.
- Estimated monthly branded searches for MUK Hair in New Zealand fell 36.4% over 12 measured months, from 110 to 70 in September 2026.
- Estimated monthly branded searches for GHD in New Zealand fell 18.8% over 12 measured months, from 320 to 260 in September 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Curling wand brands | 110 | 0.63% | 5 |
| Nov 2025 | Curling wand brands | 70 | 0.27% | 5 |
| Dec 2025 | Curling wand brands | 40 | 0.19% | 5 |
| Jan 2026 | Curling wand brands | 40 | 0.32% | 5 |
| Feb 2026 | Curling wand brands | 40 | 0.3% | 5 |
| Mar 2026 | Curling wand brands | 50 | 0.32% | 5 |
| Apr 2026 | Curling wand brands | 20 | 0.13% | 5 |
| May 2026 | Curling wand brands | 30 | 0.19% | 5 |
| Jun 2026 | Curling wand brands | 30 | 0.18% | 5 |
| Jul 2026 | Curling wand brands | 70 | 0.42% | 5 |
| Aug 2026 | Curling wand brands | 50 | 0.29% | 5 |
| Sep 2026 | Curling wand brands | 70 | 0.38% | 5 |

## How are MUK Hair’s branded searches counted?

Brandwave collects information about searches that people make online using MUK Hair’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “muk hair”

## Which curling wand brands compete with MUK Hair?

- [ghd](/demand/nz/brands/ghd-hair): Head-to-head: /demand/nz/compare/ghd-hair-vs-muk-hair
- [BaByliss](/demand/nz/brands/babyliss): Head-to-head: /demand/nz/compare/babyliss-vs-muk-hair
- [GHD](/demand/nz/brands/ghd): Head-to-head: /demand/nz/compare/ghd-vs-muk-hair
- [Remington](/demand/nz/brands/remington-grooming): Head-to-head: /demand/nz/compare/muk-hair-vs-remington-grooming

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "MUK Hair: search popularity in New Zealand". https://gobrandwave.com/demand/nz/brands/muk-hair

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/muk-hair. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
