---
title: "Mountain Buggy: search popularity and Share of Search in New Zealand"
description: "Mountain Buggy makes prams and strollers sold in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/mountain-buggy"
publisher: "Brandwave"
---

# Mountain Buggy: search popularity and Share of Search in New Zealand

Mountain Buggy makes prams and strollers sold in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Mountain Buggy
- **Market**: New Zealand
- **Measured month**: Aug 2026
- **Share of Search among pram and stroller brands**: 43.4%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Pram and stroller brands | 1 | 43.4% | 8.5K |

- [Pram and stroller brands](/demand/nz/categories/nz-pram-and-stroller-brands)

## How has branded search demand for Mountain Buggy changed in New Zealand over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Mountain Buggy in New Zealand fell from 9.3K to 8.5K.
- Across the 11 months ending August 2026, Mountain Buggy’s estimated Share of Search among pram and stroller brands in New Zealand decreased from 47.2% to 43.4%.
- Across the 11 months ending August 2026, Mountain Buggy’s estimated Share of Search among pram and stroller brands in New Zealand peaked at 51.2% in January 2026 and was lowest at 43.4% in August 2026.

## How did search popularity change for New Zealand pram and stroller brands in August 2026?

- In August 2026, UPPAbaby gained estimated Share of Search among pram and stroller brands in New Zealand, from 12.8% to 13.8%.
- In August 2026, Cybex gained estimated Share of Search among pram and stroller brands in New Zealand, from 4.6% to 5.4%.
- In August 2026, Mountain Buggy lost estimated Share of Search among pram and stroller brands in New Zealand, from 45.1% to 43.4%.
- In August 2026, phil&teds lost estimated Share of Search among pram and stroller brands in New Zealand, from 11.9% to 10.9%.
- Bugaboo’s estimated Share of Search among pram and stroller brands in New Zealand has gained ground for 3 months in a row, from 18.5% to 20.3% in August 2026.
- Joolz’s estimated Share of Search among pram and stroller brands in New Zealand has gained ground for 3 months in a row, from 2.6% to 3.5% in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Pram and stroller brands | 9.3K | 47.2% | 1 |
| Nov 2025 | Pram and stroller brands | 10.8K | 49.1% | 1 |
| Dec 2025 | Pram and stroller brands | 7.7K | 48% | 1 |
| Jan 2026 | Pram and stroller brands | 10.7K | 51.2% | 1 |
| Feb 2026 | Pram and stroller brands | 8.1K | 49.2% | 1 |
| Mar 2026 | Pram and stroller brands | 8.8K | 46.4% | 1 |
| Apr 2026 | Pram and stroller brands | 8K | 46.1% | 1 |
| May 2026 | Pram and stroller brands | 8.3K | 46.3% | 1 |
| Jun 2026 | Pram and stroller brands | 8.3K | 46.1% | 1 |
| Jul 2026 | Pram and stroller brands | 8.1K | 45.1% | 1 |
| Aug 2026 | Pram and stroller brands | 8.5K | 43.4% | 1 |
| Sep 2026 | Pram and stroller brands | — | — | — |

## How is Mountain Buggy measured?

Brandwave collects information about searches that people make online using Mountain Buggy’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “mountain buggy”
- “mountain buggy capsule”
- “mountain buggy duet”
- “mountain buggy jungle urban”
- “mountain buggy nano”
- “mountain buggy near me”
- “mountain buggy nz”
- “mountain buggy online”
- “mountain buggy pram”
- “mountain buggy stroller”
- “mountain buggy terrain”
- “mountainbuggy”
- “mountainbuggy com”
- “mountainbuggy nz”
- “mountainbuggy pram”
- “mountainbuggy stroller”
- “mountainbuggy swift”

## Which pram and stroller brands compete with Mountain Buggy?

- [Bugaboo](/demand/nz/brands/bugaboo): Head-to-head: /demand/nz/compare/bugaboo-vs-mountain-buggy
- [UPPAbaby](/demand/nz/brands/uppababy): Head-to-head: /demand/nz/compare/mountain-buggy-vs-uppababy
- [phil&teds](/demand/nz/brands/phil-and-teds): Head-to-head: /demand/nz/compare/mountain-buggy-vs-phil-and-teds
- [Cybex](/demand/nz/brands/cybex): Head-to-head: /demand/nz/compare/cybex-vs-mountain-buggy
- [Joolz](/demand/nz/brands/joolz): Head-to-head: /demand/nz/compare/joolz-vs-mountain-buggy
- [Babyzen](/demand/nz/brands/babyzen)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Mountain Buggy: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/mountain-buggy

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/mountain-buggy. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.