---
title: "Mortgage Pundit: search popularity and Share of Search in New Zealand"
description: "Mortgage Pundit provides mortgage advice and home lending services in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/mortgage-pundit"
publisher: "Brandwave"
---

# Mortgage Pundit: search popularity and Share of Search in New Zealand

Mortgage Pundit provides mortgage advice and home lending services in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Mortgage Pundit
- **Market**: New Zealand
- **Measured month**: Aug 2026
- **Share of Search among ashburton mortgage advisers**: 0.3%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Ashburton mortgage advisers | 5 | 0.3% | 20 |
| Blenheim mortgage advisers | 5 | 0.24% | 20 |
| Cambridge mortgage advisers | 5 | 0.27% | 20 |
| Gisborne mortgage advisers | 4 | 0.31% | 20 |

- [Ashburton mortgage advisers](/demand/nz/categories/nz-ashburton-mortgage-advisers)
- [Blenheim mortgage advisers](/demand/nz/categories/nz-blenheim-mortgage-advisers)
- [Cambridge mortgage advisers](/demand/nz/categories/nz-cambridge-mortgage-advisers)
- [Gisborne mortgage advisers](/demand/nz/categories/nz-gisborne-mortgage-advisers)

## How has branded search demand for Mortgage Pundit changed in New Zealand over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Mortgage Pundit in New Zealand held steady at 20.
- Across the 11 months ending August 2026, Mortgage Pundit’s estimated Share of Search among ashburton mortgage advisers in New Zealand held steady, from 0.28% to 0.3%.
- Across the 11 months ending August 2026, Mortgage Pundit’s estimated Share of Search among blenheim mortgage advisers in New Zealand held steady, from 0.22% to 0.24%.
- Across the 11 months ending August 2026, Mortgage Pundit’s estimated Share of Search among cambridge mortgage advisers in New Zealand held steady, from 0.24% to 0.27%.
- Across the 11 months ending August 2026, Mortgage Pundit’s estimated Share of Search among gisborne mortgage advisers in New Zealand held steady, from 0.27% to 0.31%.

## How did search popularity change for New Zealand ashburton mortgage advisers in August 2026?

- In August 2026, Journey Mortgages overtook Mainland Insurance and Mortgages to rank 2nd among ashburton mortgage advisers in New Zealand, at 1.4%.
- In August 2026, NZHL lost estimated Share of Search among ashburton mortgage advisers in New Zealand, from 97.7% to 97%.
- Estimated monthly branded searches for Canterbury Home Loans in New Zealand rose 33.3% over 11 measured months, from 30 to 40 in August 2026.
- Estimated monthly branded searches for Mainland Insurance and Mortgages in New Zealand rose 25% over 11 measured months, from 40 to 50 in August 2026.

## How did search popularity change for New Zealand blenheim mortgage advisers in August 2026?

- In August 2026, Loan Market gained estimated Share of Search among blenheim mortgage advisers in New Zealand, from 18.9% to 20.6%.
- In August 2026, NZHL lost estimated Share of Search among blenheim mortgage advisers in New Zealand, from 79.4% to 77%.
- In August 2026, In-House Mortgages rose from 5th to 4th among blenheim mortgage advisers in New Zealand.
- In August 2026, Mortgage Pundit fell from 4th to 5th among blenheim mortgage advisers in New Zealand.
- Estimated monthly branded searches for Mortgage Room in New Zealand rose 27.3% over 11 measured months, from 110 to 140 in August 2026.

## How did search popularity change for New Zealand cambridge mortgage advisers in August 2026?

- In August 2026, My Mortgage gained estimated Share of Search among cambridge mortgage advisers in New Zealand, from 3.2% to 4.1%.
- In August 2026, Mortgage Link lost estimated Share of Search among cambridge mortgage advisers in New Zealand, from 8.7% to 8.1%.
- Estimated monthly branded searches for Murtaghs Mortgage Brokers in New Zealand fell 35.7% over 11 measured months, from 140 to 90 in August 2026.
- Estimated monthly branded searches for NZHL in New Zealand fell 10.5% over 11 measured months, from 7.1K to 6.4K in August 2026.

## How did search popularity change for New Zealand gisborne mortgage advisers in August 2026?

- Estimated monthly branded searches for Gisborne Financial Services in New Zealand rose 150% over 11 measured months, from 20 to 50 in August 2026.
- Estimated monthly branded searches for Mortgage Sure in New Zealand fell 33.3% over 11 measured months, from 120 to 80 in August 2026.
- Estimated monthly branded searches for NZHL in New Zealand fell 10.5% over 11 measured months, from 7.1K to 6.4K in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Ashburton mortgage advisers | 20 | 0.28% | 5 |
| Nov 2025 | Ashburton mortgage advisers | 10 | 0.14% | 5 |
| Dec 2025 | Ashburton mortgage advisers | 10 | 0.19% | 5 |
| Jan 2026 | Ashburton mortgage advisers | 10 | 0.15% | 5 |
| Feb 2026 | Ashburton mortgage advisers | 10 | 0.14% | 5 |
| Mar 2026 | Ashburton mortgage advisers | 30 | 0.42% | 4 |
| Apr 2026 | Ashburton mortgage advisers | 20 | 0.34% | 5 |
| May 2026 | Ashburton mortgage advisers | 10 | 0.15% | 5 |
| Jun 2026 | Ashburton mortgage advisers | 50 | 0.86% | 3 |
| Jul 2026 | Ashburton mortgage advisers | 20 | 0.31% | 5 |
| Aug 2026 | Ashburton mortgage advisers | 20 | 0.3% | 5 |
| Sep 2026 | Ashburton mortgage advisers | — | — | — |
| Oct 2025 | Blenheim mortgage advisers | 20 | 0.22% | 5 |
| Nov 2025 | Blenheim mortgage advisers | 10 | 0.11% | 6 |
| Dec 2025 | Blenheim mortgage advisers | 10 | 0.15% | 6 |
| Jan 2026 | Blenheim mortgage advisers | 10 | 0.12% | 6 |
| Feb 2026 | Blenheim mortgage advisers | 10 | 0.11% | 6 |
| Mar 2026 | Blenheim mortgage advisers | 30 | 0.33% | 5 |
| Apr 2026 | Blenheim mortgage advisers | 20 | 0.27% | 5 |
| May 2026 | Blenheim mortgage advisers | 10 | 0.12% | 6 |
| Jun 2026 | Blenheim mortgage advisers | 50 | 0.68% | 4 |
| Jul 2026 | Blenheim mortgage advisers | 20 | 0.25% | 4 |
| Aug 2026 | Blenheim mortgage advisers | 20 | 0.24% | 5 |
| Sep 2026 | Blenheim mortgage advisers | — | — | — |
| Oct 2025 | Cambridge mortgage advisers | 20 | 0.24% | 5 |
| Nov 2025 | Cambridge mortgage advisers | 10 | 0.12% | 5 |
| Dec 2025 | Cambridge mortgage advisers | 10 | 0.16% | 5 |
| Jan 2026 | Cambridge mortgage advisers | 10 | 0.13% | 5 |
| Feb 2026 | Cambridge mortgage advisers | 10 | 0.12% | 5 |
| Mar 2026 | Cambridge mortgage advisers | 30 | 0.35% | 5 |
| Apr 2026 | Cambridge mortgage advisers | 20 | 0.29% | 5 |
| May 2026 | Cambridge mortgage advisers | 10 | 0.13% | 5 |
| Jun 2026 | Cambridge mortgage advisers | 50 | 0.73% | 5 |
| Jul 2026 | Cambridge mortgage advisers | 20 | 0.27% | 5 |
| Aug 2026 | Cambridge mortgage advisers | 20 | 0.27% | 5 |
| Sep 2026 | Cambridge mortgage advisers | — | — | — |
| Oct 2025 | Gisborne mortgage advisers | 20 | 0.27% | 4 |
| Nov 2025 | Gisborne mortgage advisers | 10 | 0.13% | 4 |
| Dec 2025 | Gisborne mortgage advisers | 10 | 0.19% | 4 |
| Jan 2026 | Gisborne mortgage advisers | 10 | 0.15% | 4 |
| Feb 2026 | Gisborne mortgage advisers | 10 | 0.14% | 4 |
| Mar 2026 | Gisborne mortgage advisers | 30 | 0.42% | 4 |
| Apr 2026 | Gisborne mortgage advisers | 20 | 0.34% | 4 |
| May 2026 | Gisborne mortgage advisers | 10 | 0.15% | 4 |
| Jun 2026 | Gisborne mortgage advisers | 50 | 0.87% | 3 |
| Jul 2026 | Gisborne mortgage advisers | 20 | 0.31% | 4 |
| Aug 2026 | Gisborne mortgage advisers | 20 | 0.31% | 4 |
| Sep 2026 | Gisborne mortgage advisers | — | — | — |

## How is Mortgage Pundit measured?

Brandwave collects information about searches that people make online using Mortgage Pundit’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “mortgage pundit”

## Which ashburton mortgage advisers compete with Mortgage Pundit?

- [NZHL](/demand/nz/brands/nzhl): Head-to-head: /demand/nz/compare/mortgage-pundit-vs-nzhl
- [Journey Mortgages](/demand/nz/brands/journey-mortgages): Head-to-head: /demand/nz/compare/journey-mortgages-vs-mortgage-pundit
- [Mainland Insurance and Mortgages](/demand/nz/brands/mainland-insurance-and-mortgages): Head-to-head: /demand/nz/compare/mainland-insurance-and-mortgages-vs-mortgage-pundit
- [Canterbury Home Loans](/demand/nz/brands/canterbury-home-loans): Head-to-head: /demand/nz/compare/canterbury-home-loans-vs-mortgage-pundit

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Mortgage Pundit: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/mortgage-pundit

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/mortgage-pundit. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
