---
title: "Morphum Environmental: search popularity in New Zealand"
description: "Morphum Environmental is an environmental engineering consultancy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/morphum"
publisher: "Brandwave"
---

# Morphum Environmental: search popularity in New Zealand

Morphum Environmental is an environmental engineering consultancy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Morphum Environmental
- **Market**: New Zealand
- **Measured month**: Sep 2026
- **Share of Search among environmental and carbon consultants**: 17.1%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Environmental and carbon consultants | 2 | 17.1% | 930 |

- [Environmental and carbon consultants](/demand/nz/categories/nz-environmental-consultancies)

## Top environmental and carbon consultants in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Morphum Environmental did not appear in any of the five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| thinkstep-anz | 1st | 3 of 3 | 0 of 2 | 3 of 5 |
| Toitū Envirocare | 2nd | 3 of 3 | 0 of 2 | 3 of 5 |
| Pattle Delamore Partners | 3rd | 2 of 3 | 0 of 2 | 2 of 5 |
| Oxygen Consulting | 3rd | 2 of 3 | 0 of 2 | 2 of 5 |
| Tonkin + Taylor | 5th | 2 of 3 | 0 of 2 | 2 of 5 |
| Morphum Environmental | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Ekos | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about environmental and carbon consultants

- Asked ChatGPT "Which environmental and carbon consultant should I hire in New Zealand?": 1. Pattle Delamore Partners, 2. thinkstep-anz, 3. Oxygen Consulting, 4. Toitū Envirocare, 5. Tonkin + Taylor
- Asked ChatGPT "What are the best environmental and carbon consultants in New Zealand?": 1. thinkstep-anz, 2. Oxygen Consulting, 3. Toitū Envirocare, 4. Pattle Delamore Partners, 5. Tonkin + Taylor
- Asked ChatGPT "What's the best environmental and carbon consultant in New Zealand for a sustainability report?": 1. thinkstep-anz, 2. Toitū Envirocare
- Searched Google, AI Overview "environmental consultants nz": named none of the brands we track
- Searched Google, AI Overview "carbon accounting consultants": named none of the brands we track

Not named in any answer: Morphum Environmental and Ekos.

Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026.

## How has branded search demand for Morphum Environmental changed in New Zealand over the last 12 months?

- Across the 12 months ending September 2026, estimated monthly branded searches for Morphum Environmental in New Zealand held steady, from 890 to 930.
- Across the 12 months ending September 2026, Morphum Environmental’s share of searches among environmental and carbon consultants in New Zealand increased from 15.7% to 17.1%.
- Across the 12 months ending September 2026, Morphum Environmental’s share of searches among environmental and carbon consultants in New Zealand peaked at 17.1% in September 2026 and was lowest at 10.9% in February 2026.

## How did search popularity change for New Zealand environmental and carbon consultants in September 2026?

- In September 2026, Pattle Delamore Partners overtook Toitū Envirocare to rank 3rd among environmental and carbon consultants in New Zealand, with 6.6% of the searches.
- In September 2026, Ekos overtook Toitū Envirocare to rank 4th among environmental and carbon consultants in New Zealand, with 3.9% of the searches.
- In September 2026, Morphum Environmental gained share of searches among environmental and carbon consultants in New Zealand, from 13.1% to 17.1%.
- In September 2026, Tonkin + Taylor lost share of searches among environmental and carbon consultants in New Zealand, from 72.2% to 66.4%.
- In September 2026, Toitū Envirocare lost share of searches among environmental and carbon consultants in New Zealand, from 5.2% to 3.9%.
- In September 2026, thinkstep-anz rose from 7th to 6th among environmental and carbon consultants in New Zealand.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Environmental and carbon consultants | 890 | 15.7% | 2 |
| Nov 2025 | Environmental and carbon consultants | 800 | 14.8% | 2 |
| Dec 2025 | Environmental and carbon consultants | 460 | 13.3% | 2 |
| Jan 2026 | Environmental and carbon consultants | 620 | 14.8% | 2 |
| Feb 2026 | Environmental and carbon consultants | 650 | 10.9% | 2 |
| Mar 2026 | Environmental and carbon consultants | 800 | 12.6% | 2 |
| Apr 2026 | Environmental and carbon consultants | 650 | 11.1% | 2 |
| May 2026 | Environmental and carbon consultants | 930 | 16.9% | 2 |
| Jun 2026 | Environmental and carbon consultants | 800 | 12.9% | 2 |
| Jul 2026 | Environmental and carbon consultants | 980 | 15.3% | 2 |
| Aug 2026 | Environmental and carbon consultants | 980 | 13.1% | 2 |
| Sep 2026 | Environmental and carbon consultants | 930 | 17.1% | 2 |

## How are Morphum Environmental’s branded searches counted?

Brandwave collects information about searches that people make online using Morphum Environmental’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “morphum”
- “morphum environmental”

## Which environmental and carbon consultants compete with Morphum Environmental?

- [Tonkin + Taylor](/demand/nz/brands/tonkin-taylor): Head-to-head: /demand/nz/compare/morphum-vs-tonkin-taylor
- [Pattle Delamore Partners](/demand/nz/brands/pdp): Head-to-head: /demand/nz/compare/morphum-vs-pdp
- [Ekos](/demand/nz/brands/ekos): Head-to-head: /demand/nz/compare/ekos-vs-morphum
- [Toitū Envirocare](/demand/nz/brands/toitu-envirocare): Head-to-head: /demand/nz/compare/morphum-vs-toitu-envirocare
- [thinkstep-anz](/demand/nz/brands/thinkstep-anz): Head-to-head: /demand/nz/compare/morphum-vs-thinkstep-anz
- [Oxygen Consulting](/demand/nz/brands/oxygen-consulting)

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Morphum Environmental: search popularity in New Zealand". https://gobrandwave.com/demand/nz/brands/morphum

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/morphum. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
