--- title: "More CA: search popularity in New Zealand" description: "More CA is an accounting firm in New Plymouth. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/brands/more-ca" publisher: "Brandwave" --- # More CA: search popularity in New Zealand More CA is an accounting firm in New Plymouth. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: More CA - **Market**: New Zealand - **Measured month**: Sep 2026 - **Share of Search among New Plymouth accounting firms**: 2.4% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | New Plymouth accounting firms | 8 | 2.4% | 10 | - [New Plymouth accounting firms](/demand/nz/locations/new-plymouth/accounting-firms) ## Top New Plymouth accounting firms in ChatGPT and Google AI Overviews In three ChatGPT questions and one Google AI Overview, More CA was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. More CA is the fifth most recommended of the eight. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | SBA | 1st | 3 of 3 | 1 of 1 | 4 of 4 | | Schurr & Ireland | 2nd | 3 of 3 | 1 of 1 | 4 of 4 | | Mondo Advisory | 3rd | 3 of 3 | 0 of 1 | 3 of 4 | | Baker Tilly Staples Rodway | 4th | 2 of 3 | 1 of 1 | 3 of 4 | | More CA | 5th | 2 of 3 | 0 of 1 | 2 of 4 | | BDO | 6th | 1 of 3 | 0 of 1 | 1 of 4 | | Balance CA | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | | KDG Accounting | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | ## Every AI answer about New Plymouth accounting firms - Asked ChatGPT "Which accounting firm should I hire in New Plymouth, New Zealand?": 1. SBA, 2. Schurr & Ireland, 3. Mondo Advisory, 4. Baker Tilly Staples Rodway, 5. More CA - Asked ChatGPT "What are the best accounting firms in New Plymouth, New Zealand?": 1. SBA, 2. Schurr & Ireland, 3. Mondo Advisory, 4. Baker Tilly Staples Rodway, 5. BDO, 6. More CA - Asked ChatGPT "What's the best accounting firm in New Plymouth, New Zealand for a small business?": 1. SBA, 2. Schurr & Ireland, 3. Mondo Advisory - Searched Google, AI Overview "new plymouth accountants": 1. Schurr & Ireland, 2. Baker Tilly Staples Rodway, 3. SBA Not named in any answer: Balance CA and KDG Accounting. Brands are listed in the order each answer named them. The answers were collected in New Zealand on October 21, 2026. ## How has branded search demand for More CA changed in New Zealand over the last 12 months? - Across the 12 months ending September 2026, estimated monthly branded searches for More CA in New Zealand held steady at 10. - Across the 12 months ending September 2026, More CA’s share of searches among New Plymouth accounting firms in New Zealand peaked at 2.8% in August 2026 and was lowest at 0% in November 2025. - Across the 12 months ending September 2026, More CA fell from 7th to 8th among New Plymouth accounting firms in New Zealand. ## How did search popularity change for New Zealand New Plymouth accounting firms in September 2026? - In September 2026, BDO gained share of searches among New Plymouth accounting firms in New Zealand, from 36.1% to 46.3%. - In September 2026, SBA lost share of searches among New Plymouth accounting firms in New Zealand, from 11.1% to 7.3%. - In September 2026, Baker Tilly Staples Rodway lost share of searches among New Plymouth accounting firms in New Zealand, from 22.2% to 19.5%. - In September 2026, Schurr & Ireland lost share of searches among New Plymouth accounting firms in New Zealand, from 13.9% to 12.2%. - In September 2026, Mondo Advisory lost share of searches among New Plymouth accounting firms in New Zealand, from 8.3% to 7.3%. - KDG Accounting’s share of searches among New Plymouth accounting firms in New Zealand has lost ground for 3 months in a row, from 5% to 2.4% in September 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | New Plymouth accounting firms | 10 | 2.7% | 7 | | Nov 2025 | New Plymouth accounting firms | 0 | 0% | 8 | | Dec 2025 | New Plymouth accounting firms | 0 | 0% | 8 | | Jan 2026 | New Plymouth accounting firms | 0 | 0% | 8 | | Feb 2026 | New Plymouth accounting firms | 10 | 2.7% | 8 | | Mar 2026 | New Plymouth accounting firms | 0 | 0% | 8 | | Apr 2026 | New Plymouth accounting firms | 0 | 0% | 8 | | May 2026 | New Plymouth accounting firms | 0 | 0% | 8 | | Jun 2026 | New Plymouth accounting firms | 0 | 0% | 8 | | Jul 2026 | New Plymouth accounting firms | 0 | 0% | 8 | | Aug 2026 | New Plymouth accounting firms | 10 | 2.8% | 8 | | Sep 2026 | New Plymouth accounting firms | 10 | 2.4% | 8 | ## How are More CA’s branded searches counted? Brandwave collects information about searches that people make online using More CA’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “more ca” ## Which New Plymouth accounting firms compete with More CA? - [BDO](/demand/nz/brands/bdo-new-zealand) - [Baker Tilly Staples Rodway](/demand/nz/brands/baker-tilly-staples-rodway) - [Schurr & Ireland](/demand/nz/brands/schurr-ireland): Head-to-head: /demand/nz/compare/more-ca-vs-schurr-ireland - [Mondo Advisory](/demand/nz/brands/mondo-advisory): Head-to-head: /demand/nz/compare/mondo-advisory-vs-more-ca - [SBA](/demand/nz/brands/sba): Head-to-head: /demand/nz/compare/more-ca-vs-sba - [Balance CA](/demand/nz/brands/balance-ca): Head-to-head: /demand/nz/compare/balance-ca-vs-more-ca - [KDG Accounting](/demand/nz/brands/kdg-accounting): Head-to-head: /demand/nz/compare/kdg-accounting-vs-more-ca ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "More CA: search popularity in New Zealand". https://gobrandwave.com/demand/nz/brands/more-ca This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/more-ca. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.