---
title: "Moore Law: search popularity and Share of Search in New Zealand"
description: "Moore Law provides legal advice and legal services in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/moore-law"
publisher: "Brandwave"
---

# Moore Law: search popularity and Share of Search in New Zealand

Moore Law provides legal advice and legal services in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Moore Law
- **Market**: New Zealand
- **Measured month**: Aug 2026
- **Share of Search among palmerston north law firms**: 16.4%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Palmerston North law firms | 4 | 16.4% | 590 |
| Whanganui law firms | 2 | 24.6% | 590 |

- [Palmerston North law firms](/demand/nz/categories/nz-palmerston-north-law-firms)
- [Whanganui law firms](/demand/nz/categories/nz-whanganui-law-firms)

## How has branded search demand for Moore Law changed in New Zealand over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Moore Law in New Zealand rose from 540 to 590.
- Across the 11 months ending August 2026, Moore Law’s estimated Share of Search among palmerston north law firms in New Zealand peaked at 19.4% in July 2026 and was lowest at 13.3% in December 2025.
- Across the 11 months ending August 2026, Moore Law’s estimated Share of Search among whanganui law firms in New Zealand increased from 20.8% to 24.6%.
- Across the 11 months ending August 2026, Moore Law’s estimated Share of Search among whanganui law firms in New Zealand peaked at 27.7% in July 2026 and was lowest at 18% in December 2025.

## How did search popularity change for New Zealand palmerston north law firms in August 2026?

- In August 2026, Fitzherbert Rowe overtook Innes Dean to take the highest estimated Share of Search among palmerston north law firms in New Zealand, at 25.3%.
- In August 2026, Green Law overtook CR Law to rank 3rd among palmerston north law firms in New Zealand, at 18.4%.
- In August 2026, Moore Law lost estimated Share of Search among palmerston north law firms in New Zealand, from 19.4% to 16.4%.
- In August 2026, Innes Dean lost estimated Share of Search among palmerston north law firms in New Zealand, from 25.5% to 23.7%.
- In August 2026, CR Law lost estimated Share of Search among palmerston north law firms in New Zealand, from 17.1% to 16.2%.

## How did search popularity change for New Zealand whanganui law firms in August 2026?

- In August 2026, Armstrong Barton gained estimated Share of Search among whanganui law firms in New Zealand, from 8.7% to 10.8%.
- In August 2026, Crowley Waugh gained estimated Share of Search among whanganui law firms in New Zealand, from 7.9% to 10%.
- In August 2026, Horsley Christie gained estimated Share of Search among whanganui law firms in New Zealand, from 12.4% to 12.9%.
- In August 2026, Moore Law lost estimated Share of Search among whanganui law firms in New Zealand, from 27.7% to 24.6%.
- In August 2026, Bullock & Associates lost estimated Share of Search among whanganui law firms in New Zealand, from 5.8% to 3.8%.
- In August 2026, Dewhirst Law rose from 7th to 6th among whanganui law firms in New Zealand.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Palmerston North law firms | 540 | 16.2% | 4 |
| Nov 2025 | Palmerston North law firms | 500 | 14.5% | 5 |
| Dec 2025 | Palmerston North law firms | 340 | 13.3% | 5 |
| Jan 2026 | Palmerston North law firms | 430 | 15.3% | 5 |
| Feb 2026 | Palmerston North law firms | 520 | 17.5% | 3 |
| Mar 2026 | Palmerston North law firms | 540 | 15.3% | 5 |
| Apr 2026 | Palmerston North law firms | 500 | 15.8% | 5 |
| May 2026 | Palmerston North law firms | 550 | 17% | 4 |
| Jun 2026 | Palmerston North law firms | 690 | 19% | 3 |
| Jul 2026 | Palmerston North law firms | 670 | 19.4% | 3 |
| Aug 2026 | Palmerston North law firms | 590 | 16.4% | 4 |
| Sep 2026 | Palmerston North law firms | — | — | — |
| Oct 2025 | Whanganui law firms | 540 | 20.8% | 2 |
| Nov 2025 | Whanganui law firms | 500 | 20% | 2 |
| Dec 2025 | Whanganui law firms | 340 | 18% | 2 |
| Jan 2026 | Whanganui law firms | 430 | 19.5% | 2 |
| Feb 2026 | Whanganui law firms | 520 | 24% | 2 |
| Mar 2026 | Whanganui law firms | 540 | 20.7% | 2 |
| Apr 2026 | Whanganui law firms | 500 | 21.1% | 2 |
| May 2026 | Whanganui law firms | 550 | 23.4% | 2 |
| Jun 2026 | Whanganui law firms | 690 | 25.9% | 2 |
| Jul 2026 | Whanganui law firms | 670 | 27.7% | 2 |
| Aug 2026 | Whanganui law firms | 590 | 24.6% | 2 |
| Sep 2026 | Whanganui law firms | — | — | — |

## How is Moore Law measured?

Brandwave collects information about searches that people make online using Moore Law’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “moore law”
- “moore law palmerston north”
- “moore law whanganui”
- “moorelaw”

## Which palmerston north law firms compete with Moore Law?

- [Fitzherbert Rowe](/demand/nz/brands/fitzherbert-rowe): Head-to-head: /demand/nz/compare/fitzherbert-rowe-vs-moore-law
- [Innes Dean](/demand/nz/brands/innes-dean): Head-to-head: /demand/nz/compare/innes-dean-vs-moore-law
- [Green Law](/demand/nz/brands/green-law): Head-to-head: /demand/nz/compare/green-law-vs-moore-law
- [CR Law](/demand/nz/brands/cr-law): Head-to-head: /demand/nz/compare/cr-law-vs-moore-law

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Moore Law: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/moore-law

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/moore-law. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
