---
title: "Mindbody: search popularity and Share of Search in New Zealand"
description: "Mindbody is booking software used by New Zealand salons and clinics. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/nz/brands/mindbody"
publisher: "Brandwave"
---

# Mindbody: search popularity and Share of Search in New Zealand

Mindbody is booking software used by New Zealand salons and clinics. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Mindbody
- **Market**: New Zealand
- **Measured month**: Aug 2026
- **Share of Search among gym and studio management software**: 55.9%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Gym and studio management software | 1 | 55.9% | 1.4K |
| Salon and clinic booking software | 4 | 10% | 1.4K |

- [Gym and studio management software](/demand/nz/categories/nz-gym-management-software)
- [Salon and clinic booking software](/demand/nz/categories/nz-salon-and-clinic-booking-software)

## How has branded search demand for Mindbody changed in New Zealand over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Mindbody in New Zealand fell from 1.7K to 1.4K.
- Across the 11 months ending August 2026, Mindbody’s estimated Share of Search among gym and studio management software in New Zealand increased from 54.2% to 55.9%.
- Across the 11 months ending August 2026, Mindbody’s estimated Share of Search among gym and studio management software in New Zealand peaked at 60.7% in December 2025 and was lowest at 50% in March 2026.
- Across the 11 months ending August 2026, Mindbody’s estimated Share of Search among salon and clinic booking software in New Zealand decreased from 12.4% to 10%.
- Across the 11 months ending August 2026, Mindbody’s estimated Share of Search among salon and clinic booking software in New Zealand peaked at 13.2% in April 2026 and was lowest at 10% in August 2026.

## How did search popularity change for New Zealand gym and studio management software in August 2026?

- In August 2026, Glofox gained estimated Share of Search among gym and studio management software in New Zealand, from 8.7% to 10.2%.
- In August 2026, Mindbody lost estimated Share of Search among gym and studio management software in New Zealand, from 57.9% to 55.9%.
- Estimated monthly branded searches for Wodify in New Zealand fell 38.9% over 11 measured months, from 180 to 110 in August 2026.
- Estimated monthly branded searches for PushPress in New Zealand fell 19.1% over 11 measured months, from 890 to 720 in August 2026.

## How did search popularity change for New Zealand salon and clinic booking software in August 2026?

- In August 2026, Fresha gained estimated Share of Search among salon and clinic booking software in New Zealand, from 37.3% to 39.1%.
- In August 2026, Gensolve gained estimated Share of Search among salon and clinic booking software in New Zealand, from 6.1% to 7.3%.
- In August 2026, Timely gained estimated Share of Search among salon and clinic booking software in New Zealand, from 4.4% to 5.3%.
- In August 2026, Kitomba lost estimated Share of Search among salon and clinic booking software in New Zealand, from 28.1% to 25.1%.
- In August 2026, Mindbody lost estimated Share of Search among salon and clinic booking software in New Zealand, from 10.6% to 10%.
- Cliniko’s estimated Share of Search among salon and clinic booking software in New Zealand has lost ground for 3 months in a row, from 14% to 13% in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Gym and studio management software | 1.7K | 54.2% | 1 |
| Nov 2025 | Gym and studio management software | 1.6K | 58.8% | 1 |
| Dec 2025 | Gym and studio management software | 1.3K | 60.7% | 1 |
| Jan 2026 | Gym and studio management software | 1.8K | 58.5% | 1 |
| Feb 2026 | Gym and studio management software | 1.6K | 57.4% | 1 |
| Mar 2026 | Gym and studio management software | 1.5K | 50% | 1 |
| Apr 2026 | Gym and studio management software | 1.8K | 60% | 1 |
| May 2026 | Gym and studio management software | 1.6K | 58.3% | 1 |
| Jun 2026 | Gym and studio management software | 1.7K | 60.4% | 1 |
| Jul 2026 | Gym and studio management software | 1.5K | 57.9% | 1 |
| Aug 2026 | Gym and studio management software | 1.4K | 55.9% | 1 |
| Sep 2026 | Gym and studio management software | — | — | — |
| Oct 2025 | Salon and clinic booking software | 1.7K | 12.4% | 4 |
| Nov 2025 | Salon and clinic booking software | 1.6K | 12.7% | 4 |
| Dec 2025 | Salon and clinic booking software | 1.3K | 11.2% | 4 |
| Jan 2026 | Salon and clinic booking software | 1.8K | 12.5% | 4 |
| Feb 2026 | Salon and clinic booking software | 1.6K | 12.5% | 4 |
| Mar 2026 | Salon and clinic booking software | 1.5K | 10.5% | 4 |
| Apr 2026 | Salon and clinic booking software | 1.8K | 13.2% | 4 |
| May 2026 | Salon and clinic booking software | 1.6K | 11% | 4 |
| Jun 2026 | Salon and clinic booking software | 1.7K | 11.4% | 4 |
| Jul 2026 | Salon and clinic booking software | 1.5K | 10.6% | 4 |
| Aug 2026 | Salon and clinic booking software | 1.4K | 10% | 4 |
| Sep 2026 | Salon and clinic booking software | — | — | — |

## How is Mindbody measured?

Brandwave collects information about searches that people make online using Mindbody’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “business mindbody”
- “log into mindbody”
- “mindbody”
- “mindbody and soul”
- “mindbody app”
- “mindbody booking”
- “mindbody gym software”
- “mindbody near me”
- “mindbody nz”
- “mindbody online”
- “mindbody software”
- “mindbody spirit”
- “mindbodyonline com”

## Which gym and studio management software compete with Mindbody?

- [PushPress](/demand/nz/brands/pushpress): Head-to-head: /demand/nz/compare/mindbody-vs-pushpress
- [Glofox](/demand/nz/brands/glofox): Head-to-head: /demand/nz/compare/glofox-vs-mindbody
- [Wodify](/demand/nz/brands/wodify): Head-to-head: /demand/nz/compare/mindbody-vs-wodify

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Mindbody: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/mindbody

This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/mindbody. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
