--- title: "Milk Orthodontics: search popularity and Share of Search in New Zealand" description: "Milk Orthodontics provides specialist braces and clear-aligner care in Newmarket and Albany, Auckland. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/brands/milk-orthodontics" publisher: "Brandwave" --- # Milk Orthodontics: search popularity and Share of Search in New Zealand Milk Orthodontics provides specialist braces and clear-aligner care in Newmarket and Albany, Auckland. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Milk Orthodontics - **Market**: New Zealand - **Measured month**: Aug 2026 - **Share of Search among auckland orthodontic clinics**: 9.1% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Auckland orthodontic clinics | 4 | 9.1% | 890 | | Auckland orthodontists | 2 | 29.6% | 890 | - [Auckland orthodontic clinics](/demand/nz/categories/nz-auckland-orthodontic-clinics) - [Auckland orthodontists](/demand/nz/categories/nz-auckland-orthodontists) ## How has branded search demand for Milk Orthodontics changed in New Zealand over the last 12 months? - Across the 11 months ending August 2026, estimated monthly branded searches for Milk Orthodontics in New Zealand rose from 600 to 890. - Across the 11 months ending August 2026, Milk Orthodontics’ estimated Share of Search among auckland orthodontic clinics in New Zealand increased from 6.9% to 9.1%. - Across the 11 months ending August 2026, Milk Orthodontics’ estimated Share of Search among auckland orthodontic clinics in New Zealand peaked at 9.1% in August 2026 and was lowest at 5.2% in December 2025. - Across the 11 months ending August 2026, Milk Orthodontics rose from 7th to 4th among auckland orthodontic clinics in New Zealand. - Across the 11 months ending August 2026, Milk Orthodontics’ estimated Share of Search among auckland orthodontists in New Zealand increased from 26.3% to 29.6%. - Across the 11 months ending August 2026, Milk Orthodontics’ estimated Share of Search among auckland orthodontists in New Zealand peaked at 29.6% in August 2026 and was lowest at 19.4% in March 2026. ## How did search popularity change for New Zealand auckland orthodontic clinics in August 2026? - In August 2026, Milk Orthodontics overtook Max and Beresford Orthodontists to rank 4th among auckland orthodontic clinics in New Zealand, at 9.1%. - In August 2026, Eden Orthodontics gained estimated Share of Search among auckland orthodontic clinics in New Zealand, from 9.7% to 13.3%. - In August 2026, Bachmann Orthodontics gained estimated Share of Search among auckland orthodontic clinics in New Zealand, from 8.2% to 9%. - In August 2026, Zaveri Orthodontic & Periodontic Centre gained estimated Share of Search among auckland orthodontic clinics in New Zealand, from 1.2% to 1.7%. - In August 2026, Shakespeare Orthodontics lost estimated Share of Search among auckland orthodontic clinics in New Zealand, from 26.2% to 21.7%. - In August 2026, Tōtara Orthodontists lost estimated Share of Search among auckland orthodontic clinics in New Zealand, from 6.6% to 5.9%. ## How did search popularity change for New Zealand auckland orthodontists in August 2026? - In August 2026, Milk Orthodontics gained estimated Share of Search among auckland orthodontists in New Zealand, from 23.5% to 29.6%. - In August 2026, Shakespeare Orthodontics lost estimated Share of Search among auckland orthodontists in New Zealand, from 76.5% to 70.4%. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Auckland orthodontic clinics | 600 | 6.9% | 7 | | Nov 2025 | Auckland orthodontic clinics | 490 | 5.4% | 7 | | Dec 2025 | Auckland orthodontic clinics | 390 | 5.2% | 7 | | Jan 2026 | Auckland orthodontic clinics | 600 | 7.1% | 6 | | Feb 2026 | Auckland orthodontic clinics | 590 | 6.6% | 6 | | Mar 2026 | Auckland orthodontic clinics | 600 | 6% | 6 | | Apr 2026 | Auckland orthodontic clinics | 600 | 6.6% | 6 | | May 2026 | Auckland orthodontic clinics | 600 | 6.2% | 7 | | Jun 2026 | Auckland orthodontic clinics | 730 | 7.3% | 6 | | Jul 2026 | Auckland orthodontic clinics | 730 | 8% | 6 | | Aug 2026 | Auckland orthodontic clinics | 890 | 9.1% | 4 | | Sep 2026 | Auckland orthodontic clinics | — | — | — | | Oct 2025 | Auckland orthodontists | 600 | 26.3% | 2 | | Nov 2025 | Auckland orthodontists | 490 | 23.4% | 2 | | Dec 2025 | Auckland orthodontists | 390 | 22.9% | 2 | | Jan 2026 | Auckland orthodontists | 600 | 23.8% | 2 | | Feb 2026 | Auckland orthodontists | 590 | 21.1% | 2 | | Mar 2026 | Auckland orthodontists | 600 | 19.4% | 2 | | Apr 2026 | Auckland orthodontists | 600 | 21.4% | 2 | | May 2026 | Auckland orthodontists | 600 | 21.1% | 2 | | Jun 2026 | Auckland orthodontists | 730 | 23.8% | 2 | | Jul 2026 | Auckland orthodontists | 730 | 23.5% | 2 | | Aug 2026 | Auckland orthodontists | 890 | 29.6% | 2 | | Sep 2026 | Auckland orthodontists | — | — | — | ## How is Milk Orthodontics measured? Brandwave collects information about searches that people make online using Milk Orthodontics’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading. - “milk orthodontics” - “milk orthodontics auckland” ## Which auckland orthodontic clinics compete with Milk Orthodontics? - [The Tooth Company](/demand/nz/brands/the-tooth-company): Head-to-head: /demand/nz/compare/milk-orthodontics-vs-the-tooth-company - [Shakespeare Orthodontics](/demand/nz/brands/shakespeare-orthodontics): Head-to-head: /demand/nz/compare/milk-orthodontics-vs-shakespeare-orthodontics - [Eden Orthodontics](/demand/nz/brands/eden-orthodontics): Head-to-head: /demand/nz/compare/eden-orthodontics-vs-milk-orthodontics - [Bachmann Orthodontics](/demand/nz/brands/bachmann-orthodontics): Head-to-head: /demand/nz/compare/bachmann-orthodontics-vs-milk-orthodontics - [Max and Beresford Orthodontists](/demand/nz/brands/max-and-beresford-orthodontists): Head-to-head: /demand/nz/compare/max-and-beresford-orthodontists-vs-milk-orthodontics - [Tōtara Orthodontists](/demand/nz/brands/totara-orthodontists) - [Zaveri Orthodontic & Periodontic Centre](/demand/nz/brands/zaveri-orthodontic-periodontic-centre) ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "Milk Orthodontics: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/milk-orthodontics This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/milk-orthodontics. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.