--- title: "McLeod Real Estate: search popularity and Share of Search in New Zealand" description: "McLeod Real Estate provides real estate sales and property services in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/nz/brands/mcleod-real-estate" publisher: "Brandwave" --- # McLeod Real Estate: search popularity and Share of Search in New Zealand McLeod Real Estate provides real estate sales and property services in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: McLeod Real Estate - **Market**: New Zealand - **Measured month**: Aug 2026 - **Share of Search among ashburton real estate agencies**: 0.22% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Ashburton real estate agencies | 7 | 0.22% | 330 | - [Ashburton real estate agencies](/demand/nz/categories/nz-ashburton-real-estate-agencies) ## How has branded search demand for McLeod Real Estate changed in New Zealand over the last 12 months? - Across the 11 months ending August 2026, estimated monthly branded searches for McLeod Real Estate in New Zealand held steady, from 320 to 330. - Across the 11 months ending August 2026, McLeod Real Estate’s estimated Share of Search among ashburton real estate agencies in New Zealand held steady, from 0.18% to 0.22%. ## How did search popularity change for New Zealand ashburton real estate agencies in August 2026? - In August 2026, Harcourts gained estimated Share of Search among ashburton real estate agencies in New Zealand, from 21.8% to 23.3%. - In August 2026, Arizto gained estimated Share of Search among ashburton real estate agencies in New Zealand, from 6.4% to 7.3%. - In August 2026, Ray White lost estimated Share of Search among ashburton real estate agencies in New Zealand, from 45.7% to 43.1%. - Estimated monthly branded searches for Bayleys in New Zealand fell 26.3% over 11 measured months, from 29.6K to 21.8K in August 2026. - Estimated monthly branded searches for Property Brokers in New Zealand fell 17.4% over 11 measured months, from 18.6K to 15.3K in August 2026. - Estimated monthly branded searches for Total Realty in New Zealand fell 11.4% over 11 measured months, from 1.5K to 1.3K in August 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Ashburton real estate agencies | 320 | 0.18% | 7 | | Nov 2025 | Ashburton real estate agencies | 490 | 0.29% | 7 | | Dec 2025 | Ashburton real estate agencies | 190 | 0.15% | 7 | | Jan 2026 | Ashburton real estate agencies | 330 | 0.2% | 7 | | Feb 2026 | Ashburton real estate agencies | 350 | 0.21% | 7 | | Mar 2026 | Ashburton real estate agencies | 220 | 0.12% | 7 | | Apr 2026 | Ashburton real estate agencies | 250 | 0.16% | 7 | | May 2026 | Ashburton real estate agencies | 280 | 0.18% | 7 | | Jun 2026 | Ashburton real estate agencies | 330 | 0.23% | 7 | | Jul 2026 | Ashburton real estate agencies | 350 | 0.25% | 7 | | Aug 2026 | Ashburton real estate agencies | 330 | 0.22% | 7 | | Sep 2026 | Ashburton real estate agencies | — | — | — | ## How is McLeod Real Estate measured? Brandwave collects information about searches that people make online using McLeod Real Estate’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading. - “mcleod real estate” - “mcleod real estate ashburton” ## Which ashburton real estate agencies compete with McLeod Real Estate? - [Ray White](/demand/nz/brands/ray-white) - [Harcourts](/demand/nz/brands/harcourts): Head-to-head: /demand/nz/compare/harcourts-vs-mcleod-real-estate - [Bayleys](/demand/nz/brands/bayleys): Head-to-head: /demand/nz/compare/bayleys-vs-mcleod-real-estate - [Property Brokers](/demand/nz/brands/property-brokers): Head-to-head: /demand/nz/compare/mcleod-real-estate-vs-property-brokers - [Arizto](/demand/nz/brands/arizto): Head-to-head: /demand/nz/compare/arizto-vs-mcleod-real-estate - [Total Realty](/demand/nz/brands/total-realty): Head-to-head: /demand/nz/compare/mcleod-real-estate-vs-total-realty ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "McLeod Real Estate: search popularity and Share of Search in New Zealand". https://gobrandwave.com/demand/nz/brands/mcleod-real-estate This page is also available as HTML at https://gobrandwave.com/demand/nz/brands/mcleod-real-estate. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.